Text|Interpretation of modern history
Editor|Interpretation of Modern History
Recently, a video of a conversation between Xu Liuwei, the magistrate of Danzhai County, Guizhou, and Wang Jianlin, the founder of Wanda Group, went viral on the Internet. In the video, the governor of Xu County decisively put forward a capital demand of 100 million yuan, not only asking Wang Jianlin to keep the profits in the local area, but also shocked that Wang Jianlin readily agreed! This seemingly "strong buying and strong selling" rural help and support cooperation immediately set off an uproar on the Internet, and public opinion was mixed.
As an entrepreneur, Wang Jianlin's actions are breathtaking, and as a county magistrate, Xu Liuwei's approach is also controversial. What kind of medicine are they selling in their gourds? What kind of contradictions and games are hidden behind this rural revitalization "drama"? Let's wait and see what happens next.
Xu Liuwei's Spring and Autumn: From the Mountains of Guizhou to the Growth of Poverty Alleviation Chiefs
In 2012, 26-year-old Xu Liuwei made an important choice in life. Originally working in the provincial government for six years, he took the initiative to invite Ying to go to the countryside to participate in poverty alleviation work, and came to Danzhai County, which was still very poor at that time, to begin his political career.
Danzhai County is surrounded by mountains and rivers, but because it is located in the deep mountains and inconvenient transportation, all kinds of resources have been in an undeveloped state for a long time. Undeterred, Xu Liuwei, who had just taken office, was enthusiastic about his hometown, but quickly investigated and found that infrastructure such as electricity and roads needed to be improved.
Therefore, he personally took the lead in rectifying ditches, building roads and laying lines, and sometimes even wore workwear around his waist to work with the masses. Through 14 months of hard work, the local electricity, transportation, and irrigation conditions have been basically improved, and the people's lives have been significantly improved.
At the same time, Xu Liuwei is also running around outside, promoting Danzhai's resource advantages and low labor costs to manufacturers everywhere. He successively introduced a pharmaceutical enterprise and a construction machinery manufacturer, so that Danzhai gradually formed an industrial system.
The development and utilization of resources has enabled Danzhai's fiscal revenue to soar by 400 million yuan in 2013. To make the fruits of growth work for the people, Xu Liu Wei built and renovated 19 more schools, resulting in an enrollment rate of more than 90%. He also secured a nutritional subsidy of 2 yuan per meal for 20,000 students, easing the burden on poor families.
Despite the initial results, Xu Liuwei still clearly realized that in order to fundamentally change the fate of Danzhai, it is necessary to open up the lifeline of transportation. Focusing on the rich natural and human resources in the county, he decided to develop the tourism industry.
Under his promotion, Danzhai successfully held the first Chiyou Cultural Festival, which relied on legends and stories, combined with song and dance performances and special snacks, attracting many tourists. This also caught the attention of Wang Jianlin, president of Wanda Group, who decided to invest in the construction of a tourism project in Danzhai.
During the negotiations between the two sides, Xu Liuwei put forward a bold condition: he hoped that Wanda would keep all its profits in Danzhai in the county and support local development. For a moment, Wang Jianlin was very angry at the unreasonable demands of the young county magistrate.
But after careful consideration, Wang Jianlin still appreciated Xu Liuwei's atmosphere and mind, and finally agreed to roll all the profits into Danzhai and increase the scale of investment. The outside world also praised Xu Liuwei as a good official who really thinks about the people.
After several years of hard work, under the leadership of Xu Liuwei, Danzhai County gradually got rid of poverty and backwardness and embarked on the road of prosperity and development. Xu Liuwei used her practical actions to explain what a good leadership style is.
He clearly represented the interests of the people, boldly negotiated with capital, and finally won the best development opportunities for his hometown. At the same time, he did not forget the importance of education, so that more children can go out of the mountains and go to the city.
Xu Liuwei's story gives people profound enlightenment: an excellent leader needs to think about problems from the perspective of the people, need to act positively, have the courage to take responsibility, cannot sit still, but also needs to have a strategic vision to plan the development direction and path of his hometown.
The changes in Danzhai also prove that with the right leadership, any barren area can achieve fundamental change through its own efforts. People need more than food and clothing, but also dignity, development and hope.
Wang Jianlin's Road: From Danzhai to Bijie
In 2014, Wang Jianlin, chairman of Wanda Group, came to Danzhai County, Guizhou, to meet with Xu Liuwei, then a 36-year-old county magistrate. Governor Xu's proposal to leave Wanda's local profits to the county government for poverty alleviation was strongly opposed by Wang Jianlin. Although the negotiations did not go well at first, the two sides eventually reached an agreement, and Wanda Group invested 1.4 billion yuan to build a tourist town in Danzhai County. Today, the project has not only helped Danzhai County lift itself out of poverty, but also driven the development of the entire region.
Six years have passed, and Danzhai County has successfully achieved the poverty alleviation goal, and the poverty alleviation has been advanced by two years ahead of schedule. Li Bai, then the deputy county magistrate of Danzhai County, publicly said that Wanda Group contributed a lot. It is Wanda's strong brand effect and marketing concept that makes Danzhai's tourism industry vibrant.
Local people also said that Wanda has brought Danzhai not only material wealth, but also spiritual hope. One villager said that since Wanda came, our lives have improved tremendously, our children have jobs, and we no longer need to go out to work. Another villager said that our village finally has its own characteristics, and many tourists come here, which is very encouraging to us.
Facts have proved that the foresight of County Magistrate Xu Liuwei was correct. With his unremitting efforts, Wanda came to Danzhai to invest in the construction of a tourist town, opening a new chapter in the local economic and social development. In 2020, Xu Liuwei was named an "outstanding Communist Party member" in poverty alleviation. In 2021, he was awarded the title of "National Advanced Individual in Poverty Alleviation". Now, the young county governor, who negotiated with Wang Jianlin, has been promoted to vice mayor of Bijie City, and has begun to continue to use his wisdom and resilience to contribute to the cause of poverty reduction and enrichment in the old district on a broader stage.
Today, Wanda Town has become a new landmark in Danzhai County, and it is crowded with tourists on holidays. It is reported that the town not only has special catering and folk performances, but also plans accommodation, shopping, entertainment projects, all available. Under the planning of the prefectural government, it is moving towards a comprehensive tourist destination. At the same time, the Danzhai County Party Committee and the county government are also vigorously cultivating other pillar industries, such as the development of forest and fruit planting, aquaculture, agricultural product processing, etc., so that tourism can form a linkage with other industries and jointly promote economic growth.
Wang Jianlin and Xu Liuwei, two seemingly incompatible people on the surface, reflect their own unique values in the cooperation of Danzhai County. The innovation of private entrepreneurs and the vision of officials have jointly promoted the take-off of this mountain city. The story of Danzhai is like a seed taking root and germinating in the earth, illuminating hope with the resilience of life. On the road to poverty alleviation, many more such seeds are multiplying. We firmly believe that with the concerted efforts, the sunshine of poverty alleviation will illuminate every corner.
Danzhai's successful experience in poverty alleviation is being widely publicized and learned. In 2019, Liu Yongfu, then director of the State Council Poverty Alleviation Office, said at the on-site meeting that it was necessary to promote the Danzhai experience and give full play to the driving role of leading enterprises in poverty-stricken areas. Other counties and cities are also following the Danzhai model, cooperating with well-known enterprises to bring market vitality and social resources to the frontline of poverty alleviation. We must not slacken just because a place has been lifted out of poverty, and we must continue to consolidate and expand the results of poverty alleviation and prevent falling back into poverty. Only when all poverty-stricken areas achieve moderate prosperity can we declare a comprehensive victory in the battle against poverty.
Green water and green mountains are Jinshan Yinshan-Wanda's poverty alleviation story in Danzhai
In 2014, China is at a critical juncture to win the battle against poverty in an all-round way. This year, Wang Jianlin, chairman of Wanda Group, responded to the call of the state and decided to lead enterprises to actively participate in targeted poverty alleviation. Through multiple choices, Wang Jianlin finally set his sights on Danzhai County, Guizhou Province.
Danzhai County is located in the Miao and Dong Autonomous Prefecture in southeast Qiandong, and is a state-level poverty county. It is full of spring and has a forest coverage rate of 82%. Green waters, green mountains and abundant natural resources also lead to inconvenient transportation, slow economic development, and many situations where income cannot be made meet.
The cooperation between Wang Jianlin and Xu Liuwei has undoubtedly brought great changes to Danzhai. However, we should not lose sight of the problems that may arise in the course of development. For example, will environmental protection and cultural inheritance be affected? The rapid development of tourism may also lead to an increase in the cost of living for local residents.
We should continue to pay attention to the sustainable development of Danzhai in the future and the balance of rights and interests of different classes. Although the original intention of cooperation is good, it is still necessary to be vigilant about possible negative impacts in the process of development. We hope that Danzhai can maintain its authenticity in development and make this hot land a paradise where everyone can truly share the dividends of development.
Wang Jianlin's poverty alleviation action allows us to see the great love and sense of responsibility of a successful entrepreneur to society. The loan of 500 million yuan has improved the revenue and financial situation of Danzhai, which has also injected a powerful force into winning the "battle against poverty".
Danzhai Wanda Town was officially opened in 2017 and quickly became a tourist business card in Guizhou Province and even the whole country. The project has brought not only economic benefits to the local area, but also social and cultural benefits to the local area.
And Danzhai County has long taken off the hat of poverty and has become a wealthy county by relying on tourism and light industry. Perhaps it was Xu Liuwei's seemingly absurd move that brought about the happy ending that everyone is happy now.
Xu Liuwei's story tells us that persisting in doing practical things for the people and actively participating in the cause of poverty alleviation can bring about positive social changes and create more opportunities for personal career development. His cooperation with Wang Jianlin is a successful example that provides useful experience for the development of poor areas.