One night I couldn't sleep, I was watching the news in bed, and suddenly I saw a sentence that shocked me!
The saying goes: it's not its natural enemies that make a species extinct, it's the changes in its surroundings!
In this era of drastic changes, how can enterprises face such an environment, and how to seek breakthroughs?
Many businesses are looking for digital transformation
In this era of change, enterprises want to seek breakthroughs and development, in addition to keeping up with market changes, they must also practice their own internal skills. Corporate culture, business philosophy, products, technology, operations, capital, marketing, training, empowerment, team, business rhythm and other aspects should do a good job in creating a closed loop, and strive to provide customers with absolutely competitive value in every business link. Here are a few examples:
The times create a team, and we need a team
1. Marketing: Before the advent of the Internet, a lot of marketing revolved around TV and radio, but now this kind of advertising has little effect. The choice and accuracy of advertising are very important for enterprises, especially in the era of mobile Internet. Now that we have entered the era of live broadcast e-commerce, content e-commerce, and new retail, and even many companies are doing data, fan economy, private domain economy, etc., enterprises should decide how to market according to their own characteristics in order to accurately reach target users.
Marketing diversification requires precise reach
2. Market: how to shape the reputation of the enterprise, how to disseminate, how to expand the brand influence, development potential, etc., all require enterprises to subdivide and work hard. In the process of team building and integrating human resources, it needs to be carried out based on the development of the enterprise and its core business.
The establishment of an enterprise management system is crucial
3. At the level of technology, products and training meetings, it is necessary to lay out and build according to the market and customers, so as to better adapt to the market, save operating costs and time costs for enterprises, improve enterprise efficiency and effectively empower customers.
It is very important to lay out and set up a business in advance
4. From the perspective of operation and training, enterprises should be tailored to the situation of customers and their own teams. At the same time, it is also necessary to use modern Internet tools to improve organizational efficiency and management efficiency, such as enterprise teams and market customers, and commonly used Feishu, etc., which can improve communication efficiency and timely and accurate communication.
Efficiency is constantly improving
5. At the capital level, in addition to ensuring good cash flow, enterprises also need to do a good job in budgeting in all aspects and make effective use of limited funds.
In the era of change, we should actively embrace the times, and when we break through difficulties, it is also the time when we make achievements. Always believe that when the sun rises, there are always clouds!
Challenges also mean opportunities