Iron products are more important subdivisions of basic nutrition.
Iron is known to be one of the key nutrients necessary for the human body. Iron is very important for the body, for skin health, promote brain development, and strengthen immunity. Therefore, iron, as one of the elements of basic nutrition, is also one of the directions of brands.
The current iron supplement products on the market are divided into two categories: adults and children. Adult iron supplement products mainly do enough work on iron content, children's iron supplement products are lower than adult content, but have a certain childlike fun.
Since the beginning of this year, many iron supplement products have been upgraded in terms of dosage form, taste, appearance, nutrition and other aspects.
First, dosage forms are more abundant, such as gummies, oral liquids, tablets, capsules, powders, etc.
The new products of liquid iron special diet, natural Vita calcium, iron and zinc oral liquid, and Byis liquid iron are liquid forms, which are more conducive to intestinal absorption.
The gummy dosage form is also an innovation that cannot be ignored in recent years, such as Menayou, Amei Vita, Peveral, and Swish.
The powder dosage form also breaks the tradition and is unique in the industry, such as Red Queen Blood Powder, which contains 30mg of microcystic iron.
Second, in terms of taste, it solves the problem of black teeth while solving the "rusty taste".
Everyone knows that traditional iron supplement products on the market have a rusty smell, giving people an unpalatable taste. The brand realized this and adjusted the taste of rust to make the taste more delicious.
For example, the new microvitamin iron chewable tablet launched by Zhilingtong contains 8mg of iron, its taste is refreshing and sweet, and its raw materials are ferrous fumarate organic iron, divalent iron + VC.
Shibeian's liquid iron special diet, its taste is fruity, more suitable for children's taste.
The taste of the drink is cranberry flavor, which is sweet and sour, and the taste is easier for the baby to accept.
Third, in appearance, it is more childlike, such as a unique alien shape, which can attract the baby's attention and interest.
Svesh's high-calcium iron-zinc gummies have a sweet taste, a gummy texture and a small strawberry shape.
Genesys VC elderberry iron gummies are the shape of gummy tigers, which are more childlike.
The shape of the sea ace iron softgel capsule is the shape of a small fish, which ensures that it is easy to tear and also retains a certain amount of fun.
Fourth, independent packaging, more conducive to carrying.
Biys iron-containing juice drink is packed in strip bags, each bag is 6ml/day, which is convenient for moms to carry.
Red Queen Blood Powder is also packaged in strip bags, 30mg per bag.
Fifth, supplementing nutritional elements is more comprehensive.
At present, the iron supplement products on the market are no longer simply focusing on a certain basic nutritional element, but launching comprehensive iron supplement nutritional products. For example, prebiotics + iron, vitamin C + iron, heme iron + iron and sodium, etc.
Kyoto Anshuntang brand methemochloride vitamin C tablets, the main raw material is methemoferin chloride, + VC, the advantage is that qi and blood can be replenished at the same time, and absorbed at the same time.
Prebiotics are specially added to Schbeian's liquid iron special diet to help babies digest and absorb.
Gemins VC elderberry iron gummy formula is made of VC + iron + elderberry, which enhances the baby's immunity while supplementing iron.
Sixth, the product is mainly pure and additive-free, which is more suitable for the pursuit of contemporary ingredient parties.
The ingredients of Baishidi fortified iron drop drink are mainly 0 color, 0 sucrose, 0 flavor and 0 preservative. Schbeian's liquid iron special diet is also a 0 sensitive formula, 0 protein, which is more suitable for the use of Minbao. Svetsch's high calcium-containing iron-zinc gummies feature clean, natural pectin and sugar-free formulas. It also eliminates mothers' concerns about current food safety.