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In 2023, which memories have struck you?

author:Financial

On December 20, the "Chinese Inventory 2023" jointly sponsored by the National Language Resources Monitoring and Research Center, the Commercial Press and other units was announced, and "Zhen" was selected as the domestic character of the year.

What is "revitalization"? Whether it is a society or an individual, in the face of challenges, do not lose their original intentions, when encountering wind and rain, and move forward steadily inch by inch, that is, "vibration".

In the outgoing year of 2023, "revitalization" is the pride of hundreds of millions of builders to "roll up their sleeves and work hard" and open a new narrative of "Chinese-style modernization", the firmness and responsibility of the majority of participants to jointly build the "Belt and Road" and contribute to the common development and prosperity of the world, and the continuous observation, adaptation and diligent exploration of new social relationships, new lifestyles and new consumption trends in various changes and adjustments.

The mark of the times of "high-quality development".

The "Chinese Inventory 2023" domestic word of the year was awarded to "high-quality development".

"High-quality development" is the clearest impression many people have of 2023.

This year, in-person trade shows were fully resumed. Major exhibitions such as the CIFTIS, the Canton Fair, the CIIE, and the Chain Expo have arrived as scheduled, and exhibitors from all over the world have come to China to participate in the exhibition. According to data from the Ministry of Commerce, in the first nine months of 2023 alone, a total of 3,248 exhibitions of various types were held in domestic professional venues, a year-on-year increase of 1.8 times and an increase of 32.4% over the same period in 2019. The results of the exhibition were also very remarkable, with the offline export turnover of the 134th Canton Fair reaching US$22.3 billion, the 2023 CIFTIS achieving more than 1,100 results, and the internationalization rate of offline exhibitors exceeding 20%, and the annual intended transaction volume of the 6th CIIE reached a record high of US$78.41 billion, an increase of 6.7% over the previous session......

This year marks the 10th anniversary of the Belt and Road Initiative. In the past 10 years, a number of major engineering projects have been implemented one after another, starting from Addis Ababa, the capital of Ethiopia in the west, to the Djibouti port in the east, the Ajibouti Railway, which has sent a total of 7.43 million tons of goods and nearly 530,000 passengers since its opening of commercial operation, and the transportation revenue has maintained an average annual growth rate of more than 35%; the Karot Hydropower Station, located on the banks of the Jhelum River 55 kilometers away from Islamabad, the capital of Pakistan, has been operating safely for more than one year, meeting the electricity needs of more than 5 million local people...... According to the data, Chinese enterprises have created 421,000 local jobs in the overseas economic and trade cooperation zones jointly built by the country. It is estimated that by 2030, the Belt and Road Initiative will lift 7.6 million people out of extreme poverty and 32 million people out of moderate poverty, and will increase global income by 0.7% to 2.9%.

Nowadays, the "old three" of "clothing, furniture, and home appliances" that China exports overseas have become the "new three" combination of "new energy vehicles, lithium batteries, and photovoltaic products", which are selling well all over the world. According to the data, China's new energy vehicle production and sales have ranked first in the world for 8 consecutive years, with a global market share of more than 60%. From the "old three" to the "new three", the changes in the structure of trade in goods reflect the outstanding results of China's industrial transformation and upgrading.

People have almost the same understanding of this -- high-quality development means that we are no longer obsessed with "whether there is any" and "whether it is big or not", but pay more attention to "whether it is good or not" and "whether it is good or not".

“村超”盛事与“进淄赶烤”

In the "popular words" of the inventory of major institutions, one word is invariably mentioned - village super.

A rural amateur soccer tournament in China's southwestern province unexpectedly became the focus of attention...... and the "Village Super" suddenly attracted a lot of attention both online and offline with an incredible momentum. The "Village Super League" began with the amateur football team formed by the villagers and the football enthusiasm that lasted for many years, and finally evolved into a national event in which national amateur teams, international stars, English Premier League, and star football teams participated.

Its popularity is both accidental and inevitable. On the one hand, the landscape of Guizhou and the Yan of the Miao Nationality, the Qi of the Dong Nationality, the Qiao of the Shui Nationality, the Ya of the Buyi Nationality, and the fire of the Yi Nationality have jointly created the unique and charming national culture of Guizhou, and created the most suitable cradle for the frequent "out of the circle" of Guizhou village culture. On the other hand, the new models of rural development, such as "participation of the whole people, pure and down-to-earth, government support, guidance and non-intervention, everyone collecting firewood, holding hands and forming a joint force, sharing traffic, and enjoying everyone instead of enjoying alone" have found a new way for the practice of Chinese-style modern counties.

From "Village Evening", "Village BA" to "Village Super", the IP of Guizhou's "Village" brand is now resounding all over the world, inspiring infinite ingenuity in rural development.

In 2023, along with Guizhou, Shandong Zibo will also receive widespread attention, with the representative vocabulary of "entering Zibo to catch up with barbecue", which describes a barbecue boom that began with fireworks and returned to sincerity. Whether it is the "Zibo Special Train", the addition of 21 customized bus lines, or the organization of 207 units in the city to open parking lots and public toilets for free, strictly control hotel room prices, or the launch of the "You say on the code, I will do it immediately" public opinion platform, improve the complaint receiving mechanism...... In this two-way rush to Zibo, the Zibo government and Zibo citizens worked together to realize the benign interaction between the "government, the market, and the citizens", which not only showed the public the image of the city of "good people, good quality, and united hearts", but also stimulated the local economy and enhanced the credibility of the government. This is a wonderful interpretation and vivid practice of government public relations in the new era.

Online and offline "fireworks"

In 2023, a better life will gradually return, with both fireworks and poetry. "Fireworks" won the top ten buzzwords of the year.

Whether it is "special forces tourism", which challenges the boundary between time and physical strength at the lowest economic cost, in exchange for the richest tourism and cultural experience, or the "citywalk" advocates the observation of microscopic neighborhoods and low-speed landscapes, whether it is a happy "conspicuous bag", or trying to establish a new social relationship in the atomized era by finding a social "partner", whether it is a colorful "dopamine outfit", or advocating retro "Maillard", or pursuing individuality. Thai Cool Spicy"...... In 2023, an eclectic variety of lifestyles will emerge in the form of new online vocabulary, encouraging people to re-engage in real life and express themselves in this year of recovery.

The composition of pyrotechnics is multi-dimensional, three-dimensional, abstract and concrete.

This year, people are returning more and more to the essence of life, and find the extraordinary in the ordinary, just like the Vaina band used leaves as flutes and hoes as percussion instruments, they lowered their heads to farm the land, raised their heads and sang, and used 10 years of precipitation to create a 10-minute "Big Dream" that depicts the history of their personal soul, which has touched countless audiences. Another example is the magic dance "subject three" that continues to ferment in popularity - it is said to have started with the scene of many people singing and dancing at a wedding scene in Guangxi - this creation from life and folk has not only won nearly 12 billion views on social platforms, triggering a national imitation boom, but also passing on the simplicity and cheerfulness of life to the world, becoming a typical "sample" of cultural communication.

This year, people pay attention to returning to themselves and exploring the quality of life inwardly. According to the 2023 Douyin Annual Observation Report, pets are one of the hottest topics in 2023. There are millions of videos related to topics and challenges such as "Cute Pet Debut Project", "The Fun of Shoveling", and "Everything Has Spirituality". About 70% of the spectators were inspired by the Hangzhou Asian Games, and even 30% of the spectators even took their first steps in a new sport that they had never experienced before. The "2023 Douyin Science and Technology Museum Data Report" further shows that as of November 2023, there are 4.73 million videos related to scientific experiments on Douyin, with a total of 49.2 billion views and 870 million likes. The cumulative length of these videos is more than 16.29 million minutes, which is equivalent to 362,000 science and technology lessons.

This year, people are returning more and more to their local culture, exploring cultural confidence and confidence in various national trends. Trying national style dresses, listening to national style concerts, and checking in to national style cultural festivals have become new leisure and entertainment methods for young people, and old-fashioned domestic brands such as bee flower have ushered in new opportunities. The story of China is also constantly going to the world. According to the "2023 China Online Literature Overseas Trend Report", the overseas revenue of China's online literature industry reached 4.063 billion yuan, a year-on-year increase of 39.87%.

With the development of the Internet, public life is also extending from offline to online. On December 15, Bilibili (hereinafter referred to as "Bilibili") and the China Cultural Relics Exchange Center and the Museum of Chinese Characters jointly released the 2023 annual barrage - "Ah?" According to statistics, this year, Bilibili users sent a total of more than 13.2 million "Ah?"

When what they see and hear refreshes their own cognition, contemporary young people often use "ah?" to express their amazement. An UP master named "Mo Xin-" kept writing the full text of "Shu Dao Difficulty" in one stroke, and his exquisite skills opened the eyes of many users, leaving a barrage of "Ah?" In August, the mainland announced that it had mastered the advanced control technology of controlled nuclear fusion with high constraints, and that the "artificial sun" was no longer an unattainable dream.

These words of the year are like symbols, connected together, not only into a vivid expression of the times, reflecting the colorful picture of social life, but also transformed into "incarnation" into "social symbols" and "emotional outlets" and other multiple roles, inspiring people's infinite imagination and longing for the future......

In 2023, which memories have struck you?

Source: Financial Times client

Reporter: Li Danlin

Editor: Yu Siqing

Email: [email protected]