The Chengjiang Fossil Land World Natural Heritage Museum attracts tourists in droves. Photo courtesy of Chengjiang Municipal Bureau of Culture and Tourism
During the Qingming holiday, the Chengjiang Fossil Land World Natural Heritage Museum ushered in a boom of visits, with 16,600 visitors, a year-on-year increase of 83.7%, becoming a popular check-in place for popular science tours, research tours, and parent-child tours.
During the Qingming holiday, the Chengjiang Fossil Land World Natural Heritage Museum attracted tourists from all over the world by virtue of its advantages such as the "golden signboard" of the world natural heritage, rich and rare collections and high-tech interactive exhibitions. The museum also provides visitors with a wealth of consultation, guide, explanation and other services to meet the needs of different groups of people with high-quality services, so that visitors can enjoy the museum comfortably, feel the magic of ancient creatures, the explosion of life and the evolution of species, and immerse themselves in the charm of the museum.
The rich and rare collections of the Chengjiang Fossil Land World Natural Heritage Museum attract the audience. Photo by correspondent Gao Jiarong
During the holiday, the Chengjiang Fossil Land World Natural Heritage Museum launched a variety of preferential activities, attracting a large number of tourists to participate. The Cambrian Dome Experience Hall, which was put into operation this year, has become a highlight with its 360° naked-eye 8K dome, and the number of moviegoers has increased significantly during the holiday period through ticket price discounts and redemption of movie tickets, setting a new high for single-day visitors since its operation. At the same time, the museum's 4D theater is also very popular with tourists, and films such as "Cambrian" shot with the theme of the museum have attracted a large number of fans. In addition, while launching new cultural and creative products, the museum's cultural and creative store launched activities such as consumption redemption of movie tickets and price reduction sales of some cultural and creative products, and the sales revenue increased by 280% year-on-year in three days.
The Chengjiang Fossil Land World Natural Heritage Museum is full of tourists. Photo courtesy of Chengjiang Municipal Bureau of Culture and Tourism
The Chengjiang Fossil Land World Natural Heritage Museum also carried out the theme activities of the Qingming Festival, covering small handicrafts, wood art paintings, Cambrian paleontology DIY classroom teaching, etc., which attracted many visitors to experience. At the same time, the Chengjiang Fossil Land World Natural Heritage Museum launched an exclusive postcard activity on the official account of the museum on Douyin and Xiaohongshu platforms, greatly increasing the museum's popularity with the help of network traffic.
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