The high-end machine that was left out in the cold, A16 chip + 6.7-inch large screen, the drop is as high as 1551 yuan, helpless!
With the maturity of technology, now smart phones are getting better and better, you will find that many domestic mobile phone manufacturers are working hard to push a variety of high-end machines, last year's Xiaomi 14 series, Huawei Mate 60 series have won the praise of CCTV, word of mouth and sales are quite good, however, not every high-end machine can become a hit. Even Apple-made products are no exception, such as the iPhone 15 Plus, which is now going to be talked about.
As a member of the iPhone 15 series, the sales performance of the iPhone 15 Plus is very average, because the positioning is not accurate enough, during last year's Double 11, the iPhone 15 series price cuts, iPhone 15, iPhone 15 Pro, iPhone 15 Pro Max have achieved good sales, but the iPhone 15 Plus performance is mediocre. Even if its price reduction is not lower than that of the iPhone 15, in contrast, the machine is clearly ignored by the market.
So, what is the core reason for this phenomenon? In my opinion, the main reason is that the pricing exceeds the expectations of many consumers, and those who know know that compared with the iPhone 15, the iPhone 15 Plus is actually increased in size, and the battery is increased, but the official price is more expensive by 1000 yuan, in terms of function and performance, the two are almost "0 gap", in this case, many people are of course more willing to buy the iPhone 15, after all, the price is cheaper.
In order to rush sales,Apple authorized to dealers,Lowered the threshold for the machine many times,Now on a certain platform,The standard version of the machine has dropped as much as 1551 yuan,Only 5448 yuan can be reached,Compared with the initial listing of the iPhone 15 standard version is cheaper,This wave of operation,For Apple,Maybe a little helpless,Because the price is low,Profits will shrink significantly。 However, for consumers, it is a blessing, although it has been neglected by the market, in terms of comprehensive experience, it is still in line with the trend of high-end machines.
It is equipped with a 6.7-inch XDR screen,In addition to no high brush,The picture quality performance is basically the same as 15 Pro Max,with2000nitPeak brightness,have1.5K resolution,And it is also a "dynamic island"Design,Interaction is also relatively intelligent,It is upgraded at the rear48000000000 pixelsAIThe triple camera,Although there is no lidar scanning function,It has realized2X optical zoom function,The ability to take pictures has been greatly upgraded。 As for autonomy, it's basically on par with the 15 Pro Max.
The machine is also equipped with an A16 chip, although it is a chip on the 14 Pro series, the comprehensive performance is still able to play, and the single-core performance is still ahead of competing products such as Dimensity 9300 and Snapdragon 8Gen3. The workmanship is also exquisite, the middle frame is aluminum alloy, the front has super ceramic crystal glass with excellent drop resistance, the back cover is AG frosted glass, supports IP68 waterproof, and it is a USB-C interface, which can be compatible with Android. Therefore, for the pursuit of a large screen, the pursuit of cost-effective friends, iPhone 15 plus is also worth buying, if you are used to buying on some platforms, the current price is only 6199 yuan, which is also a good choice.
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