Harbin Ice and Snow World launched a refund service, and tourists' blind refunds have attracted attention
In the ice city of Harbin in the northeast, the temperature will drop to minus twenty or thirty degrees in the cold winter. Despite the bitter cold, it's a great time for those who love snow and ice sports to ski and play outdoors.
In order to allow more tourists to experience the fun of ice and snow in the cold winter, the Ice and Snow World operated by a commercial group in Harbin has launched ice and snow themed amusement projects, and has also specially launched a refund service to facilitate tourists to return and exchange unsatisfactory experiences.
This was supposed to be the best of both worlds, meeting the needs of tourists and improving the quality of service for merchants. However, the good times were short-lived, and soon the refund service was abused by some tourists.
Some tourists insist on a full refund after the thrill of the snow event, even though they have had a great time; What's more, some tourists wear the snow boots provided by the merchants directly out of the door, and then ask for a return after being stained with mud.
This not only brings economic losses to Ice and Snow World, but also affects the experience of other tourists.
This series of refunds and returns quickly attracted the attention of all walks of life. Some people began to question whether the merchant's refund service was too kind to do bad things in the face of such vexatious trouble.
There are also views that whether consumers' awareness of rights protection is too strong should guide them to bear their obligations while enjoying their rights. There are many more voices pointing out that the refund behavior of these tourists has exceeded the scope of reasonableness, is a nonsense consumer rights protection, and should be condemned.
Coincidentally, in Zhejiang, a small merchant who sells snow boots also encountered the problem of returning goods......
Small businesses in Zhejiang encountered the problem of returning goods, and were angry and disappointed after opening the shoebox
At the same time as the Harbin Ice and Snow World in Northeast China caused a refund turmoil, a similar return problem also occurred in a small merchant in Zhejiang. It is an outdoor sports equipment shop that specializes in all kinds of hiking equipment, and the best-selling ones are non-slip and wear-resistant snow boots.
In order to expand its business, the store has opened an online store for customers to purchase and mail returns. However, the good intentions led to trouble, and soon the store faced a wave of returns.
After the customer opened the box and inspected the goods, he asked for a return for various reasons such as slight scratches on the soles, and the store owner could only reluctantly agree. But when he unwrapped the package and examined the "lightly scratched" snow boots one by one, he was angry to find that it was clearly no longer just a try-on, the soles were badly worn, the shoes were covered with mud, and even the crevices were full of grass clippings and pebbles.
"This is clearly the customer took it outside and wore it, why are you embarrassed to return it?" The shopkeeper was puzzled and angry. The business of the store he worked hard to run was not easy to do, and these returns not only caused the store to lose money, but also consumed a lot of manpower and material resources.
What is even more distressing for the store owner is the lack of trust and irresponsible behavior of such consumers.
The experience of this small businessman in Zhejiang has also aroused social concern. In this era of consumption, how should the legitimate rights and interests of businesses be protected? It is a good thing for consumers to have a strong sense of rights protection, but excessive rights protection and reckless consumer rights and interests should not be encouraged.
How to make consumers enjoy their due rights and at the same time assume their due obligations and social responsibilities? This has become a controversial topic.
At present, we need to look at the protection of consumer rights and interests rationally and guide consumers to establish a correct consumption concept......
The case reflects the problems existing in consumer culture, and it is necessary to guide the sense of responsibility
It can be seen from the typical cases of Harbin Ice and Snow World and Zhejiang small businesses that in today's rapid development of the market economy, there are still some problems in consumer culture that are worthy of our deep thought.
The first is the spread of excessive consumption and awareness of rights protection. Some consumers only enjoy rights but do not bear obligations, and often use "consumer rights" as an excuse to make trouble, causing a lot of trouble to merchants and other consumers.
This is followed by a lack of morality and a diminished sense of responsibility. It is human nature to pursue the maximization of personal interests, but in the process of consumption, we should also abide by basic moral norms, not just be happy.
Thirdly, it is information asymmetry that exacerbates the contradiction between consumers and businesses. The development of information in the Internet era also provides a channel for the dissemination of misleading information.
Finally, the imperfection of laws and regulations also leads to some problems in the consumption process that are difficult to solve.
In response to these problems, we need to start from the following aspects:
First, strengthen consumer education so that they understand that rights and obligations should be clearly demarcated and consciously assume their social responsibilities;
Second, cultivate the sense of corporate integrity, consciously safeguard the rights and interests of consumers, and improve the quality of service;
Third, improve relevant laws and regulations, and establish systems and rules for reciprocity of rights and obligations;
Fourth, create a credit mechanism to severely punish illegal businesses, and at the same time restrain consumers' excessive behavior.
Only when the rights and obligations of all parties are balanced, can the market economy develop healthily on the track and the consumer culture tend to be on the right track. This requires governments, businesses and consumers to work together to create a sense of responsibility and regulation.
It calls for the establishment of a just consumer culture ecology
The recent frequent consumer disputes have made people rethink how to build a more fair and reasonable consumer culture ecology.
First of all, it is necessary to balance the rights and obligations of consumers and merchants. The legitimate rights and interests of consumers should be fully protected, but excessive rights protection should be restricted.
Merchants should also consciously assume service responsibilities, but should not be allowed to become the object of arbitrary slaughter by consumers.
Second, we should advocate rational rather than emotional consumption. Consumption is not a purely economic act, but also contains moral and cultural factors. You should look at your needs rationally and avoid indulging in consumerism.
Third, improve regulations and restraint mechanisms. There are still gaps in the existing laws and regulations on the protection of consumer rights and interests, which need to be further improved, and a punishment mechanism should be established to restrain the excessive behavior of all parties.
Finally, moral education and supervision by public opinion should be strengthened. It is important to rely on laws and regulations, but it is even more necessary to govern the country by virtue and shape the fashion of civilized consumption by relying on moral constraints and public opinion pressure.
If we can jointly create a cultural atmosphere of equal rights and obligations, rational rather than emotional consumption, pay attention to ethics while abiding by laws and regulations, and through the two-pronged approach of system and public opinion, we can gradually move towards a balanced and harmonious consumer cultural ecology.
This will require the cooperation of governments, businesses and the public.
Consumers and businesses should build a harmonious society together
In order to solve some of the problems that arise in the current consumer culture, consumers and merchants are important links.
As consumers, we should have a self-discipline and rational concept of consumption, not only seek rights without thinking about obligations, but should cooperate with businesses to create a good consumption environment.
As a business, we should consciously assume the responsibility for product quality and service, not only focus on profit maximization and ignore integrity, but should establish a relationship of mutual trust and mutual benefit with consumers.
Both need to develop a sense of citizenship and social responsibility, and think in conjunction with their own actions and the common interests of society. Only when consumers and businesses have a public heart and consciously maintain social order can they promote the construction of a harmonious and positive society.
To this end, we need to advocate civilized and harmonious consumption activities and promote the concept of positive energy; At the same time, it is also necessary to improve laws and regulations and establish systems and rules for reciprocity of rights and obligations.
Only by relying on the two-pronged approach of ethics and regulations, so that all market players operate under the sun, can society enter the track of a virtuous circle.
Creating a harmonious consumer culture and promoting social progress requires the joint efforts of every citizen. Let's go hand in hand and contribute to the harmonious society of our dreams!
Call for participation in discussions to build a better consumer culture
The recent frequent consumer disputes have shown us that there are still some aspects of the current consumer culture that need to be improved. How to build a more fair and civilized consumption environment requires the participation and discussion of all sectors of society.
Therefore, we call on the general public to actively participate in the discussion on building a consumer culture. Your insights and suggestions will be a driving force for progress.
If you are a consumer, you are welcome to share your consumption experience and experience, say your rights and obligations in your heart, and put forward your expectations for merchant services;
If you are a businessman, you are welcome to share your work feelings, talk about the dilemmas and demands you face, and express your appeal to consumers;
If you are a legal practitioner, you are welcome to provide professional advice on improving the relevant regulations;
If you are an educator, you are welcome to share ideas on how to do consumer education;
If you are a media editor, you are welcome to use the power of public opinion supervision......
Every citizen's voice will provide value and contribute to the construction of a better consumer culture. Let us work together to enrich the consumption connotation of this era with responsibility and love, and write a new chapter.