The host curiously asked Shan Jixiang, the director of the Forbidden City: "There are more than 200 wild cats in the Forbidden City, why don't you drive them away? Also, who is responsible for the eating, drinking, and Lazar of these cats?"
Shan Jixiang replied with a smile: "Let me tell you a secret, the cats of Yanxi Palace and Cining Palace, there are many more fans than you!"
This is not an exaggeration at all, these wild cats in the Forbidden City, they are the descendants of the royal cats of the Ming and Qing dynasties, with noble bloodlines and excellent breeds. Moreover, fans all over the world love to send them cat food, toys, and other things.
Did you know that the cats in the Forbidden City are "organized".
Fans have given them names, such as "Aobai", "Mantou", "Luban", etc. Don't think that these cats are idle, in fact, they have to receive tourists with the staff of the Forbidden City every day, and they have to stay up late at night to catch mice.
Because most of the cultural relics in the Forbidden City are wooden, if they are eaten by rats, it will be a big loss!
In addition to the wooden cultural relics, the Forbidden City also collects a variety of precious cultural relics, such as calligraphy and painting, bronzes, court clocks, woodware, ceramics, lacquerware, treasure inlay, palace weaving and embroidery, etc., each of which has its own unique restoration method, high technical requirements, and super patience.
Restoring these cultural relics is not only a technical job, but also a good temper and good character. Sometimes, some artifacts are so complex that they require the cooperation of multiple restoration teams. They have to learn a lot of knowledge, and the purpose is to protect these treasures of Chinese civilization.
But it takes a lot of money to protect these artifacts. In the past, the Forbidden City mainly relied on ticket revenue, but this money was simply not enough, so it always applied for government grants.
Once, Shan Jixiang wanted to renovate the treasury of the Forbidden City, because the warehouse built in the 80s was not suitable for preserving cultural relics, resulting in some cultural relics slowly deteriorating.
In order to build a warehouse suitable for all cultural relics, it will cost 400 million!
In order to solve the problem by himself and no longer look for state funding, Shan Jixiang decided to raise money in his own way. He found that the cultural relics of the Forbidden City have the aesthetic art of the ancients, and everyone likes Chinese style, so he used these cultural relics as a blueprint to make the Forbidden City cultural creation.
This not only solves the problem of money, but also meets the needs of the market and everyone, so that everyone has a new understanding of aesthetics.
They integrate elements of the Forbidden City into various products such as stationery, home furnishings, beauty, and handicrafts, each of which is beautiful, classical and elegant.
Even those cute palace cats have become stars in cultural and creative products, with a variety of styles, and a particularly popular cultural and creative product is the "Forbidden City Calendar".
This calendar has a history, it began in 1933, when Mr. Feng Hua, the editor-in-chief of the Palace Weekly, selected 365 high-definition pictures of national treasures and made an elaborate calendar.
At that time, as soon as the "Forbidden City Calendar" was launched, it detonated the circle of cultural celebrities and became the preferred "social gift" for Lu Xun, Liang Shiqiu, Lin Huiyin and other celebrities.
The Year of the Dragon 2024 is approaching, and this "Forbidden City Calendar" has gone through 91 years of ups and downs, but it is still one of the most high-grade products in the Forbidden City's cultural creativity.
The Forbidden City official keeps pace with the times, and in the new "Forbidden City Calendar" for the Year of the Dragon, not only 365 ultra-high-definition national treasure-level cultural relics have been printed, but also AR technology has been integrated. Pick up your phone and scan it, and you can enjoy these national treasures in 360 degrees.
This "Forbidden City Calendar" is not only a calendar, but also an elegant work of art. If you want to elevate your taste or want to give a special gift to a friend or family, then don't hesitate.
Click on the link below to have your Forbidden City Calendar now!↓↓↓
Forbidden City Calendar 2024 New Year Cultural and Creative Gift ¥126 to buy