At 14:00 on August 20, 2023, TCL joined hands with Blue Vest Public Welfare Anti-fraud Organization to jointly launch China's first cinema anti-fraud exhibition.
In the CGV Cinema on the 5th floor of INDIGO in Chaoyang District, Beijing, TCL invited 40 elderly people and 65 young people to watch the movie "All or Nothing" together, and the TCL anti-fraud propagandists and the staff of the Blue Vest worked together to popularize all kinds of anti-fraud knowledge for the audience, and introduced the real cases involved in the film prototype to everyone, so that everyone has a more comprehensive and sober understanding of the form and harm of telecom network fraud.
In order to let each moviegoer have a deeper sense of participation in the event, TCL also prepared a "TCL X Blue Vest" anti-fraud souvenir for each moviegoer, and drew a TCL rotating TV as a surprise prize on the spot.
This offline 100-person viewing activity is one of a series of anti-fraud publicity activities carried out by TCL as the official exclusive partner of the movie "All or Nothing", and has in-depth cooperation with the Blue Vest public welfare organization established under the guidance of the National Anti-fraud Center, the Department of Aging Health of the National Health Commission, and the Anti-fraud Center of the Ministry of Industry and Information Technology.
As a key target of electric fraudsters, the elderly living alone lack the daily companionship of their families, and it is easy to trust strangers and be taken advantage of by fraudsters. Young people living alone are far away from their families, working alone outside, have little social experience, weak awareness of prevention, lack of vigilance against the surrounding environment, and are easily brainwashed into traps by fraudsters. TCL invited the elderly living alone and young people living alone to participate in this viewing activity, aiming to promote more anti-fraud knowledge to these key groups.
The audience participating in this event, through the film "All or Nothing" to expose the evil inside story of overseas fraud organizations, combined with the patient explanation of on-site publicists, fully understood that we must always be vigilant against the hidden fraud traps in telephone and various network software, and also understood that there is never any "overseas paradise".
The successful holding of this event and the positive feedback of the participating audience made TCL and Blue Vest public welfare organizations feel very gratified, and it is the common pursuit of TCL and various partners to be able to contribute to the anti-fraud activities participated by the whole society.
With the development of the technological era, while people enjoy the convenience brought by technology, they are also harmed by various telecom network frauds. According to data from the Ministry of Public Security, 460,000 telecom network frauds were cracked in the mainland in 2022, and many victims will be defrauded of large sums of money or even their life savings if they are not careful.
As a leading enterprise in the technology industry, TCL also shoulders the social responsibility of anti-fraud, and does its due obligation to promote the anti-fraud and anti-fraud of the whole people.
In 2019, TCL cooperated deeply with the crew of the TV series "No Fraud" to expose various telecom network fraud routines to the audience.
This time, TCL has become the official and exclusive partner of the movie "All or Nothing", and the free viewing activity launched by TCL for the purpose of public welfare is very consistent with the theme of the movie "one more person watching the movie, one less person being deceived", and it is TCL that practices TCL's corporate spirit of giving back to the society at this critical moment of anti-fraud and anti-fraud for the whole people.
The movie "Desperate" is based on tens of thousands of real fraud cases across the country, through realistic shooting techniques, revealing all kinds of "shortcuts" to get rich and make money, those "wealth roads" that seem to make people rich overnight, are actually hidden countless abysses of danger and evil. Let the audience understand that scams are unfathomable and that anti-fraud is imperative.
Through the cooperation with "All or Nothing", TCL has practiced the brand mission of "making a desperate bet for science and technology and standing up the backbone of the industry of a big country", demonstrating TCL's corporate belief that it should not only grasp scientific and technological innovation, but also give back to the society with public welfare, and give more hope to the future with smart technology.
Through such a film, let the audience have a personal experience in the theater, better than countless bitter persuasion, those real and cruel pictures in the film are the most effective anti-fraud guide. Don't trust the voices on the phone, and don't believe the rhetoric on the Internet that will make you rich.
As a global professional home appliance brand, TCL has also gathered all its smart home appliances, and selected the "TCL Anti-fraud Five" to escort a better life with wisdom.
Anti-fraud and anti-fraud, the first step is to distinguish right from wrong, in the virtual world need to see every detail clearly, in order to be able to distinguish between good and bad, see clearly to be able to see thoroughly.
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Anti-fraud and anti-fraud, the second step is to hide the information, in the unclear environment, you must remember to hide your necessary information, in order to protect your privacy from being used by bad people.
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The third step in anti-fraud and anti-fraud is to understand everything, in an unfamiliar environment, you must see and listen to all directions, in order to discover the hidden risks.
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Anti-fraud and anti-fraud, the fourth step is to be calm and sober, encounter sudden luck, first calm down, and then soberly analyze, how many traps and traps this luck has.
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Anti-fraud and anti-fraud, the fifth step is to break free with skillful force, accidentally recruit into the pit, must have a clear division of labor, and use ingenuity to break free.
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In this summer, the "TCL Anti-fraud Five" selected from TCL's huge product family will work with "All or Nothing" to deeply penetrate the anti-fraud and anti-fraud publicity into the hearts of the people, build a moat for the whole people to fight fraud and anti-fraud, and jointly resist the shameless invasion of telecom network fraud.
When the whole society's anti-fraud and anti-fraud urgently needs to speak out with national enterprises, TCL has become the official exclusive partner of "All or Nothing", using various channels to actively create momentum for the film, this time, TCL and Blue Vest Anti-fraud Public Welfare Organization cooperated to hold China's first cinema anti-fraud exhibition, with remarkable results and enthusiastic response. As a national enterprise that has gone through more than 40 years of development, TCL has always insisted on developing science and technology industry, feeding back the society with public welfare, and using innovative technology to make a better life endless, and TCL will take this opportunity in the future to continue to increase investment and strive to make more contributions to China's social development.
Source: Xianning Daily