As we look back at 2023, an important technological milestone is Huawei's incredible growth.
Throughout the year, Huawei has not only developed steadily, but also made significant breakthroughs in the mobile phone market.
Want to know what is the secret weapon that makes Huawei stand out in this competitive market? This answer may surprise you.
On the last working day of 2023, Huawei's Rotating Chairman Ken Hu delivered an impressive New Year's message, sending this important message not only to all Huawei employees, but also to the world.
This letter is not only a summary of 2023, but also a prospect for the company's future development.
Huawei achieved a significant increase in sales revenue in this year, which is expected to exceed 700 billion yuan, which is undoubtedly an amazing achievement in today's economic environment.
Behind all this is the strong performance of the Huawei Mate 60 series phones.
I remember that on August 29, 2023, Huawei suddenly announced the "HUAWEI Mate 60 Pro Pioneer Program" and started selling the Mate 60 Pro.
This move can be said to have been born out of thin air, bringing a new vitality to the mobile phone market. With the hot sales of the Mate 60 series of mobile phones, Huawei's revenue has also increased significantly.
By comparing the sales revenue in each quarter of 2022 and 2023, we can find that Huawei's revenue in the first three quarters of 2023 has increased compared with 2022.
And without the contribution of the Mate 60 series, the revenue in the fourth quarter of 2023 is estimated to be around 200 billion yuan.
However, due to the explosive sales of the Mate 60 series, Huawei increased its revenue by nearly 400+ billion yuan in this quarter!
Not only does the Mate X5 be included in the Mate 60 series, but it's also quite attractive in terms of price.
At an average price of 7,000 yuan per unit, this series contributed about 40 billion yuan in revenue, which is equivalent to the sale of 5.7 million Mate 60 series mobile phones.
In contrast, the sales revenue of the Mate 50 series, which was released in September 2022, was mainly accounted for in the fourth quarter of 2022.
It is estimated that by the end of 2023, about 10 million units of the Mate 60 series have been shipped, contributing about 700-80 billion yuan in sales revenue.
It can be said that Huawei's significant growth in operating income in 2023 is mainly due to the success of the Mate 60 series.
In the fierce competition in the smartphone market, Huawei has achieved strong growth with its innovative products and strategic layout.
The success of the Huawei Mate 60 series is not only reflected in sales, but also in how it has changed consumer expectations for smartphones.
These mobile phones are not just communication tools, but have become indispensable companions in life, from taking pictures to entertainment, to improving work efficiency, every aspect is full of surprises.
Huawei's innovative spirit is perfectly reflected in this series, making each product unique.
With the hot sales of the Mate 60 series, Huawei has also begun to focus on other areas of development.
In 2024, although Huawei's ICT infrastructure revenue is stable, it is unlikely that it will grow significantly.
In the post-5G era, operators are compressing new investments, making Huawei need to find new growth points.
As a result, Huawei has begun to focus more on digital energy and cloud services, which account for a small proportion of Huawei's overall business but have huge growth potential.
The field of smart cars has also become Huawei's new focus. While the growth of smart cars won't happen overnight, Huawei could reap significant equity gains in the future through the establishment of a joint venture.
With the continuous development of Huawei's terminal business, including the mid-range Nova series, pure HarmonyOS operating system, PC HarmonyOS landing, and the normal release of the P series/Mate series, Huawei's terminal business is expected to increase revenue by 150 billion yuan in 2024.
According to the estimation of 2400+ billion yuan of revenue in the fourth quarter of 2023, some people on the Internet believe that Huawei's revenue may reach 1 trillion yuan in 2024.
However, this estimate ignores the seasonality of revenue in each quarter of the year.
In fact, since the first quarter has New Year's Day and Spring Festival holidays, and the fourth quarter is the annual collection concentration period, the revenue in the fourth quarter is usually much higher than in other quarters.
The success story of the Huawei Mate 60 series is not only about numbers and sales, but also about innovation, adaptation and forward-thinking.
Huawei has successfully positioned itself as a market leader through continuous innovation and adaptation to market changes.
This achievement not only demonstrates Huawei's technical strength, but also reflects its keen insight into market trends.
Looking back on the past and looking forward to the future, Huawei's development path is full of challenges and opportunities.
In today's rapidly changing technology, Huawei's story inspires us to realize that only by constantly innovating and daring to break through can we stand out in the highly competitive market.
The success of the Huawei Mate 60 series is not only a commercial victory, but also a declaration of the future of technology: in a changing world, only innovation continues.