(The article is from the official account of the Black Cat Club)
New Year's Beginning~
Cheer up, friends
Get ready for the Year of the Dragon!
The following February covers:
The beginning of spring, the Lantern Festival, Valentine's Day, the dragon raises its head...
Party A's fathers also want to take advantage of these nodes
Once again, a wave of popularity!
Today, Sister Cat will take you to unlock the 35+ creative ideas for February event planning~
Let's see what's new
Novel creative ideas and fun warm-up activities
(The article has a lot of creative ideas, please read it patiently~)
The January marketing calendar that Sister Cat has compiled for you!What types of activities can you do?Popular and popular drainage resources!At the end of the article, you can receive 10 selected high-quality node plans for free for a limited time!!
ps:The free plan is the original need to pay!Cat sister secretly converts it to free for you~ You can use it directly after downloading!(Pure dry goods,Hurry up and collect it first~)
February 2/3
North Boyen/South Boyen
Xiao Nian, a traditional Chinese festival, is also known as "Jiao Nian", "Stove God Festival", "Sacrificial Stove Festival" and so on. The folk activities of the young year mainly include dust sweeping and sacrificial stoves. Due to the different customs in different places, most areas in southern China regard the 24th lunar month as the "small year", and most areas in northern China regard the 23rd lunar month as the "small year".
The small year is usually regarded as the beginning of a busy year, which means that people begin to prepare New Year's goods, sweep dust, sacrifice stoves, etc., and prepare to have a good year, expressing people's good wishes to say goodbye to the old and welcome the new. The folk Xi of the young year include: sacrificing stoves, sweeping dust, eating stove sugar, cutting window flowers, etc.
Reference Poster:
New Year's Festival
Creative idea 1: New Year's goods store - Kiehl's pop-up store
The "New Year Shop" is full of Chinese New Year flavor, with interactive areas such as Money Rabbit Beauty, Reverse Qian Kun, and Golden Rabbit Blessing, as well as Spring Festival couplets and Kiehl's New Year experience packs, etc., full of Spring Festival atmosphere to accompany you to celebrate the New Year!
Creative idea 2: 2022 Xiaomi New Year Festival
Xiaomi Science and Technology Temple Fair, landing nationwide. From January 15th to January 23rd, the pop-up store of the New Year's Festival will ask you to open a [new].
Creative idea 3: BMW Chinese New Year Festival
February 4th
Spring
The beginning of spring is the first of the 24 solar terms. Standing means "beginning", and spring represents warmth and growth. The beginning of spring is the beginning of all things and the righteousness of all rebirth, which means that a new cycle has begun. In the traditional concept, the beginning of spring has an auspicious meaning.
The first year of the beginning of spring is of great significance to the traditional farming society, and the major celebrations such as worshipping the gods and ancestors, praying for blessings for the New Year, driving away evil spirits and disasters, removing the old and clothing the new, and welcoming the New Year are all arranged to be held on the beginning of spring and the period before and after, which have survived to this day.
Creative Idea 4: 2022 Shangsheng Xinsuo Art and Culture Season Art Installation
Inspired by the "Monet Garden", more than a dozen handmade art flowers such as irises, lilies, lilies, and tulips were selected to create the atmosphere of this garden, and separate independent and comfortable spaces with different flowers.
Creative idea 5: "Flowers and the City" theme exhibition
The exhibition is divided into the photography exhibition "Millennium Flower City Promenade" and the painting exhibition "Lingnan Flowers and Poems". Even if you can't stay in spring, you have to give you the romance of "full city" of flowers.
Creative idea 6: [Rich FLOWER] Trend art IP national premiere
There are the best flowers in the world, and the large-scale art sculpture of 4m high-speed gold and brilliant rich flowers is stunningly unveiled in Haiya Colorful City.
Creative idea 7: Spring floral arrangement
Flowers are no stranger to the event, and they are also an indispensable part of creating the atmosphere of many scenes, adding more vitality and romance to the scene.
Creative idea 8: Alice in Wonderland
Combined with "green plants" + "forest system" + "Alice Wonderland character image", the theme layout is carried out to create an atmosphere suitable for spring activities.
Creative idea 9: Ecological fish bottle DIY
Spring is coming, and the fish are also beginning to breed, and an ecological fish bottle DIY activity is carried out to support environmental protection and care for the environment.
Creative idea 10: Spring herbarium DIY
Handmade specimens of spring plants are made on site, and the short spring days are permanently sealed, and customers can take the specimens home as gifts as souvenirs.
Reference Poster:
February 9th
Evening removal
Chinese New Year's Eve is the last night of the year. The last day at the end of the year is called "dividing the year", which means that the old year is divided here and the new year is replaced. Except, that is, the meaning of removal, and xi, refers to the night. "Chinese New Year's Eve" is the meaning of the night of the New Year's Eve, also known as the big Chinese New Year's Eve, the Chinese New Year's Eve night, the New Year's Eve, etc., which is the last night of the year.
Chinese New Year's Eve is a day to remove the old cloth and the new, reunite the family, and worship the ancestors, and there are Xi customs such as ancestor worship, keeping the year, reunion dinner, pasting New Year's red, hanging lanterns, etc.
Reference Poster:
February 10th
Spring Festival
Creative idea 11: CPB Skin's Key New Year Garden Party
The first stop of the CPB Spring Festival Garden Party has been grandly opened in Xi'an SEG International Shopping Center. Seven distinctive "New Year Light Key Square" are like a dream, each of which represents a beautiful meaning of the New Year. When you successfully unlock all of the Light Key Shops, you will receive a special Radiant Gift, which is your unique connection to the New Year, good luck, and prosperity.
Creative idea 12: Kuaishou magnetic engine "Good City is coming" New Year pop-up store
The "Good City is Coming" pop-up store has set up seven theme exhibition areas: Good City Screening Hall, Good City Craft Hall, Good City Photo Studio, Good City Chopsticks, Good City Voice, Good City Light Field, and Good City Manufacturing Factory.
创意思路13:HAPPHAPPIER全国首展
HAPPHAPPIER's first national exhibition landed in Nanxiang Impression City MEGA. HAPPY PARROTS AND HAPPIER GEESE ARE ALREADY IN PLACE, AND THERE ARE ALL KINDS OF DEVICES THAT ARE FUN TO VISIT, AND THE SCENE IS FULL OF NEW YEAR ATMOSPHERE!
Creative idea 14: Spring Festival outdoor faucet lanterns
Creative idea 15: The title is in the millennium to strike the iron flower (authentic)
The iron flower has a profound cultural connotation, known as "the best folk fireworks", "the Central Plains cultural wonder", "China's first iron flower" reputation, in 2008 by the State Council and the Ministry of Culture announced as "national intangible cultural heritage".
Creative idea 16: Dancing lion waking robot
CCTV New Year's Eve party with the same model, set modern technology and traditional Chinese culture in one, centralized control and control of the N lion dance, synchronous dancing, the scene effect is very eye-catching!
Creative idea 17: Flying saucer fireworks show
Creative idea 18: The Year of the Dragon's Chinese New Year theme AI pair online creative interactive installation
AI has a variety of creative ways to play the online Dragon Year Vitality interactive device, scan the code to open, enter or select keywords, AI automatically generates couplets, supports on-site printing, and scans the code to save to the mobile phone, creating exclusive AI couplets at low cost, and the sense of science and technology is bursting!
February 14th
Valentine’s Day
Creative idea 19: SINO "We are born with love, roaming the game" limited-time flash mob
A novel experience full of rituals, releasing more romantic factors with the voice of the heart. Tear-resistant calendar, nice memory, broad and profound Chinese characters, small calendars can also play big tricks.
Creative Idea 20: "Goodbye Lover" Emotional Interactive Exhibition
This exhibition is an offline linkage exhibition of the variety show "Goodbye Lover", and the theme of the exhibition is "No one should be an island".
The touching and experience brought to you in the "Goodbye Lover" program will be restored to 6 offline interactive experiences, 3 exhibition installations, 5,000 photographic works about "love", and 100 love words, hoping that we can talk about ourselves and love together, and re-examine the intimate relationship between people.
The interactive experiences are: A Letter to My Lover, Me in the Eyes of My Lover, Drama Performance, Love Personality Test, Operation Confession Rose, and Customized Love Coffee.
创意思路21：查尔斯桃心Happy Heart IP授权
The brand takes sensual emotions as the design direction, and is good at using hand-drawn drawings, when the iconic group "peach heart" is applied to the product, it presents a modern trend and iconic style.
Creative idea 22: Confession ATM
Enter the love words you want to say to your favorite TA on the "confession ATM", and the ATM will print out the confession full of heart, and it will also display your "heart deposit" according to the heartbeat index of the love words.