As the country's first innovative one-stop Beijing-style souvenir platform, "Beijing Youli" located in Universal Studios Resort opened today (16), bringing together nearly 30 beijing time-honored brands and well-known brands in Beijing, such as Quanjude, Donglaishun, Fangshan, Beijing Daoxiangcun, Liubiju, Wang Zhihe, Cheap Fang, Baihua, Yili, Beibingyang, Beiping Ice Factory, Zhang Yiyuan, Wu Yutai, Jinghua, Guanzuo, Xinyuanzhai, Sanyuan, Sanyuan Plum Garden, Yanjing, Jiulongzhai, Yuan's Heart| Forbidden City Food.

"Beijing Youli" brings together the traditional Chinese time-honored brand, Beijing time-honored souvenir and the new gift that contains the customs and customs of Beijing, and nearly 30 Chinese time-honored brands, Beijing time-honored brands and well-known brands in Beijing make the feelings of Sijiu City shine with international IP.
Jinghua tea traditional "Yuanbaobao" paper bag tea has a new look, the new national trend style of tea bags is more fresh and vulgar, reinterpreting the perfect integration of traditional elegance and modern fashion; the new "net red" Beibingyang Beiping Ice Factory moved the storefront into Beijing Youli, the taste of childhood from 1936 "crossing" to 2021, transformed into the Arctic Ocean for "the city will play"; the Six Biju pickles that the people of Beijing are not strangers to are also eye-catching. The design of the three-dimensional gift box of Beijing's urban landmark tells the legendary story of its 600 years and the city...
Beijing Gift X Six Biju Joint Gift Box Intangible Cultural Pickle Souvenir
Jinghua tea gift box
The relevant person in charge of Wangfujing Group said that in the future, the brand will be promoted from food to supplies, and open up online, and also play a differentiation in packaging and product richness.
In addition, Wangfujing Group is also actively promoting the development of related supporting commercial projects at Universal Studios, creating a cultural tourism consumption area with Universal Studios theme park as the core.
Beijing News Broadcast reporter Xiao Jiajia