Movies still have to rely on publicity.
There are still a lot of movies this year, but the ones I have seen most on the Internet in the past two days are Jia Ling's "Hot and Hot" and Zhao Liying's "Article 20".
Jia Ling attracted attention because of her sudden weight loss of 100 pounds, while Zhao Liying was convincing because of her acting skills in the movie.
Many people haven't watched Zhao Liying's movie yet, but when they saw her haggard appearance in the stills that came out, they felt that the contrast was too great compared to her previous image, and they felt in their hearts that her acting skills could be godly.
Moreover, the director of "Article 20" is Zhang Yimou, and every actor's performance in it must be very exciting.
Jia Ling's "Hot and Hot" has a big chance of winning, and it is likely to be the No. 1 box office again
According to the plot, Jia Ling's "Hot and Hot" has a great chance of winning, because this movie is especially suitable for children.
As long as it's suitable for children, it's basically a family trip.
That's how it is in our family.
I easily don't go to the cinema to watch a movie, I want to save money, I want to wait two months to watch it online.
But as soon as I hear about a movie that is particularly inspirational, I take my children to see it.
Then since they all took their children and went to the mall by the way, they also brought the old people with them.
Every time I watch this kind of somewhat inspirational and touching movie, our family is out as a family.
Especially Jia Ling herself is a very inspirational person, who came out of the countryside, from a sketch actor to a big director step by step, and the first movie she made was well received, and the box office was very high.
Parents will take this opportunity to introduce their children.
Jia Ling's "Hot and Hot" was a box office blowout
As soon as it was released on the first day of the Lunar New Year, it received such a high box office, which was shocking, but it was expected.
Jia Ling understands marketing and the audience.
She slapped a lot of investors in the face this time.
In fact, most viewers just like this kind of movie.
Although the score on Douban is 7.9 points for the time being, it does not mean that this movie is only worth this score.
You have to realize that the people who score are all literary and artistic youths, and they themselves have relatively high requirements.
And most of the people who go to the cinema to watch movies are just ordinary people, they don't even know what Douban is, and they don't score it.
If everyone goes to Douban for scoring, the score will definitely be higher.
For ordinary people like me, a movie that can move me, bring me joy, and make me watch it intently is a very good movie.
A good movie should indeed bring joy to others
Jia Ling understands comedy very well, she is a comedian herself.
In the first half of the movie, there are many episodes that make the audience laugh and have a stomachache.
She has been bullied by many people in her life, and some of them are her closest people, so I won't spoil them here.
Why do everyone bully her, on the one hand, she is too kind, and on the other hand, they look down on her because she is too fat, and they don't have a minimum respect for her.
The reason why she made up her mind to lose weight was because she saw someone she liked.
Jia Ling is very good at choosing actors
In Jia Ling's first movie "Hello, Li Huanying", we saw that she is very good at choosing actors, and all the actors she chooses are very popular with the audience, whether it is the protagonist or the supporting role, everyone likes it very much.
And this time, she still chose some very popular and down-to-earth actors.
Jia Ling was interviewed and choked up for a while
She has given too much in the process of losing weight, has broken down many times, and has cried.
At one point she choked up when talking about this topic.
That's a hundred pounds!
The attitude of the audience
Most viewers are still satisfied and think it's a good movie and worth watching.
Individual viewers are more picky.
Some people are dissatisfied with Jia Ling's marketing before the release of the movie, and some people are dissatisfied because Jia Ling's movie is a remake.
Write at the end
There are many female directors in China, and there are really not many who can be named.
Jia Ling is relatively famous among female directors.
Jia Ling's movies are suitable for most ordinary people to watch, that is, to tell small stories in the lives of ordinary people.
In her films, we can always see images that we are very familiar with, and we will be very touched in our hearts.
Whether it is about the warmth of mother and daughter, or about weight loss inspiration, it is worth watching.
A female director lost 100 pounds for a movie, which is probably the first time in film history.