"This is rapeseed pressed vegetable oil from this year's beating, and it is very fresh!" "My native chicken is free-range, does not eat feed, and the simmering soup is definitely authentic Hesheng chicken soup!" On September 22, the scene of the farmers' harvest festival in Heshengqiao Town was full of people, and the consumption assistance team organized by the United Front Work Department of the Xian'an District Party Committee competed to buy local native products, adding firewood and fire to increase farmers' income.
In the past year, the United Front Work Department of the Xian'an District CPC Committee has actively organized and guided the members of the United Front Work of the whole region to carry out activities such as consumption assistance, production and marketing docking, and network promotion, so as to relieve people's worries and warm people's hearts with concrete actions.
Give play to functional advantages and advocate consumption to help farmers. Every harvest season for farmers, every time there is a situation of unmarketable agricultural products for help, the United Front Work Department of the district party committee immediately issues an initiative, calling on the United Front Work organizations and private enterprises such as the Chamber of Commerce, the New Union Association, and the Zhilian Association of the whole region to take active action, combine their daily economic consumption with love and help farmers, actively join the ranks of consumption assistance, and strive to be enthusiastic people in consumption to help farmers by purchasing slow-selling agricultural products, and jointly create a strong atmosphere of "everyone supports consumption to help farmers, and everyone participates in consumption to help farmers".
Innovate publicity carriers and build a support pattern. Make full use of the United Front System WeChat work group, public account, Douyin and other platforms to forward, share, like and disseminate the consumption and agricultural assistance initiative, information on slow-selling agricultural products, and love and assistance, mobilize and encourage more people to be good propagandists of consumption assistance and love to help farmers, promote the concept of consumption and agricultural assistance deeply rooted in the hearts of the people, and form a whole-of-society participation pattern of "everyone can do, everyone is willing to do, and everyone can do it", widely gather consensus and strength for consumption and agricultural assistance, and promote the standardized, orderly and sustainable consumption and agricultural assistance activities.
Build a diversified platform to open up the sales chain. Organize caring enterprises to "buy in lieu of donation" and "buy in lieu of help". This year, many enterprises such as Huaning Anticorrosion, Yikang Packaging, and Ejia Technology have purchased more than 80,000 yuan of various slow-moving agricultural products. At the same time, we will make use of the advantages of united front work in the non-public economic field to match all kinds of agricultural and sideline products, promote cooperation between agricultural bases and agriculture-related enterprises, supermarkets and markets, and establish stable supply and marketing relations. Organize Internet celebrity online merchants to "promote online" and "bring goods to help farmers". Invite network representatives to carry out a series of publicity activities of "Seeking Beauty and Xian'an", invite public welfare teams such as district Internet merchants associations to carry out live broadcast activities to bring goods, and endorse high-quality agricultural products in Xian'an, with more than 1.7 million Internet views and more than 900,000 yuan of promotional agricultural products.
(Rong Media Reporter: Chen Zhu Special Reporter: Hu Bo Correspondent: Xu Jiao Editor: Li Yang Responsible Editor: Nie Guoli)