Jinyun News: During the past Qingming holiday, the first phase of the private soup hot spring homestay project of Xiyundu Wild Luxury Landscape Resort in Xida Pagoda Village, Guanzhuang Town, Jizhou District was opened for the first time, and 27 private hot spring single-family homestays and multi-functional comprehensive service areas were officially opened, and the 27 households were all full for three days of the holiday, allowing tourists to feel a new leisure and vacation experience.
This year, Jizhou District coordinated the comprehensive revitalization of new urbanization and rural areas, seized the opportunity of coordinated development of Beijing-Tianjin-Hebei, focused on the "three quantities" to serve the "three new", and continuously broadened the "two mountains" transformation channel.
Revitalizing idle homesteads The effect of the pilot courtyard is gratifying
If we talk about the conditions for the development of the tourism industry, the West Pagoda Village can be said to be somewhat "congenitally insufficient": it is located at the foot of the mountain, but it is eight or nine kilometers away from the scenic spot, and it is not far away, but it is not close to it; although there are the ruins of the great pagoda of Tang Dynasty and Liaoxi, only the conical rammed earth platform and the broken pieces of blue bricks remain; there are valleys and lakes, far away from the hustle and bustle, but few people know about it, and the infrastructure is not complete. For a long time, the village has been dominated by planting, and there are many migrant workers, and there are many idle homestead resources in the village.
To this end, Jizhou District has revitalized idle resources and introduced the private soup hot spring homestay project of Xiyundu Wild Luxury Landscape Resort, which has made up for the lack of "a kick in the door" for the tourism development of Xida Pagoda Village. Duan Hongming, the person in charge of the project, said: "We have benchmarked against the world's top leisure resorts and built a 'homestay resort complex' centered on boutique homestay communities and supported by wild luxury camping and mountain resort projects. ”
As a project team with 18 years of experience in cultural tourism investment, Duan Hongming said that they have invested in similar projects in the south, and it can be said that they have been carefully considered for the big Buddha village in the west and the middle. "Ordinary farmhouses or B&Bs are easy to cause price competition with each other, and the privacy density is not high, Xida Pagoda Village is rich in natural resources, and it is rare to hide and seclud, so the whole village can be planned and built into a high-quality holiday B&B with a single courtyard. Duan Hongming said.
In order to verify the "potential" of this project, they carried out a pilot project in the early stage, and the villagers voluntarily transferred their idle homesteads through the platform of the Tianjin Rural Property Rights Exchange, and then the homestay project team designed and renovated them in a unified manner.
In May 2021, the six pilot courtyards began trial operation, and the real effect made the local people see it. Villager Zhou Xuejun's family used to grow peaches for a living, with an annual family income of less than 20,000 yuan, and he handed over the idle homestead to the company to take care of, with an annual "guaranteed" income of 80,000 yuan, which improved the family's living standards a lot.
The good demonstration effect has made the "model" of Xida Pagoda Village recognized by the villagers, and more and more villagers will revitalize the idle homesteads and participate in the construction of the homestay project. The return on investment that exceeds expectations also gives enterprises more confidence to take root in Xida Pagoda Village to expand investment.
"It is precisely because of the success of the pilot project that we have the confidence to do the first phase of the project, in the first phase of which we have a total investment of more than 38 million, 9 homesteads, a total of 27 high-quality single-courtyard homestays, plus a 700-square-meter catering complex, and an outdoor children's playground of 5 acres of land. Duan Hongming said, "Judging from the situation of the Qingming holiday, we are very optimistic about the future development of the project. ”
At present, China Energy Construction has invested 400 million yuan, plans to upgrade the whole village, and use the existing lakes and trees to build 1,100 acres of independent valleys to further beautify the landscape and improve supporting service functions.
"Interception" of Beijing tourists Jizhou is more cost-effective
This year, Jizhou District focuses on the in-depth implementation of the "Attracting Visitors to Jizhou" project to promote the coordinated development of Beijing-Tianjin-Hebei culture and tourism, and the development of Xida Pagoda Village is the "aggregate" of the coordinated development of Beijing-Tianjin-Hebei.
Guanzhuang Town is connected to Beijing's Pinggu District, and the original choice of Xida Pagoda Village is also valued for the location advantages here, Duan Hongming said: "We are a Beijing enterprise, the main target group of the investment project is 40 million tourists in Beijing and Tianjin, and the resort is benchmarked against Aranya, we hope to take the Beijing-Qin Expressway to Aranya Beijing tourists 'intercept' and stay in Jizhou District, so that more Beijing tourists can feel the landscape of Jizhou and experience the tasteful and high-end vacation projects here." ”
"Take my experience as an example, my family lives in Shunyi District, now many sections of the Jingping Expressway are free, I come to the West Pagoda Village Expressway fee is only 9 yuan, 51 minutes to arrive, the time cost is very low, and it is more cost-effective to travel here. Duan Hongming said, "Now the construction of Tongzhou District, the sub-center of Beijing, is accelerating, with the gathering of government departments and enterprises, the popularity of Tongzhou District is also rising, Tongzhou District is only more than 60 kilometers to Xida Pagoda Village, and there is a huge potential for tourists to expand in the future." ”
Development of trunk economy, agricultural, commercial and tourism "three-in-one"
In the past two years, with the arrival of tourists, the nectarines that are abundant in the village but sold cheaply have become "fragrant and sweet".
Duan Hongming told reporters that they also turned the nectarines abundant in Xida Pagoda Village into IP, registered the "Xi Big Buddha" brand, provided free packaging, and held a picking festival and a series of publicity activities, so that the nectarines that could only be sold cheaply on the roadside before became the protagonist of the "trunk" of tourists, selling for 8 yuan per catty, which is still in short supply.
"We are now the designated catering unit for the sale of organic fish under the brand 'Yuqiao Water Source', and tourists can taste authentic reservoir fish in our village. Duan Hongming said.
It is understood that this year, Jizhou District has deeply promoted hundreds of agricultural products "into the scenic spot, into the homestay" activities, so that tourists can have fun, eat at ease, take worry-free, and truly realize the excitement and return, and truly realize that the scenic spot is the farm, the farm is the market, and the trunk economy is blooming everywhere.