At the beginning of 2024, the two-way rush between Harbin and the "Southern Little Potato" has played a romantic winter love song.
As a car brand that pampers customers and understands customers better, Dongfeng Peugeot recently launched the "Lion to Run" activity to bring consumers many benefits of "New Year Red Envelope Gift" and "New Year New Year Gift", and decided that the new 408 can draw "French Film Gift", "Trendy Change Gift", "Boutique Blind Box Gift", "Harbin Double Tour", and also launched the "Erbin Meets French Romance" activity, providing loving driving services for the southern "Little Potato" who came to Harbin, so that everyone can firmly grasp the romantic life of "Erbin" in winter! Rejuvenate the new trend and change the ceremony" (that is, the new 408 luminous lion standard), the sense of ceremony is full, helping everyone to become the most "bright" little lion on the way back to the hometown, I hope that everyone will come to run, drive a "quality car" together, and spend a "taste year"!
焕新潮改礼，“狮”来运转仪式感UP
The New Year has a new look, and the New Year will be run by the "lion". As an automobile brand that always adheres to the concept of "customer-centric", Dongfeng Peugeot always hopes to provide customers with not only a car, but also to provide fashionable, individual, elegant taste of life, to cater to the pursuit of the majority of customers for the personality of the trend of life, the Dongfeng Peugeot brings the new 408 luminous lion standard, not only at the beginning of the new year to add a touch of light to the customer's car, to create a full sense of New Year's romantic ritual, but also to express the meaning of wealth and auspiciousness, "lion" to run, so that everyone in "Erbin" After having fun, become the brightest lion cub on the way home!
The space is spacious to meet the travel needs of multi-member families
There are many long distances to return home by car, which also puts forward higher requirements for the driving space of the vehicle. Dongfeng Peugeot new 408 brings 4750mm×1820mm×1488mm of the largest body size in the same class, further optimize the riding experience of rear passengers, New Year's travel makes every family member full of spring breeze; rear seats can be folded down in a 4/6 ratio, can expand more storage opportunities, convenient and flexible; trunk volume of 455L, a car and a trip can easily handle your New Year's goods procurement battle, a full trunk, full of people's happiness, is the most correct way to start the New Year.
The motivation is sluggish, and everything is one step ahead in the New Year
In the era when young people are the main consumers, in addition to driving comfort, the car also needs to meet the pursuit of young people for power, Dongfeng Peugeot new 408 is equipped with the strongest 1.6T turbocharged engine in the same class + Aisin 6-speed manual automatic transmission golden power combination, power response is fast, linear output, maximum output power of 125kW, maximum torque of 250N·m, so that everyone can start in the New Year's travel, overtake one step faster, is definitely the most beautiful boy on the road to return to his hometown and self-driving.
Control the sloppy, 100-year-old driving control gene buff blessing
Not only is there a sense of visual ritual and a sense of superiority in speed, but also a sense of accomplishment in control in the New Year. From winning the Monte Carlo Rally in 1932 with the 201 model, to winning the top three in the 24 Hours of Le Mans, winning the World Rally Championship five times, and winning the Dakar Rally seven times in eight times, Dongfeng Peugeot has proved its hardcore driving ability with its strength. Inheriting the brand's century-old control gene advantages, the new Dongfeng Peugeot 408 is equipped with a unique CLDR master chassis tuning, coupled with a small multi-functional racing steering wheel, allowing drivers and passengers to calmly open the show during the New Year and enjoy the ultimate driving experience.
To drive a "quality car" and spend a "taste year", a high-quality car not only provides basic travel needs, but also carries the good wishes and expectations of a large family for the New Year. This time, Dongfeng Peugeot launched the "Lion to Run" activity, and the new 408 can draw the benefits of "French Piece Gift", "New Tide Gift", "Boutique Blind Box Gift" and "Harbin Double Tour", and also organized and recruited the "Southern Small Potato Pick-up Group" to provide free pick-up and drop-off services for everyone, and interpret the pampered customers to the extreme. On the occasion of the return to the hometown in the new year, the "new and trendy gifts" brought by the new 408 will help everyone become the most eye-catching trendy coffee on the way home, and will also rely on the leading advantages of large space, strong power, and accurate handling of traditional fuel models of the same level, Slay New Year travel in the whole scene, open a personalized, fashionable, and elegant French life.