The price starts at 209,900 ZEEKR 007 on the market, with an entry range of 688km and an 800V platform + 8295 chip

　　On December 27, ZEEKR 007 was officially launched, with a total of 5 models and a price range of 209,900-299,900 yuan. As the fourth model of the ZEEKR brand, ZEEKR 007 is based on the PMA2+ platform under the SEA vast architecture, using a new design language, and the whole system is equipped with 800V high-voltage architecture and 8295 intelligent cockpit chip, and rolls up a new height in battery life, the pure electric range of the entry-level model reaches 688km, the longest endurance version can reach 870km (both CLTC working conditions), and the acceleration time of the four-wheel drive performance version of the model is only 2.84 seconds.

Listed car purchase rights

　　At the same time as the launch of ZEEKR 007, it also launched a wealth of car purchase rights, from now until January 31, 2024 (inclusive) Users who pay a deposit of 5,000 yuan can enjoy:

　　1.100 kWh ternary lithium battery pack is available for a limited time with 20,000 yuan;

　　2. Worth 8,000 yuan clear sky blue / dawn brown exterior combination free of charge;

　　3. Rear-wheel drive version/four-wheel drive version/four-wheel drive performance version can enjoy NZP high-speed autonomous navigation assistance for 1 year functional experience;

　　4. The rear-wheel drive intelligent driving version/four-wheel drive intelligent driving version can enjoy the lifetime functional experience of ZAD full intelligent driving assistance system.

New exterior design

90-inch all-in-one smart light curtain

　　In terms of appearance, ZEEKR 007 adopts a "minimalist luxury design", led by the world's top design master Stefan Sielaff, completely getting rid of the family design, making it the most unique existence in the family. Among them, the most distinctive design is reflected in the front face, which highly integrates the zoning functions such as the lamp group, grille, and air duct, and finally forms a 90-inch ultra-wide display area ZEEKR STARGATE integrated smart light curtain, which contains 1711 LED lamp beads, including 7296 light transmission points, and is equipped with 75 24-bit high-power LED control chips, supporting a light screen refresh rate of 30 frames per second, and a visual range of 310 degrees.

　　At the same time, it supports the customization of the light language, and comes with the "variable face" attribute, which adds playability and personalization. At the same time, when the light curtain is closed, the sunglass-effect lampshade is matched with the blackened grille, and the sci-fi sense is instantly full. However, if this is a rear-end collision or a scratching collision, the repair cost is estimated to be not cheap.

　　ZEEKR 007 adopts a hidden water cutting process on the side, so that the paint surface and the glass seem to be integrated, taking into account the waterproof and dustproof effect, the lines are very smooth and very concise; it adopts an integrated smooth back design, and the roof is a two-stage sunroof design, of which the rear windshield is made of a whole piece of glass with an area of 1.62 square meters, extending from the rear of the roof to the trunk, bringing transparent and clear visual enjoyment, and at the same time has excellent thermal insulation ability, and takes into account the privacy protection in the car.

Tesla Model 3 Xpeng

　　In terms of body size, the length, width and height of ZEEKR 007 are 4865/1900/1450mm, and the wheelbase is 2928mm. Compared with competing products of the same level, the body size advantage of ZEEKR 007 is not obvious, and the overall size is similar to that of Xpeng P7 and NIO ET5. The rear overhang length of the new car is 1049mm, which effectively stretches the rear proportions, and the front and rear wheel tracks are 1635mm/1650mm respectively.

　　ZEEKR 007 adopts a clam wrap-around tailgate, moving the seam between the trunk and the body to the side of the car, so that the tailgate opening is larger and the tail is more complete. Thanks to the unique tailgate design, ZEEKR 007 has a complete taillight without seams, and the streamer taillights are perfectly integrated with the water ripple panel, presenting a waterfall lighting effect with a great sense of artistic conception.

The interior is simple and luxurious

Equipped with 8295 chips

　　In terms of interior, ZEEKR 007 continues the family design, and has not undergone drastic changes like the appearance, the overall style is similar to that of ZEEKR X, all of which belong to a simple and fresh type, equipped with a 15.05-inch floating 2.5K touch OLED screen and double-spoke flat-bottom steering wheel, and adopts a pocket shift design, of which the central control screen supports 15 degrees of rotation and is carried

　　At the same time, ZEEKR 007 also adopts a double-color and double-stitching design, the roof is made of Microfiber, and the seats are Soft Nappa full-grain first-layer leather, which adds to the luxurious atmosphere in the car. In terms of details, the new car also has metallic coat hooks, luxury glasses cases, and exquisite details throughout the cabin, showing the extreme.

　　In addition, the ZEEKR 007 car has a 21-speaker 7.1.4 Dolby Atmos advanced audio system, equipped with the main driver's headrest audio, with a master-level tuning level, you can enjoy theater-level music effects in the car. In addition, the interior of the car adopts Ice Block ice crystal atmosphere lamp, with 8mm high-pixel lighting effect, a total of 14 atmosphere lights, 176 LED light emitting units, with 64 color lighting adjustment function, to create a three-dimensional surround cabin atmosphere.

　　In terms of intelligent cockpit, ZEEKR 007 is equipped with the latest generation of intelligent cockpit system OS 6.0, built-in Qualcomm Snapdragon 8295 chip, the car rule chip adopts 5nm process, AI computing power has reached 30TOPS, which is 8155 times that of the chip, it can not only drive 11 screens, but also support immersive 3D interaction. In addition, the voice assistant EVA will be added to the Kr Al large model, which supports functions such as translation, encyclopedia, news, poetry, and recommendation punching.

　　In terms of intelligent driving, ZEEKR 007 debuted the vast intelligent driving system, using a central supercomputing platform + fusion perception hardware, equipped with NVIDIA NVIDIA Drive Orin chip, with a computing power of up to 508TOPS, and equipped with a lidar, supporting intelligent parking, fingertip parking, and three-dimensional parking space parking. In addition, ZEEKR 007 also supports NZP high-speed autonomous navigation assistance, which will be launched upon delivery and can be used nationwide, and its urban commuting NZP has also begun to be inside, which will be upgraded online in 2024.

Super power and range

800V high-voltage architecture + gold brick battery

　　In terms of power, ZEEKR 007 is based on 800V high-voltage architecture, equipped with the same silicon carbide rear motor as ZEEKR 001FR, and equipped with ZEEKR's self-developed gold brick lithium iron phosphate battery, providing single-motor rear-wheel drive and dual-motor four-wheel drive versions of the model options.

　　The two-wheel drive model is equipped with a drive motor with a maximum power of 310 kilowatts, and the official acceleration time to 100 km/h is 5.4 seconds. In terms of range, it is equipped with a lithium iron phosphate battery pack with a capacity of 75.6 kWh and an optional 100.01 kWh ternary lithium battery pack, with a pure electric range of 688km and 870km in CLTC mode, respectively.

　　The maximum power of the front and rear drive motors of the four-wheel drive model is 165 kilowatts and 310 kilowatts respectively, the comprehensive system power is 475 kilowatts, the official acceleration time of 100 kilometers is only 2.84 seconds, and the top speed is 210 km/h. In terms of range, it is equipped with a lithium iron phosphate battery pack with a capacity of 75.6 kWh and a ternary lithium battery pack with a capacity of 100.01 kWh, and has a pure electric range of 616 km and 660 km in CLTC mode, respectively.

　　It is worth mentioning that the maximum charging power of the self-developed gold brick battery can reach 500 kilowatts, the maximum charging rate reaches 4.5C, and in the fast charging range of 10%~80%, it can increase the battery life by more than 500 km in 15 minutes, becoming the world's fastest mass production of lithium iron phosphate batteries.

　　In addition, ZEEKR 007 is equipped with external DC power supply (V2V) as standard, with a maximum output power of 60 kilowatts, which can be used for car-to-car charging, similar to reverse charging of mobile phones.

What are the advantages over the competition?

Can ZEEKR 007 occupy a place?

Zhijie S7 guide price range: 249,800-349,800 yuan

Tesla Model 3 guide price range: 261,400-297,400 yuan

Xpeng P7i guide price range: 223,900-339,900 yuan

Xingtu Star Era ES guide price range: 225,800-339,800 yuan

　　From the perspective of the market positioning and price of ZEEKR 007, it will compete with Tesla Model 3, Xpeng P7i, Zhijie S7, Xingtu Star Era ES and other models, and at the same time, it will face the challenge of Geely Galaxy E8, Xiaomi SU7 and Jiyue 07 and other unlisted models in the future, the market competition can be described as very fierce, and it is not an exaggeration to say that it is the most competitive market segment at present.

Xiaomi SU7

　　In an environment where the market share is relatively fixed and the competition is fierce, how to occupy a place has undoubtedly become a major difficulty faced by major manufacturers. In the face of the demanding requirements of consumers, each car company has given a different answer. ZEEKR 007 gives a more effective solution by accurately grasping consumer needs.

　　First of all, in terms of pricing strategy, ZEEKR 007 fully considers the purchasing power of consumers and market competition, it has formulated a reasonable price strategy, and decentralizes more configurations to the entry-level model, coupled with excellent performance and endurance, so that the entry-level model has a high cost performance, improving the attractiveness of the entry-level model.

　　Secondly, at the moment of focusing on intelligence, ZEEKR 007 is equipped with the most intelligent 8295 chip at present, with a better experience and stronger functionality, so it will not be eliminated in a short time. It is also equipped with a high-end intelligent assisted driving system, which meets the pursuit of young consumers for a sense of science and technology.

　　In addition, ZEEKR 007 also attaches great importance to the comfort and practicality of the vehicle, with a wheelbase of more than 2.9 meters to provide a spacious guarantee for the interior space, with comfortable seats and a number of comfort configurations, so that users can enjoy a comfortable ride experience in long-distance travel. At the same time, the storage space in the car is also large enough to accommodate all kinds of luggage items of passengers to meet the needs of family users.

　　In terms of design, ZEEKR 007 also made bold innovations, departed from the family style, and took the lead in using the latest design language, with exquisite and fashionable shapes, rich in science fiction, and in line with the aesthetic needs of young consumers.

　　Of course, the most important thing is the advanced technology, ZEEKR 007 is equipped with 800V high-voltage architecture, silicon carbide rear motor, ZEEKR self-developed gold brick battery, 8295 chip, 90-inch ultra-wide display area ZEEKR STARGATE integrated smart light curtain, etc., which provide strong technical support and confidence for ZEEKR 007 and establish its own competitive advantage in the market.

Write at the end

　　Overall, the arrival of ZEEKR 007 is of great significance to ZEEKR, which not only enriches the product matrix of ZEEKR, but also fills the gap in the 20-250,000 level market, making the layout of ZEEKR in the sedan market more perfect, providing consumers with more choices, and at the same time, helping to enhance the market share and competitiveness of ZEEKR brand, and further consolidating its position in the new energy vehicle market.

　　In addition, it is worth mentioning that according to the information of the previous exposure of the internal meeting of ZEEKR, ZEEKR will also launch the travel version of ZEEKR 007 in the future, and at the same time, the "C" series product line will be deployed, the first model is an SUV model with the internal code name CX1E, which will become the main SUV model of ZEEKR, which will be produced on the same line as Lynk & Co 09, and is planned to be officially put into production by the end of 2024.

Chitachi Point

Learn more about the Golden Brick battery

　　On December 14, ZEEKR officially released the first mass-produced 800V lithium iron phosphate ultra-fast rechargeable battery - Golden Brick Battery, which has the advantages of high volume utilization, high energy density, fast charging speed, strong performance and good safety.

　　In order to place more cells in the battery pack, the ZEEKR engineering team has completely transformed the structure of the battery pack: an integrated liquid-cooled tray is used at the bottom of the battery to replace the traditional water pipe structure to reduce the squeezing of the cell space by structural parts, a "compact sandwich structure" of the cell, upper cover and bottom plate is used to release the longitudinal space of the cell compartment, and aviation-grade ultra-thin thermal barrier materials are used between the cells to fully improve the volume utilization.

　　Compared with the traditional design, the total length of the sampling line of the BRICS battery is also shortened by 157 meters, the number of core components is reduced by 35%, and the energy density of the battery mass is also increased by more than 10%, while the volume utilization rate of the BRICS battery reaches 83.7%. As a comparison, the Tesla 4680 battery is 63%, the ordinary lithium iron phosphate battery is 66%, and the ternary lithium battery is only 72%.

　　At the same time, thanks to the self-developed global 800V architecture and 800V extreme charging technology, the maximum charging power of the BRICS battery can reach 500 kW, and the maximum charging rate reaches 4.5C, and the battery life can be increased by more than 500 km in 15 minutes within the fast charging range of 10%~80%.

　　In terms of performance, the gold brick battery has super discharge performance, its 3 second pulse discharge rate can reach up to 16C, the first new model equipped with the gold brick battery Zeekrypton 007, can easily achieve 3 seconds of zero hundred acceleration performance, followed by ultra-fast charging performance in harsh environments, with the blessing of excellent thermal management capabilities, the gold brick battery can still achieve excellent charging speed in a low temperature environment of minus 10 °C, and its charging speed is at least a quarter higher than similar products.

　　In terms of safety, the surface of the BRICS battery is equipped with an exclusive golden high-voltage insulating film, which can withstand 4000V DC high voltage, and the high-voltage resistance capacity is increased by 27%, which is equivalent to the "golden bell cover" of the battery. At the same time, the 6 major safety measures of the Pole Core battery pack have been upgraded to 8 items to achieve real-time protection of the whole domain security of the battery pack.

　　Under the two extreme tests of "overpressure acupuncture test" and "external fire test", the battery pack still does not catch fire and does not explode. Even if the gold brick battery is continuously immersed in water, fire, frozen, dragged, plus crushed and high fall 6 limit tests, the gold brick battery still does not catch fire and does not explode, and it has achieved the ultimate in safety. (Text: Wu Qixing, Pacific Motor)