Today, we're going to talk about a much-anticipated collaboration – Apple and Android are finally starting to work together. In the past, there was an intent to create barriers between Apple and Android, but now we're seeing them work together to break down that barrier.
Notably, Apple recently announced a partnership with Google to release a draft of Find My Device Network, which aims to regulate the use of Bluetooth trackers. Since Apple introduced the Air Tag, the problem of tracker abuse has become increasingly serious. However, the correlation between the iOS and Android ecosystems is relatively weak, making it difficult for consumers to be aware of being tracked.
The key to this partnership is that Apple and Android have broken through their systems so that trackers work on both sides. Previously, if someone was tracked in Apple, users with iPhones would receive alerts, but users with Android phones would not be notified. Now, with the cooperation between the two parties, the situation is expected to improve. The point of this collaboration is to share more information, especially location information. This means wider compatibility for users, and this collaboration lays the groundwork for possible cross-system collaboration in the future.
From a more macro perspective, the collaboration between Apple and Android could also spark changes in the ecosystem. In the past, there was a clear division between them, but cooperation would bring greater economies of scale. This means more powerful features and higher stickiness for users, and it may also lead to a global operating system war.
Against this backdrop, we have also seen the rapid progress made by Huawei in building an ecosystem. Over the past decade, Huawei has successfully transformed from a low-end domestic mobile phone brand to a popular brand among high-end people. This change is partly due to the fact that during the good days of the stock market, there were some problems with using Apple phones to trade Chinese stocks, while Huawei's Android system was relatively stable and met the needs of high-end business people.
Overall, the partnership between Apple and Android marks the evolution of the ecosystem and will bring a wider range of options to users, as well as potentially impact the competitive landscape of operating systems around the world. At the same time, Huawei has also demonstrated strong competitiveness in building its own ecosystem.