In recent years, e-commerce has had a huge impact on the brick-and-mortar industry, and brick-and-mortar business has been bleak. At the same time, however, there are more and more pharmacies, such as three on the streets of our village. Although our village is only a small village, there are shops such as restaurants, fresh food stores, clothing stores, cosmetics stores and flower shops, but most of them have closed after less than half a year.
However, the three pharmacies have been operating, and one of them is very small and unremarkable, but it is still in business.
In a foreign country you see a gym every two steps, and around our streets it seems that you see a pharmacy every two steps. What is the reason for the opening of so many pharmacies? Aren't we Chinese healthy?
These pharmacies do not have many customers, and sometimes there is not even a single customer. In fact, there are three main reasons why pharmacies are profitable.
The first reason is that the purchase price cost is low and the selling price is high. In other words, pharmacies buy directly from the manufacturer at a very favorable price. The larger the scale of procurement, the more obvious the cost advantage. Usually, a box of medicine we buy may cost twenty or thirty or thirty or forty yuan, but the purchase price of the pharmacy is only two or three yuan.
In addition, the same type of drug may come from different manufacturers, and the price will also vary. For example, if the price of a purchase in one pharmacy is 35 yuan, it may be 60 yuan in another. However, the average person does not bargain when buying drugs and seeing a doctor, which is an important source of profit for pharmacies.
The second reason is bundling. Maybe you have noticed, especially some children's medicines, such as calcium, iron, zinc, etc., if you buy a box at the original price of 38 yuan, he will tell you to buy three boxes and get one box free, and buy five boxes and get two boxes free. In this way, it is more cost-effective to buy medicines. Do you often encounter this situation when you go to the pharmacy to buy medicines?
The third reason is that pharmacies offer free services. For example, blood pressure measurement, oxygen inhalation, drug consultation and medication guidance, and a doctor will be arranged to sit for a day. These services not only increase the professionalism of pharmacies, but also bring convenience to the people. After all, the process of going to the hospital to see a doctor and getting medicine is quite cumbersome. Therefore, many people tend to go directly to the pharmacy to buy medicines, especially some patients with chronic diseases who need to take multiple drugs for a long time.
Through the above reasons, we can understand why there are more and more pharmacies now. Finally, I would like to remind you that for drugs with the same efficacy, the price varies greatly, and in fact, you can choose drugs with lower prices, and the effect is the same.