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Text丨 Small sei
Editor丨 Small sei
Nowadays, online car-hailing is becoming more and more popular, but taxis are becoming less and less.
Everyone would rather wait on the side of the road for online car-hailing than wave for a taxi, and even if the taxi is next to it, he has to use his mobile phone to order an online car-hailing, and many people feel that taxis will gradually disappear in the future.
So what is the reason for this phenomenon? Will taxis really disappear?
The rise of ride-hailing
With the continuous advancement of technology and people's continuous pursuit of travel convenience, the online car-hailing industry has developed rapidly in recent years, while the traditional taxi industry has suffered a huge impact.
The rise of ride-hailing symbolizes a new way of travel, which provides consumers with a more efficient, convenient and comfortable travel experience through advanced information technology and high-quality services.
With a single click of the app's commands, passengers can easily summon a ride-hailing service, and the exact estimated time of arrival can be seen at a glance.
Compared with the previous taxis that could only wave their hands on the side of the road, it is a world of difference, and the convenience of online car-hailing allows people to better plan their travel time without the large amount of time required by traditional taxis.
At the same time, the transparency of taxi pricing is also a factor that attracts consumers, in the taxi service, users can intuitively understand the real-time price of the taxi through the mobile app, while the traditional taxi charging model often makes users scratch their heads and cannot accurately judge the final consumption cost.
In addition, the payment method of online car-hailing is also more convenient, you can complete the payment with a simple scan of your mobile phone, and you can also view the detailed payment history.
The market is becoming more competitive as ride-hailing platforms like Didi and Uber become more and more expensive, and these platforms are attracting a large number of users by constantly innovating and offering different options.
For example, Didi, with its huge user base and huge service coverage, is at the forefront of the industry.
Uber, on the other hand, takes the high-end route, with luxurious drivers and luxurious drivers, giving people a VIP-like feeling.
In the face of this huge impact from the ride-hailing industry, the traditional taxi industry must quickly adapt and transform in order to survive in the fierce market competition.
By introducing advanced information technology and improving service quality, the traditional taxi industry can enhance its competitiveness, for example, by adopting technologies such as real-time positioning and electronic payment to improve service efficiency.
Data analytics can also help companies better understand market demand, optimize scheduling strategies, and improve service quality is also an important part of the transformation, which can attract customers by optimizing the vehicle environment and providing humanized services.
With the advancement of science and technology and the change of social needs, the traditional taxi industry is facing unprecedented transformation pressure, and relying only on the traditional business model and service quality is far from meeting the needs of modern consumers.
This transformation will not only transform the travel experience of consumers, but also promote the continuous innovation and development of the entire industry, and in the future, the taxi industry needs to focus on the convenience of travel, the quality of service, and consider sustainability and intelligence to adapt to the transformation of the digital era.
The disadvantages of taxis are also obvious.
Disadvantages of taxis
The problems with taxis have led many people to turn to more reliable ride-hailing services, which tend to be pooled closer to the morning and evening rush hours.
Imagine that you've just come out of a hard work, exhausted, and just want to get back to the warmth of your home as soon as possible to rest, only to have to squeeze into a taxi with other strangers.
At this time, the personal space of online car-hailing is more important, you can choose the right car according to your needs, enjoy a comfortable riding environment, and no longer have to worry about awkward interpersonal relationships.
On the other hand, taxi drivers sometimes do not follow the traffic rules, drive too fast and change lanes frequently, which brings great insecurity to passengers.
A passenger once shared a thrilling experience when he took a taxi, the driver actually accelerated illegally and rushed to the road, and the moment he passed by other vehicles, the passenger couldn't help but close his eyes, and the taste of remorse in his heart came spontaneously.
Passengers are helpless against such dangerous driving behaviour, as it is difficult to convince taxi drivers to change their driving Xi habits.
Due to the strict review and supervision of the platform, online car-hailing drivers are generally drivers with longer driving experience, and they pursue the principle of safety first, and their driving level is more trustworthy.
The price of taxis is one of the biggest headaches, and drivers often refuse to ride on long journeys.
Once, a passenger was waiting for a train, looked up and saw an empty car parked on the side of the road, and hurriedly signaled to the driver, but the driver shook his head at him in a weird way, closed the window and continued to move on.
What is infuriating is that the driver's interior lights are lit with the word "empty", which can carry passengers, but deliberately ignores it, which not only affects the travel experience of passengers, but also casts a shadow on the image of the taxi industry.
However, online car-hailing does not have this problem, passengers only need to specify the destination on the software, and the driver will not refuse to take the car, and the safe delivery of passengers is the top priority.
The last issue is the difference in the service attitude of taxi drivers, although most taxi drivers will try their best to provide services to passengers, but after all, the uncivilized behavior of individual bad drivers will also have a certain negative impact on the overall image of the taxi industry.
In contrast, ride-hailing drivers reflect on and improve their image before taking a ride, because they know that they can leave a good impression and accumulate positive word-of-mouth through high-quality service, which in turn will lead to more orders and successful wealth.
As a result, ride-hailing drivers are often more service-oriented and actively provide passengers with a first-class travel experience.
So will taxis be replaced?
Will taxis be replaced
First, let's look at the advantages of ride-hailing. At present, more and more online ride-hailing vehicles are adopting new energy vehicles, such as electric vehicles, which have relatively low operating costs and are more environmentally friendly.
For example, Mr. Chen, a driver in Shanghai, used to spend two to three hundred yuan a day on fuel when driving a taxi, but after switching to an electric car, he only needs to spend 600 yuan a month on electricity, saving about 80,000 yuan a year.
This not only reduces operating costs, but also allows drivers to spend more time with their families.
In addition, ride-hailing also has the advantage of software, through the mobile app, passengers can easily book a vehicle, and drivers can also get real-time data through the software to better plan routes and services.
However, although ride-hailing has shown strong competitiveness in some aspects, taxis still have their irreplaceable position in some special scenarios.
For example, for some elderly people who are not familiar with the operation of smartphones, or in some remote areas without charging facilities, taxis are still their first choice.
At the same time, sub-taxi companies have also begun to try to connect to online ride-hailing platforms to expand their business scope and increase orders, indicating that the taxi industry is also actively seeking changes and trying to adapt to new market demands.
Of course, as technology evolves, ride-hailing is also being upgraded to provide more advanced services, for example, recently there is a new type of ride-hailing that can be completed without the involvement of a driver.
Once passengers get on the bus, they can open the door with the last few digits of their ID card, and the screen in the car will display the passenger's information and location, and even remind the passenger to wear a seatbelt.
Although this service is advanced, there are some problems, such as the location where the vehicle may be parked and the place where the passenger is waiting.
Taxis will not be completely replaced, at least not in the short term, and the future of mobility is likely to form a dynamic equilibrium, with large and medium-sized cities dominated by ride-hailing, while smaller cities, counties, and towns are likely to continue to maintain the taxi market.
summary
Whether it's a taxi or ride-hailing, it needs to be constantly innovated and adjusted to meet the needs of a wide range of users.