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Recently, the iPhone 15 made another uproar, and not long after the release of the new machine, it seemed that there was a problem, and the name of the problem was not very friendly. Known as "screen" and "ghost", how embarrassing is this case for fruit fans?
Taiwan media reported that a Taiwanese Apple fan posted on the iOS version of PTT (social platform) that the iPhone 15 Pro in his hand was one of the first products to leave the factory. As a result, late one night, after turning off the lights, a suspicious "'brand' trace" appeared, which looked a lot like the icons and navigation apps on his phone's home page, which really made him very depressed.
Foreign fruit lover Alvin shared a similar experience on social media. He said he saw some users complaining on Reddit and other online platforms that the brand issue also showed up on the iPhone 15 Pro and Pro Max screens.
Having said that, in the past, the burn-in problem was usually caused by the phone displaying the same content for a long time, but this time seems to be different. Some suspect that this is due to aging components, but others prefer to think that it is an image residue issue. While this won't bother you forever, it's still annoying.
Another netizen shared on foreign forums that his iPhone 15 Pro Max also encountered this problem. He said he had never encountered this problem when using previous generations of Apple phones. When he repaired the phone, the technician actually said that the problem was only a temporary effect that would automatically disappear from the screen after a while. Disappear. And there are no repair accessories available for the iPhone 15 series, so the only solution is to replace the phone with a new one.
After reading the above cases, many fruit lovers also expressed their views. Some believe that this is more of an image retention issue, others say that there is no problem with their phones, and still others say that this seems to only affect the Pro series.
This is really an annoying question. After all, it is important to buy a top-of-the-line phone, not only because of the performance, but also because of the quality of the display. How else can you compete with the Android Party? Especially the return of Huawei's king!
Even so, the Taiwanese media have been full of praise for Apple: Apple seems to be in trouble after releasing new products in recent years. This is not the first time. Remember the previous "no signal when picking up the phone"? Of course, in the end, everything was solved, but because of this, many fruit fans also experienced some twists and turns.
After all, Apple products have always been known for their excellent quality, and user expectations for them are also very high. So, when such a problem arises, Apple fans will surely be dissatisfied and troubled.
Taiwanese media continue to write that although we cannot kill the iPhone 15 series with a stick, because this is only a small probability event, not all mobile phones will encounter this problem. But it's definitely a headache for users who are unfortunate enough to be affected.
So, if you're planning to buy an iPhone 15 Pro, you might as well wait a little and see how Apple handles this.
But just when Apple's mobile phone appeared, Huawei's Mate 60 series also caused quite a stir. Japanese media "Nikkei Asia" reported that Huawei's mobile phone shipment target next year will be raised by 100%. That means they plan to double smartphone shipments to 60-70 million units by 2024. That's a frantically growing and terrifying number.
Japanese media wrote that many people may wonder, why is the Mate 60 series so popular? First of all, the sales of this series of mobile phones in the Chinese market are very good, and it is common for oversupply to be oversupplied. According to data from research institutes, in the 36th week of this year, from September 4 to September 10, Huawei successfully won the second place in China's smartphone market with a sales market share of 17%. This is not a trivial matter, indicating that the Mate 60 series is very popular with Chinese consumers.
In addition, the prediction of the famous mobile phone analyst Guo Mingchi is also correct. Market demand for the Mate 60 Pro model was much higher than expected, so it was soon forced to increase shipments by a full 20% in the second half of the year. The original expectations have been completely subverted, which shows how popular this phone is.
However, this is not enough! According to Japanese media reports, supply chain news shows that the strong sales of the Mate 60 series have forced Huawei to increase its smartphone shipment target from the initial 30 million units to 40 million units in 2023, and shipments may continue to increase. Class. Among them, the performance of the Mate 60 series can be said to be the key to driving the growth of shipment indicators.
More terrifying news is that Huawei has begun to stock various components, including lenses, motherboards, etc., in preparation for mobile phone shipments in 2024. In addition, shortly after the release of the Mate 60 Pro, Huawei placed production orders of 15-17 million units. This means that Huawei's 2024 mobile phone shipment target has been raised to 60-70 million units. This is definitely a huge number and a reflection of Huawei's ambition.
However, Japanese media believe that this is not only good news for Huawei, but may also put pressure on other mobile phone manufacturers. As Huawei's mobile phone sales continue to grow, Apple's share of the iPhone in the Chinese market may be squeezed. Other domestic mobile phone manufacturers such as Xiaomi, OPPO, vivo and so on. It may also be affected. After all, Huawei's growth momentum is so fast, it is likely to gain more market share.
Finally, the Japanese press writes that there are often problems compared to the iPhone, while the positive reviews of Huawei phones are constantly growing. However, you must know that the success of the Huawei Mate 60 series is no accident. This is the result of the perfect combination of product quality and marketing strategy. If you are a Huawei fan, you can expect more exciting products and technologies in the coming days.
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