A follower of an electric shaver significantly increased its price in order to bring the price closer to the market leader Braun, and sales of its products increased fourfold in a short period of time. The new (higher) price positioning allows potential consumers to reassure them about its quality, while still being sufficiently attractive to Braun. This is known as the price sweet spot.
Similar mobile phone competition, the price increase of domestic mobile phone brands, especially after the price of Huawei mobile phones is close to Apple's mobile phone, the high price and quality of Apple's mobile phone are more obvious. Consumers will naturally think that while the quality of domestic mobile phones is generally improved, the high quality and high price of Apple mobile phones have nothing to say. This will make Apple's mobile phone sell better.
