Zhou Hongyi is just old, not bad

Author丨Pastoral

Editor丨Nuts

封面来源丨Unsplash

Cheng Qian should be glad that what he is meeting now is not the "fighter" Zhou Hongyi more than ten years ago.

Who is Cheng Qian, he is the head blogger of the current short video platform business interviews, and the IP "Cheng Qian Circle of Friends" named after him currently has more than 6 million fans, and in the past few years, he has attracted a lot of attention by relying on business interview videos.

However, what really made this short video blogger out of the circle was his recent disastrous performance as the host on the stage of the "2023 Wind Horse and Cow Year-end Show", especially with one of the guests, Zhou Hongyi, who exchanged words on the spot, not only disrespectful, but even rose to the level of personal attacks, which was called "low emotional intelligence" and "personality collapse" by many netizens.

For Zhou Hongyi, although such a scene is a little embarrassing, but more than ten years ago, he would definitely use more fierce words to fight back against the young man in front of him, after all, in terms of verbal battles, even top bigwigs like Ma Huateng, Lei Jun, and Li Yanhong have not bargained too much here in "Zhou Cannon".

The red-coated cannon has stood tall in the Internet industry for more than 20 years, and although the rumble of the cannon has rarely been heard in recent years, the rifling is still there, and the barrel is still hot.

For an Internet celebrity blogger who has made some achievements on the short video platform in a few years, if he doesn't take the old-timers in his eyes, he will naturally make a big mistake.

And no matter in terms of on-the-spot language expression and demeanor, this head business interview blogger also shows a huge gap visible to the naked eye compared to Zhou Hongyi.

As some netizens commented: "How can people who go up the mountain look down on the gods who go down the mountain?"

This roundtable forum, which brings together Feng Lun, Zhou Hongyi, and Wang Shi, is the finale of the 2023 Fengma Niu year-end show, and it is the highlight of the whole event in terms of guest lineup and process arrangement.

As the host, Cheng Qian, in fact, has a very clear responsibility, that is, to string up the scene and set off the atmosphere, and then leave the main space for the three bigwigs.

After all, there are more than 500 viewers at the scene, and what others want to hear more is the thinking and sharing of these top entrepreneurs, rather than the speech prepared in advance by an Internet celebrity blogger.

And Cheng Qian's disastrous hosting show actually mainly comes from three aspects.

The first is that there are too many words, and the meaning of dominating the guests is too much, and the three bigwigs who should be the protagonists are left aside. even caused Zhou Hongyi to ask on the spot: "Are you a speaker or a host?"

Cheng Qian said on the stage that the three guests gave speeches and laughed and laughed, only if they prepared the manuscript carefully, they were educated by Zhou Hongyi with their own examples, and warned Cheng Qian to tell more jokes on stage, so as to attract people's attention.

The third is that after being scolded by Zhou Hongyi in the end, he began to be annoyed and angry, and turned directly to personal attacks. Especially the paragraph that was said at the end.

"I hope that next year, I will still meet a few teachers, who are dressed in red, and for so long they have not made his personality converge, so I don't have any hope that his personality will converge in 2024, but in conservative colors (pointing to his own clothes), I hope that he will live longer, be healthy and long. ”

According to the data of the organizer, the event was broadcast live by more than 50 media, with a peak number of online viewers of 2.2 million+, and more than 5 million viewers watched the live broadcast.

Cheng's poor performance was also quickly spread on the Internet.

As a short video blogger with millions of fans, the first thing Cheng Qian shattered was the business interview filter that had been shown in the past, in the live broadcast footage, Cheng Qian was not only not as gentle and elegant as in the short video, but even the thinking logic was extremely chaotic, which was very different from the character shown in the short video.

This also made Zhou Hongyi ridicule afterwards that young people nowadays are good at playing traffic, following the established script, and using edited videos to express themselves, but they are not very good at live speeches.

The red-coated cannon of the past has gradually put away its fighting temperament, if it had been put aside more than ten years ago, Cheng Qian would not have been able to get off the stage so easily at the scene.

Zhou Hongyi once recorded in his personal autobiography that he and Robin Li choked each other in court that year. The presiding judge asked Zhou Hongyi in court: "Baidu accused you of deleting their things, did you do it?" and then Robin Li replied: "He must have done it." ”

And Zhou Hongyi immediately replied with a smile: "I did it, but he did it first." He did all the bad things I did. ”

It is said that after the two bigwigs came out of the court, they were still angry, and even almost used their fists at the door of the court.

Later, Zhou Hongyi made mobile phones, and there were many scolding battles with Xiaomi Lei Jun, but even a business strongman like Mr. Lei could not gain the upper hand in front of Zhou Hongyi, who was full of firepower.

Therefore, with Cheng Qian's combat effectiveness of only mixing in the short video industry for a few years, it is really difficult to be the opponent of the red-clothed sect leader. His biggest mistake may be the overestimation of his personal ability and the misjudgment of Zhou Hongyi's strength.

In Cheng Qian's updated short video programs, most of the subjects he interviewed were entrepreneurs from small and medium-sized enterprises, although these entrepreneurs have also made achievements in their respective fields, but there is still a big gap compared with the top bosses.

Therefore, although Cheng Qian can easily navigate in front of these people, once he is with a real top entrepreneur, he can't help but show his cowardice and lose his temper.

Moreover, this event took the form of live broadcast that Cheng Qian was not good at.

Looking back at Zhou Hongyi's side, although 360 has faded out of the list of first-line Internet companies in recent years, it does not mean that Zhou Hongyi is no longer a first-line Internet entrepreneur. In the industry, there are not many bigwigs who are still active in front of the stage and willing to speak out, and Zhou Hongyi is one of them.

Although Zhou Hongyi has rarely fired at individuals and companies in recent years, it does not mean that he does not have the ability to fire, but he is unwilling to light the fuse again.

Lao Zhou is just old, not bad.

In fact, this Internet veteran, who is over half a hundred years old, is still keeping up with the trend of the times in his own way, investing in car companies, doing Douyin live broadcasts, and even wanted to try to bring goods, but finally gave up because he couldn't wipe his face.

Recently, he also went to the Oriental Selection Company with Feng Lun and other old friends to listen to Dong Yuhui and Yu Minhong give a lesson on the Internet celebrity economy.

After the "mutual hatred" with Cheng Qian became a hot spot on the Internet, Zhou Hongyi did not forget to use this wave of traffic to take advantage of himself, and by the way, he promoted his "Red Open Class".

Because of its products, Zhou Hongyi's personal image was not pleasing on the Internet for a while. But if you look at it as an entrepreneur, this entrepreneur who has worked with many well-known companies such as Yahoo, Ruixing, Baidu, Tencent, Xiaomi, etc., still has something worth learning from today's young people by using successful methodologies and business concepts for so many years.

For Cheng Qian, who started with business interviews, after this battle, he may be able to better recognize the gap between ordinary entrepreneurs and top entrepreneurs. But before returning to the short video program he is good at, perhaps he should follow Zhou Hongyi's advice and improve his speech skills a little more.