Surging News Reporter Zhou Ling
Apple's iPhone 15 series is coming, and the previous speculations of the outside world have been confirmed one by one.
In the early morning of September 13, Beijing time, Apple released a new generation of mobile phone iPhone 15 series, all using the design of Lingdong Island, Liu Haiping entered history; The transmission interface also uses USB-C, abandoning the Lightning interface.
iPhone 15 Pro series updated more, using titanium alloy body to make the whole phone harder and lighter, equipped with a new generation of A17 Pro chip, iPhone 15 Pro Max for the first time provides a 5x optical zoom camera, later will launch the spatial video function, users can shoot in three-dimensional form, after shooting the video can be played in Vision Pro.
iPhone 15 family portrait
Apple's iPhone 15 series dollar pricing is consistent with the previous generation, iPhone 15 Pro Max because of the removal of 128GB capacity, the starting price is raised, due to the appreciation of the dollar, the 15 series in the Chinese market minimum product is consistent with the previous generation price, 15 Pro series pricing slightly increased.
The capital market reacted cautiously to Apple's autumn conference, the stock price had a lot of adjustments a few days before the conference, and the stock price also reacted calmly after the product release, the US stock market closed on the 12th, Apple fell 1.71%, as of the press release, after-hours trading maintained the red market, not much gain.
iPhone 15 Pro series
The iPhone 15 is all about the island of Spirit
Use USB-C interface
Apple's annual autumn release will be called the "Science and Technology Spring Festival Gala" by netizens, which will not only have the heaviest update, but also the launch of Apple's fist products. At the press conference in the early morning of the 13th, when Cook appeared to talk about the "iPhone and Watch update", most netizens guessed that the protagonists of this year's conference were only these two products, and the highlights were almost the same as the previous revelations, and there was no "One More Thing".
As before, this time the iPhone 15 series still has four products, of which iPhone 15 and iPhone 15 Plus are ordinary products, upgrading the previous Liu Haiping to Spirit Island, which also makes the years of Liu Haiping into history.
Apple first launched the "Spirit Island" in the iPhone 14 Pro series, which was loved by users after its launch, and this small screen interaction can bring users a more convenient experience, such as displaying takeaway progress, aircraft flight information and so on.
Apple was previously mandated by the European Union to support USB-C interface, this time Apple products all use USB-C interface, which means that the same cable can now charge iPhones, Macs, iPads and the updated AirPods Pro (second generation). Users can also directly use the iPhone's USB-C port to charge AirPods or Apple Watch.
iPhone 15 and iPhone 15 Plus are positioned as public models, so the two are equipped with Apple's previous generation A16 chip, which has always been Apple's usual practice. Although this is a previous generation of chips, Apple's A-series chips have always had an advantage in performance.
In addition, the two machines are equipped with a 48-megapixel main camera, and the new 2x telephoto function realized by the intelligent integration of software and hardware can provide users with three optical quality zooms including 0.5x, 1x, and 2x, which is the first time in the dual-camera system used in the iPhone series.
iPhone 15 and iPhone 15 Plus will be available in pink, yellow, green, blue, black five colors and 128GB, 256GB, 512GB three storage capacity specifications, starting at 5999 yuan and 6999 yuan respectively, will be accepted for pre-order at 8 pm on September 15, September 22.
Pro uses titanium alloy, A17 Pro chip
Space video debut
Apple uses the latest technology on the "Pro" series every year, and the titanium frame, A17 chip, and the first periscope telephoto that the network broke the news have also been verified one by one.
The appearance of the two Pro series has not changed much this year, mainly changing the mobile phone border material and side buttons. The bezel uses titanium for the first time, after titanium alloy appeared in the Apple Watch Edition, titanium texture is better, and lightweight, which also makes this year's Pro series have the narrowest screen bezel in history. In addition, the mute button on the left side of the phone has now become a custom function, which can automatically turn on recording or shooting with a single press.
The performance upgrades of the two new machines are mainly brought by the A17 Pro chip and camera. According to reports, A17 Pro uses a 3nm chip process, the whole chip has been comprehensively improved, including the largest redesigned graphics processor, through microarchitecture and design improvements, the new central processing unit has achieved a 10% speed increase, the speed of the neural network engine has also increased by up to 2 times, the speed of the graphics processor is 20% higher than before, and the new 6-core design is used to enhance peak performance and energy efficiency. Powered by hardware-accelerated ray tracing technology, which is up to four times faster than software-driven ray tracing technology, the iPhone 15 Pro can present better graphics and gaming experience.
Nowadays, mobile phone manufacturers in the camera this piece is quite rolled, Apple this time Pro-level camera uses a 48 million pixel main camera, when using the main camera, users can switch between 24 mm, 28 mm and 35 mm these three common focal lengths, and even choose one of them as the new default focal length.
The iPhone 15 Pro features a 3x telephoto camera, while the iPhone 15 Pro Max offers a 5x zoom at a 120mm focal length, the longest optical zoom distance for an iPhone to date. However, some users complained that the 5x zoom was used a few years ago in Android mobile phone manufacturers.
Apple said that later this year, the iPhone 15 Pro will add a new dimension to recorded video, in line with Apple's Vision Pro standard for spatial video. Users will be able to shoot in three dimensions (3D) and play it back in Vision Pro. Apple's Vision Pro will launch in the U.S. early next year.
In addition, both models are equipped with second-generation ultra-wideband chips. When both iPhone devices carry this chip, the connection can be established up to 3 times farther away than before.
The iPhone 15 Pro and iPhone 15 Pro Max will be available in black titanium, white titanium, blue titanium, and primary titanium looks. The starting price of the iPhone 15 Pro remains unchanged, still at 7999 yuan, offering 128GB, 256GB, 512GB and 1TB storage capacity. The iPhone 15 Pro Max starts at 9999 yuan, providing 256GB, 512GB and 1TB storage capacity, the most expensive 13999 yuan, removing the starting capacity of 128GB for many years.
A new generation of Apple Watch
Tap with two fingers to pick up or turn off the phone
Now smart watches have become a product that many people wear every day in their lives, which is also a new product category opened by Apple, but this year's watch update is far less than the iPhone series.
This time Apple brought the Apple Watch Series 9 and Apple Watch Ultra 2. One of the most interesting upgrades is that the watch only needs to tap two fingers to connect the call when receiving the call, and the same gesture can hang up the phone after the call.
Apple said that two finger clicks can control the main buttons in an app to stop the timer, play and pause music, or make the alarm clock remind later. The gesture can also be used to answer or end a call, or even take a photo with the Apple Watch's remote-controlled camera. Double-tap to activate Smart Stacks in the watch face, and double-tap to scroll through stacked widgets.
In addition, the new product allows users to access health data information through Siri, which is sometimes inconvenient due to the small screen of the watch, and Siri voice driving adds a new way.
Apple says Siri will no longer rely on wireless or cellular networks for requests that don't require information from the Internet, such as starting a workout or setting a timer, resulting in a faster and more reliable response.
The first generation of Apple Watch Ultra was very popular as a high-end product, and this time Apple brought Apple Watch Ultra 2, which also supports the wonderful new experience "two fingers and two taps" gestures. The second-generation Apple Watch Ultra has upgraded the chip, but there is no black version in the previous news, and there is no change in appearance, which is the smallest upgrade at this conference.
Apple Watch Series 9 starts at 2999 yuan; Apple Watch Ultra 2 is priced at 6499 yuan, opened for subscription on September 13 and released on September 22.
Interestingly, this year's Apple conference was less than 90 minutes, also recorded in advance, in addition to a large number of pages to introduce new products, and even added a "short drama sketch" to introduce Apple's carbon neutrality. Apple exported the company's carbon neutrality goals and visions in the Apple Watch link, saying that part of the case and strap combination of Apple Watch Series 9, Apple Watch Ultra 2 and Apple Watch SE are the first carbon-neutral products in Apple's history.
Source: The Paper