The top ten news of China's detergent industry in 2023 have been announced

Enterprises in the detergent industry have actively participated in social work such as the construction of beautiful villages, new progress has been made in the green development of the industry, and many industry enterprises have been selected into the list of the fifth batch of specialized and new "little giant" enterprises by the Ministry of Industry and Information Technology...... A few days ago, the China Detergent Industry Association (hereinafter referred to as the "China Detergent Association") released the "Top Ten News of China's Detergent Industry in 2023".

　　The China Laundry Association said that in the past year, China's detergent industry has actively implemented the spirit of the 20th National Congress of the Communist Party of China, the overall development has rebounded, and the high-quality development has been solidly promoted.

　　□ reporter Liu Yuan

　　1. The Group Standards Working Committee of the China Washing Association was formally established

　　On April 25, 2023, the Group Standards Working Committee of the China Laundry Association was officially established in Chongqing. The establishment of the Group Standards Working Committee is a powerful starting point for the China Washing Association to thoroughly implement the spirit of the 20th National Congress of the Communist Party of China, implement the national "Outline for the Construction of a Quality Power" and focus on quality light industry, and build a new pattern in improving quality standards, which will play an important role in the construction of industry group standards and contribute to the high-quality development of the industry. The Bidding Committee of the China Washing Association is composed of 86 members, Wang Minyan is the chairman, Yu Wen, Wang Jing, Zhu Linjun, Liu Yajun, Tang Jianhua, Li Jian, Shen Jun, Shen Bingbing, Zhao Jianli, Yu Yunbiao, Guo Qingrong, Ge Zan are the vice chairmen, Bian Feng is the secretary general, and Li Genrong is the technical adviser. In 2023, the China Laundry Association will issue and implement three group standards, namely "Technical Specifications for Concentrated Detergent Marking Products", "Neutral Kitchen Oil Cleaner" and "Enzyme-containing Hand Washing Dishwashing Detergent", and jointly release the "Foaming Salt" group standard, with a total of 12 group standards issued and implemented.

　　2. Fulfill social responsibilities and demonstrate the responsibility of the industry

　　Enterprises in the detergent industry actively participate in social work such as the construction of beautiful countryside and disaster relief, which demonstrates the feelings of industry enterprises with a big country in mind and people's livelihood. The "National Public Opinion Report on Social Organizations" by the Administration of Social Organizations of the Ministry of Civil Affairs includes the positive actions of China's detergent industry to demonstrate corporate social responsibility and responsibility. In terms of beautiful rural construction: In 2023, the China Washing Association will carry out the activity of "consolidating the achievements of poverty alleviation and helping the construction of beautiful villages", organizing Blue Moon, Yellow and White Cat, Olive Chrysanthemum, Frog Prince, and Sichuan Sensitive Washing to donate 97,207.20 yuan worth of goods to Fengdu County, Chongqing, Liby Group, Blue Moon, Manlun, Youkai Technology, Libo Daily Chemical, and Xinjia Daily Chemical to Taijiang County, Guizhou, and Jielilai to donate 20,364 yuan worth of goods to Qingshui County, Gansu Province. In terms of disaster relief: According to incomplete statistics from the China Laundry Association in 2023, Blue Moon, Dettol, Procter & Gamble, Naais, Chaoyun Group, Velux, Tangshan Yipinjing, Shanghai Jahwa, Beijing Nikko Xusheng, Transfar Daily Necessities, White Cat, and Lanju donated more than 12.66 million yuan worth of money and materials to the areas affected by Typhoon "Dusuri", and Blue Moon, Shanghai Aowei, Luye, and Shanghai Yuhua donated more than 5.5 million yuan to the earthquake-stricken areas in Gansu.

　　Third, new progress has been made in the green development of the detergent industry

　　Enterprises in the detergent industry implement the national "double carbon" strategy, actively practice green manufacturing, and play an important role in promoting the green transformation and upgrading of the industry. On March 24, 2023, the Ministry of Industry and Information Technology released the 2022 green manufacturing list, in which 8 companies, including Unilever, BASF, Kao, Wilmar Oil, Huaheng Biotech, Frog Prince, Lichen Industry and Qingdao Haier, were selected into the list of green factories, Unilever was selected into the list of green supply chains, and 20 products from 6 companies, including Anhui Huayi, Yantai New Era, Leo Technology, Lanju, Liby Technology Group and Tongqing Nanfeng, were selected into the list of green products. By cultivating green enterprises, standardizing the development of new dosage form products such as laundry pods, and promoting concentrated products, the concentration rate of detergent has increased by 5 percentage points, an increase of more than 1 times compared with 2019.

　　4. Actively reflect the demands of the industry and promote the high-quality development of the industry

　　In recent years, the production and sales of laundry pod products have grown rapidly, and the industry association has been reflected by a number of enterprises that "the local quality supervision department believes that the quality defects of laundry pod product identification need to be recalled, which is not conducive to the innovation and development of enterprises", and actively communicated with the local quality supervision department, discussed and exchanged many times, and inquired in writing to reflect the demands of the industry and effectively solve the problems of the enterprise. At the same time, organize relevant enterprises and experts to carefully analyze and find product safety risks in a timely manner, and jointly formulate a work plan for the revision of laundry pod industry standards with the Standardization Committee. Through meetings, research, interviews, etc., we advocate self-discipline in product quality and safety in the industry, build consensus, carry out enterprise self-examination and self-correction, actively improve product packaging and labeling, and guide enterprises to strengthen product quality and safety awareness. At present, the preliminary preparations for the revision of the laundry pod industry standard have been completed, and the project revision plan has been submitted to the Ministry of Industry and Information Technology to provide technical support for standardizing the production of laundry pods and promoting the high-quality development of the industry.

　　5. Effectively handle industry public opinion and prevent and resolve development risks

　　In June 2023, after receiving a report from a company that a provincial TV station Douyin media had made false publicity about laundry products containing fluorescent brighteners in the form of short videos, the China Laundry Association immediately sought the help of the Ministry of Industry and Information Technology and local telecommunications management departments, and sent a letter to the video production unit, pointing out that the video's description of fluorescent brighteners was unscientific. Untrue questions and adverse effects on economic development, repeated communication prompted the other party to withdraw this video from the top position, and promptly eliminated the adverse public opinion on the industry;

　　6. The members of the China Laundry Association won the award of the China Light Industry Federation

　　On July 20, 2023, the Summit Forum of Top 100 Light Industry Enterprises hosted by China Light Industry Federation was successfully held, and Naais, Liby Group, Sanjiang Chemical, Hunan Lichen, Guangzhou Langqi and Lanju were selected as "Top 200 Enterprises in China's Light Industry", and Liby Group was selected as "Top 100 Enterprises in China's Light Industry Technology". The Industrial Design Center of Frog Prince (Fujian) Baby Care Products Co., Ltd. was recognized as the 2023 China Light Industry Industrial Design Center by the China Light Industry Federation. Liby Group was awarded the title of Turnkey QC Team, Ingenuity QC Team and Kuiba QC Team, and Bloomage Biotech was awarded the title of Chuxin QC Team.

　　7. Members of the China Laundry Association have made new achievements in the field of high-quality development

　　In 2023, the Ministry of Industry and Information Technology will release the list of the fifth batch of specialized, special and new "little giant" enterprises, and Jiangsu Huagong Laser, Huankai Microbiology, Wuhan Oak, Jiangsu Oak, Wilmar Surfactant Materials, Hangzhou Transfar Fine Chemicals, and China Daily Chemical Institute will be selected by the China Washing Association. Through the selection of specialized, special and new "little giants", cultivating a group of small and medium-sized enterprises with specialization, refinement, specialization and novelty will play an important role in promoting the high-quality development of the detergent industry. On March 19, 2023, Wanhua Chemical won the "7th China Industry Award" issued by the China Federation of Industrial Economics, and Naais Group Co., Ltd. won the "7th China Industry Award Commendation Award". The China Industry Award is the most influential award in China's industrial field, representing the highest level in the industrial field, and has played a guiding and promoting role in accelerating the new industrialization path with Chinese characteristics. On September 20, 2023, the China Enterprise Confederation and the China Entrepreneurs Association released the list of "Top 500 Private Enterprises in China" and "Top 500 Manufacturing Enterprises in China" in 2023. Naais, Liby Group were selected as "Top 500 Private Enterprises in China", and Naais, Liby Group, Guangzhou Tianci and Wanhua Chemical were selected as "Top 500 Chinese Manufacturing Enterprises".

　　8. The project report of "Research on the Special Action to Stabilize and Strengthen the Supply Chain of China's Detergent Industry Chain and Supply Chain" was successfully completed

　　The China Laundry Association undertook the project report of "Research on the Special Action to Stabilize and Strengthen the Supply Chain of China's Detergent Industry Chain and Supply Chain" commissioned by the Consumer Goods Industry Department of the Ministry of Industry and Information Technology. The project was led by the China Laundry Association, and 21 people, including production enterprises, research units in different fields of the industry, relevant experts, scholars and scientific researchers from key universities, participated. Through the procedures of topic opening, data collection, industry research, exchange and discussion, and expert correspondence review, the "Supply Chain Atlas of China's Detergent Industry Chain Industry" was drawn, and the "Research on the Special Action of China's Detergent Industry Chain Supply Chain to Stabilize and Strengthen the Chain" was compiled, and the key common technology research and development directions were proposed, and 8 key products, 8 technologies that need to be solved urgently, and 7 key work measures were put forward to provide strong support for the stable and healthy development of the detergent industry.

　　9. The high-quality development achievements exhibition area of detergents made a wonderful appearance during the annual meeting

　　In order to promote the high-quality development of the industry, fully display the product innovation of enterprises, and publicize the style of famous enterprises and famous products, during the 43rd (2023) China Detergent Industry Annual Conference, a special exhibition area for high-quality development achievements of detergents was set up, and more than 100 kinds of products from 15 companies, including Naaisi, Liby, Procter & Gamble, Unilever, Manlon, Amway, Beijing Nikko Xusheng, Transfar Commodity Products, Shippai, Willis, Frog Prince, Shanghai Jahwa, Shanghai Yuhua, Huanuo Chemical, and Montguerla, appeared in the exhibition area. The participants believed that this is a new stage to focus on the fruitful results of the high-quality development of the industry, and it is also an important way to promote enterprise exchanges and learn from each other, which is conducive to promoting industry enterprises to increase varieties, improve quality, create brands, and make new contributions to meeting the needs of the people for a better life.

　　10. Chinese detergent brands join hands in international competitions

　　Blue Moon and the 31st Summer Universiade held in Hangzhou on July 28, 2023, hand in hand, as the official exclusive supplier of this Universiade, actively give full play to the advantages of clean experts, customize the "Universiade Clean Escort Plan", with high-quality, high-standard full-scene cleanliness guarantee program, launched a new series of sports laundry detergent that can remove sweat odor, inhibit sweat smell, and fully solve the pain points of sweat smell of sports scenes and sports people's clothing, creating a clean and clean The safe competition and living environment will help the smooth development of the competition. As the exclusive supplier of official daily chemical products for the 19th Asian Games in Hangzhou, Naais has launched a series of sports stain removal products such as "Super Sports Clothing Laundry Detergent", providing Asia and the world with a new experience and beautiful feeling of "good brand, borderless" products. As the exclusive supplier of the 4th Asian Para Games in Hangzhou, NAAIS also showed the latest achievements of NAES's "making life better and the world cleaner" to the world, adding luster to the national image and the Hangzhou Asian Games and Asian Para Games. Through the sponsorship of international events, the two leading enterprises in the industry, Naaisi and Blue Moon, have stepped onto the international stage, further established their brand image and expanded their brand influence, so that Chinese cleaning and care brands can get higher exposure and attention in overseas markets.