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As the TV drama debut of the great director Wong Kar-wai, "Flowers" has attracted a lot of attention since the project was established. Especially with the exposure of wave after wave of casts, big-name actors such as Hu Ge, Ma Yili, Tang Yan, Xin Zhilei and other big-name actors gathered, which whetted the audience's appetite. After a three-year filming period, "Flowers" was finally launched, giving people a glimpse of the true face of Lushan.
Before the broadcast, the crew of "Flowers" also held the premiere of the series at the Peace Hotel in Shanghai, you must know that it is very common for movies to hold premieres, and it is really full of noodles for TV series to hold premieres at the Peace Hotel.
The activity is not light, and the online broadcast in the goose factory is also full of treatment, with 9 ad placements setting a record, and the layout is directly top-notch. "Pro-son" is really different, it seems that the goose factory has pressed the KPI of the entire beginning of the year on "Flowers".
The attention of the satellite TV platform has also reached new highs, and the highest rating after the broadcast exceeded 2.2. It seems that both the webcast audience and the satellite TV audience recognize the formula of big director + all-star + big IP.
However, the high popularity means that the audience base is large, and with the deepening of the plot after the broadcast, many complaints from the audience even overshadowed the popularity of the ratings for a time.
Slot 1: The narrative rhythm is slow, procrastinating and messy
After the start of the broadcast, the most mentioned slot by the audience was too stream of consciousness, and the overall rhythm was procrastinated and messy. As a film director, Wong Kar-wai likes to use images to tell stories, but in the creation of TV dramas, the advancement of the plot is more important than anything else. As a result, there is a sense of separation in "Flowers". The picture is extremely exquisite, and every frame is captured as a screensaver. However, the atmosphere of the picture is too prominent and the plot development is ignored, such as Hu Ge's shot, handsome is really handsome, but slow is really slow.
Slot 2: The style of the Republic of China is strong and does not fit the times
You must know that the background of "Flowers" is Shanghai in the 90s, which is modern enough. But the shots chosen in the plot always create a sense of age similar to "The History of the Disappearance of Romantic". For most viewers, the confusion of the background will affect the perception of the plot. If you can't substitute, you can't follow the drama.
Slot 3: The picture is dark, and the lens is sometimes fast and sometimes slow
In fact, the cinematic texture of the picture is one of the advantages of "Flowers", but it is a taboo to overemphasize the texture and ignore the viewing equipment. The overall picture of "Flowers" is dark, emphasizing the natural light of chiaroscuro, such a painting style is very unfriendly to mobile device groups who follow dramas. And some of the scenes suddenly speed up and slow down suddenly, and the plot of the first episode is unclear, which also leads to the inability to retain more viewers.
Slot 4: The plot is floating and ungrounded
From the current point of view, the plot of "Flowers" is relatively floating, and the whole is not very down-to-earth, with too much emphasis on mystery and blankness, which seems to be chattering. You must know that in recent years, popular realism, dramas such as "The World" and "The Long Season" have become national hits, also because they are down-to-earth enough. According to past data, movies and TV series that emphasize too much tone have less than satisfactory final results.
The appearance of several characters also seems to be in full swing, the angle is either upward or overhead, or the virtual and real are staggered, netizens have complained that they are too violent, greasy and deliberate, and have a taste of old society.
Some netizens simply complained that Wong Kar-wai was "Little Guo Jingming", and "Flowers" was the nineties of the small era. It seems that there is only a picture texture, but there is no core main line of the plot, which is very deadly.
However, the original book itself has no coherent story, many places choose to leave blank, and Wong Kar-wai himself admits that there are thousands of things to do.
As the "top male god" in the TV industry, Hu Ge's ability to resist dramas is still very good, but judging from the feedback from the launch of "Flowers", the plot is slow, the Republic of China style, the picture is dark, and the story is floating, even Hu Ge may not be able to save Wong Kar-wai's TV series debut. I don't know if it is possible to pull up another climax as the plot deepens?
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