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On the past Chinese New Year's Eve, each David TV has shown its housekeeping skills, hoping to seize the high ground of ratings on this night. And in this ratings war, CCTV once again showed its dominant-level influence. Even if it is a recorded program, its ratings are still in the first place, with a rating of 4.8%, which is almost a big distance from other satellite TVs.
However, the efforts of other satellite TVs have not been without their rewards. According to Kuyun statistics, Hunan Satellite TV and Jiangsu Satellite TV ranked the top two with ratings of more than 2 and 1 respectively. This also means that although CCTV's chassis is broader, other satellite TV still has strong competitiveness in content and guest selection. This phenomenon also proves once again that no matter how the traffic changes, it is the viewers who really determine the ratings.
Meng Ziyi's mistakes and Jiangsu Satellite TV's strategy
In the New Year's Eve party, the chorus of Mencius and Zhou Huajian became a major focus. Although there was a problem with Meng Ziyi's pitch, it was this that made Jiangsu Satellite TV's ratings significantly improved. Because "black and red are also red", many viewers came to this channel for this highlight, which brought huge attention to Jiangsu Satellite TV.
Multiple highlights of Hunan Satellite TV
Hunan Satellite TV performed particularly well in the New Year's Eve party, with at least 6 ratings peaks in the program throughout the night. Phoenix Legend's performance of "Golden Melody Skewers" rushed directly from a rating of 2.3 to 2.74, which also proves their influence as a national idol. And Yang Zi's performance is another highlight, her singing in "Sauvignon Blanc" once again proves her status as the goddess of ratings.
Da Zhang Wei, Wei Daxun and Chen Chusheng: The Rise of the New Generation
In addition to the traditional star lineup, the new generation of artists also made their mark at the New Year's Eve party. Da Zhang Wei's "The Law of All Things in Bloom" reached a peak rating of 2.7794, and Wei Daxun's "Orchid Pavilion Introduction" was even more amazing, with a peak rating of 2.78, even surpassing Yang Zi and Phoenix Legend and others. In addition, Chen Chusheng's classic song "The Original Me" performance was also warmly sought after by the audience.
Huang Xiaoming and Zhifu: The perfect combination of ratings champions
Among the many stars, Huang Xiaoming and Zhifu's performances are undoubtedly the most eye-catching. Their combined performance "Rainbow Smile" not only had no fan-controlled reviews nor any data to back it up, but the ratings continued to climb and finally reached a staggering 2.7990, successfully winning the ratings championship.
The New Year's Eve party is not only a stage for stars to show their talents, but also an opportunity for David TV to show their strength. And in this ratings war, every participant has put in a lot of effort and sweat. No matter which artist it is, they all deserve our respect and praise.
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