In modern life, in addition to eating, dressing and playing, people also have a large demand for "flowers". In the metropolis, flowers are used for weddings, business starts, birthdays, and visiting relatives and friends...... , indicating that there is also a large market for flowers.
There is a person in Sichuan called Hai Ma's eldest sister, she used all her efforts to create a "flower world" with assets of more than 100 million yuan in Chengdu, which is the pride of the flower industry.
How did she achieve her goals in life? When it comes to her past experiences, it hasn't been all smooth sailing.
20 years ago, Hai Ma was engaged in computer sales, and she has been in this industry for more than 10 years. She said, "The computer city is a large shopping mall, and you can't feel the change of seasons in it, and after a long time, it feels like you are living on an isolated island." ”
She was tired of sales, Hai Ma decided to quit her job and start a business, and opened a flower shop with an area of 13.6 square meters on Renmin South Road in Chengdu, but she lost more than 100,000 yuan in the first year, and the flower shop had to face closure. "I had no experience in opening a store for the first time, so I did it with a snap of my brain, and the result was doomed to not be sustainable. ”
After the first venture, she failed miserably, but she refused to admit defeat, and in 2010, she rented a 200-square-meter store and 2,000 square meters of vacant land in Sanshengxiang, and decided to do floristry full-time. From selling flowers to planting flowers, the difficulty lies in how to plant them. ”
For this reason, Hai Ma continued to read and study, and fortunately, the garden of Sanshengxiang was very successful, and the scale of planting was constantly expanding. But at this moment, Sanshengxiang suffered a land rectification, the garden was demolished, and in an instant, the home was in ruins.
Hai Ma, who is in despair, fortunately, has a very optimistic grandmother who enlightens her in time: God will not give you unbearable tribulations, but as long as this hurdle is overcome, the future will definitely get better.
In order to build a garden of her own, Hai Ma experienced 13 years and 13 entrepreneurial failures, and finally successfully built the current "Heidi's Garden" in Shuangliu District, Chengdu.
But even so, the garden has been in danger several times. In the summer of 2018, the garden was hit by heavy rains, which flooded the entire garden, almost all the garden plants were destroyed, and the whole garden was in shambles. But Hai Ma never thought of giving up. It's also chopping the waves and moving on.
She also designed a "Heidi's Garden", where 2,000 species of plants, wooden houses, swings, hammocks, and a secluded pond filled with reeds and water lilies coexist in harmony.
The choice of plants is very particular. Yueji and hydrangea are the main planting varieties in the garden because of their high appearance and long flowering period. When it is in full bloom, the garden is beautifully like Alice's wonderland. This is the Golden Celebration of the Moon Season, using the attributes of the Moon Season branches to climb into an arch, walking under the Moon Season, it is like crossing a Milky Way. Rouge buckles, the petals are complex, the color is magnificent, and it is very suitable for floral arrangement. As the name suggests, the flowers are exquisitely elegant, and each one wants to be treasured. The hydrangea in the garden is almost the most popular protagonist for everyone. Hydrangea, also known as endless summer, every June and July, hydrangea blooms, like a midsummer carnival, holding a handful of hydrangea in your hand, as if you have caught the summer. Magical moonlight, a rare cylindrical hydrangea, seeing it is like seeing a sundae ice cream, and the feeling of coolness comes to your face. Color-changing hydrangea, on a plant, can change a variety of colors, like a dream. Mint thumb, with discoloration around the edges, gives the impression that you have reached out and plucked a piece of mint.
Flowers of various colors and attributes are beautiful here. Snowflakes, crocus, potted chrysanthemums, moons, Arabian Nights, tulips, black parrots, dahlias, etc., the whole garden is full of her paradise.
In 2019, under the guidance of others, she learned to open a short video platform to teach people how to recognize and cultivate flowers. Especially for some common varieties, there are problems such as non-standard flower color, how to prune, how to water, and how to prevent fungal diseases. Teach netizens some ideas and suggestions on how to lay out and plan a garden. Some people are afraid of trouble, so they will ask Hai Ma to recommend some plants that are suitable for indoor cultivation at home, or plants that are easy to grow in the wild.
What should I do if I am short of funds? Hai Ma sold tens of thousands of things at home, exchanged them for more than 1.8 million yuan in cash, and invested in the establishment of this transparent Huazhong Library, which has a collection of more than 2,000 books for tourists to sit and read.
In 2023, Hai Ma will sell flowers on well-known platforms across the country with an output value of more than 200 million yuan, and her fans will exceed 5 million.
She also designed a "100 Schools, 100 Gardens" initiative to build 100 gardens in 100 schools. The first stop was at the Special Education School in Qingyang District, Chengdu. Most of the children here have intellectual disabilities, and Hai Ma believes in the magical healing power of floral art to heal their hearts. At present, three schools, Qingyang District Special School, Pengzhen Primary School and Beijing Dandelion Middle School, have been implemented, and thousands of students have enjoyed the joy and happiness brought by flowers.
In Hai Ma, there is a light of value reflected. At the age of 43, she is developing in the direction of how to become bigger and stronger.