#秋日生活打卡季#
Ask a question, do you still brush domestic variety shows?
To put it another way, have you recently chased a new domestic variety show?
Yunhe Data's "2023 H1 Variety Show Webcast Performance and User Analysis Report" shows that among the top 20 effective broadcasts of online variety shows in the first half of the year, the N generation accounted for 15, with an effective playback volume of 77%.
The N generation is the main force of the variety show market, which is not an exaggeration.
But this main force, not good.
After all, audiences (like me) are the most critical and ruthless.
You will trust because you are familiar and you will get tired of being too familiar.
"Familiar" with this fierce enemy, how to defeat it?
There are demonstrators who have just ended:
"Escape Room 5".
Hereinafter referred to as Escape 5
4 years, 5 seasons, each season's rating gradually increased.
This season's rating main program scored 8.0, and the god version was 9.2, and it appeared on the Douban domestic word-of-mouth variety list Top1.
Contributed to many famous scenes.
Peng Peng participates in the classic kneeling that cannot be escaped every season.
Always fight with NPCs, really and intimidatingly.
Xu Kai "walked on his knees" with Zhang Wei "on his knees".
Players of "Escape 5" are actually familiar faces.
The initial group Yang Mi, Da Zhang Wei, and Huang Minghao are still playing.
The first four seasons of flying players Xu Kai, Peng Yuchang, "Holding Sister" Xie Yilin, Chen Weiting and others have also returned one after another.
Or the Chamber of Secrets, the same group of players.
What does "Escape 5" take to retain the audience?
Two words: "real" and "broken".
Escape room, in the final analysis, is to enter the play.
Put on your character's clothes and come to the work/life environment where your character should be and solve puzzles.
To get into the play, the environment is important.
According to the survey of iMedia Data Center, in addition to word-of-mouth ranking, what are the most important factors for escape room consumers?
Scenario.
Source: iMedia Data Center
"Escape 5" has 6 secret rooms, covering various periods of ancient and modern, Chinese and foreign, ancient costumes, apocalyptic wasteland wind, ancient times, chrono hospitals, etc., involving different themes, family affection, environmental protection, adventure and anti-drug launched in conjunction with Hunan Anti-Drugs...
The costume keeps up, which is nothing to say, change the style according to the theme.
All kinds of organs, full of tricks, and never repeated.
Small (funny) to the head maze.
Tricky to the stair lift.
Dangerous to the spear array in "Deep Sea Trek".
The serial explosion of "Taozhai Wind and Cloud", this vista is said to be filming, and the arrangement is enough.
The effect is not delayed.
The setting is visible to the naked eye and a lot of thought has been put into it.
The "Desperate Hospital" really found a hospital that had just been built and had not yet been put into use.
Catacombs in The Lost City-State.
The details of the underground are so much that the restoration of a flower and a leaf is taken into account, and even the upward flowing water is taken into account.
Every secret room has more than one scene.
The Deep Sea Museum hides the ancient sea, the "inner world" in the desperate hospital, the mountain spirit hall next to the Tao Village, the memory space in the basement, and the ruins of Qinggui City that MT will find in 2023...
It can not only create a terrifying atmosphere, but also allow players to pass through the constraints of time, space, and flesh, without hindering empathy.
This is the first layer of reality in "Escape 5".
Creating an environment that is as realistic as possible can not only force the player's real reaction, but also increase the difficulty of the level and increase the eyesight.
But that's not enough. After all, in the first four seasons, "Escape 5" did not drop.
NPCs in "Escape 5" are divided into two types.
One is the atmosphere group that scares rookie chickens to cry and kneel.
Here must be @Xu Kai @ Peng Peng and @Yang Mi from the previous four seasons.
The other is a group of souls who participate in the story line and have strong beliefs.
They all have the surname Tao, but they have different fates.
Tao Meijuan, the crazy mother who lost her son in "Desperate Hospital".
"True Friend", Tao Xiaoyu, who was pressured by his mother, bullied by classmates, dismissed by his boss, and suspected by his girlfriend, but still longed for friends.
"The Legend of Youling", who entered the fire pit, but was saved by her sisters in the fire pit, and was willing to become a puppet in exchange for her freedom, miserable Tao Ruodie.
Vivid and complete.
What is even more rare is that the NPCs surnamed Tao have a strong sense of faith.
"Desperate Hospital", the singing crazy little girl was drunk by a woman, and she appeared.
Tao Meijuan, who was hospitalized because of mental problems.
The makeup is also in place
Uncle Meat was very impressed, here, the escape group gasped because they escaped the crazy girl's "death concert", thinking that there was no level, and chatted after turning on the lights, not paying attention to this NPC.
Da Zhang Wei also politely wanted to shake hands with Tao Meijuan.
This patient with amnesia and abnormality blinked, swept the person on the other side suspiciously, and tightened his hand.
The image of the "crazy mother" stood up.
These NPCs have become part of the Chamber of Secrets.
It can even be said that they are another more vivid and vivid organ.
The stronger the sense of faith, the more difficult it is for this "organ" to break into.
Their emotions, movements, and habits are all giving clues to the player.
The purpose is not only to clear the level, but also for players to break through the entertainment sense of "game" and reach the emotional resonance area behind the story without hindrance.
The tenth issue of "True Friends".
That self-contained and lonely Tao Xiaoyu spawned six other personalities with the help of mysterious forces.
These six personalities disguise themselves as six different people to make friends with the escape group.
In the end of the story, the escape group found the fire, illuminated Tao Xiaoyu, and allowed him to face six of himself.
Those were the warmth he craved. After all, it was this warmth that made him stand up again.
Before leaving, each personality also said goodbye to the escape group looking for them through the mirror.
When "Heehee" said goodbye to Yang Mi, Yang Mi rarely cooperated with his playful gesture.
This is Yang Mi, who put words to "quit emotions", a rare moment of emotional breakthrough in variety shows.
It is always you who will save you from fire and water.
This layer of consciousness and emotion not only reached the player, but also reached the audience in front of the screen.
The belief of the NPC surnamed Tao has confirmed the characters in the 6 stories of "Escape 5".
Characters are always the soul of the story.
When a story has a soul, it breaks the boundary between fiction and reality.
The protection of the home by the Kraken in "Deep Sea Trek" makes people pay attention to the protection of wildlife;
The relationship between mother and son in "Desperate Hospital" that transcends memory makes people understand that even if technology is developed, it cannot erase the traces of a person's existence, and they must learn to say goodbye in the face of life and death events;
The mutual redemption between women in "The Legend of the Dark Ridge" is also at the cost of freedom and life;
"True Friends" uses the evolution of six personalities to make people understand that mental disorders are not terrible, virtual personality is also a kind of self-protection, and life must always learn to accept their imperfections.
At the beginning of the show, there is such a sentence, "infinite beyond finite".
This is of course echoing the end when the Escape Group revealed the Infinite Observation Plan.
After all, it uses the concept of infinite flow to combine 6 stories from different eras, different spaces, and even different dimensions.
But Uncle Meat feels that there is another direction for the infinity here.
How does "infinite" transcend "finite"?
Let the people in the story choose for themselves.
This is also the big breakthrough of "Escape 5" in this season:
The secret room can always escape, but the story can flow to N ends.
"Escape 5" has a mysterious hidden mission, according to the player's mission completion, the completion rating of the single copy, etc., the escape group can obtain the corresponding peach coins, and guide different endings through open selection in subsequent missions, triggering unknown perspectives.
This kind of thinking also inspired the audience.
There are two NPC actors in "Deep Sea Trek", one is the mysterious character Todd who helped the escape group all the way out, and the other is Lucy, the "Kraken" who will grow gold on his head, and they both want to obtain the sea route map in the hands of the escape group.
In the main quest, Lucy gets the diagram. After the program aired, another perspective appeared:
The limited is the story, the infinite is the human heart.
This is also the root of "Escape 5" to continue to gain the trust of you and me.
Reasoning, mechanism, decryption, are all games.
But "Escape 5" is more than just a game.
It uses the game to complete the story, and the story illuminates human nature.
With the "infinite" of choice, it transcends the routine and is easy to form the "limited" of inertia.
Uncle Rong finally reminds you to remember the tomb that can be turned upside down in "The Lost City-State".
Don't underestimate this upside down.
The other person you see, in the end, becomes you, me, and him.
The stories we have seen will always illuminate your life one day.
As long as "yourself" is still there, don't panic about anything upside down.
Today's worker: Sakamoto's junior