Xinjiang Netnews (All-media reporters Li Kai, Wang Changtong, Wang Yu, Zhao Li, Chen Yanfang) "Go to Urumqi to participate in the music festival, get dry! "Last weekend, the 2023 Urumqi Midi Music Festival and the Parallel Time and Space Music Carnival were held one after another. Cui Jian, Black Panther, Tang Dynasty, Zhang Xinzhe, Xue Zhiqian and other singers and bands gathered in Urumqi.
In Urumqi in August, colorful cultural tourism activities attracted countless tourists to check in and participate. They drink beer, listen to music, and walk the streets to experience the city.
The 2023 Urumqi Midi Music Festival has a fiery atmosphere. (Photo by All-media reporter Chen Yan)
On August 20, at the performance site of the parallel time and space music carnival of the Urumqi Olympic Sports Center, fans recorded wonderful moments with their mobile phones. (Photo by All-media reporter Chen Yan)
On August 19, Xinjiang Crosstalk Bazaar (Qiyi Sauce Garden Store) performance scene. (Photo by all-media reporter Wang Changtong)
On the afternoon of August 20th, the Urumqi Peking Opera Troupe (Xinjiang Peking Opera Troupe) held a special performance of Peking Opera Folding Opera, and the actors performed excerpts from Peking Opera "Shouzhou Rescue". (Photo by all-media reporter Wang Changtong)
Music brands lead the way in summer city revelry
"The premiere of Midi in the five provinces and regions of the northwest came to the doorstep, and with the participation of rock veterans such as Cui Jian and the Tang Dynasty, how could we miss it?" On August 18, the day before the performance, Ma Baole, a music fan in Jimsar County, Changji Prefecture, drove to Urumqi, and for two days on the 19th and 20th, he was released at the 2023 Urumqi Midi Music Festival, and stayed at a hotel near Jingkai Wanda Plaza at night.
The reporter learned from social platforms such as Weibo Chaotalk and some music fans' WeChat exchange groups that many music fans enjoy music festivals at night, and open the "shopping and eating" mode in the urban area during the day, and the Grand Bazaar Pedestrian Street, Mojie Cultural and Creative Tourism Park, Tianshan Grand Canyon, etc. have become popular check-in places for music fans.
Kwong Wenguang, 27, from Shenzhen, was one of the first music fans to arrive in Urumqi in the Urumqi Midi Exchange Group.
"I came here on annual leave, and what attracts me most about Xinjiang is, of course, the vast beauty." Mr. Kwong said he arrived in Urumqi on August 5 and planned a 15-day trip. He went to Urumqi's scenic spots such as Xinjiang Wild Horse Ancient Ecological Park, Xinjiang Museum, Urumqi Museum, and Tianshan Grand Canyon.
There are 320 members of the Urumqi Midi Exchange Group, and the reporter learned through the group owner that more than 80% of the members of the group are from cities outside Urumqi, of which more than 60% are music fans outside Xinjiang.
On August 20, the Parallel Time and Space Music Carnival was sung at the Urumqi Olympic Sports Center Stadium. Zhang Xinzhe, Xue Zhiqian and many local bands took the stage in turn.
Wang Qinqin's family lives in Shihezi, and she and her husband Zhu Mingzhe came to Urumqi on the 19th in order to chase this concert. Zhu Mingzhe said that in the past, they had flown abroad to see concerts, and transportation and accommodation were expensive. This year, more and more well-known domestic artists have come to Urumqi, which has feasted their ears.
Before the parallel time music carnival, they also chased the Strawberry Music Festival. "It was a great feeling, after listening to the concert, walking around downtown Urumqi was very pleasant." Wang Qinqin said.
Colorful cultural tourism activities add to the charm of the city
The Midi Music Festival and the Parallel Time and Space Music Carnival are just some of the many cultural tourism activities in Urumqi this year. Since the beginning of this year, Urumqi cultural tourism activities have been exciting, and by August, it was presented to the audience.
Last weekend, at the Urumqi Cultural Center Concert Hall on Fengqi Street, the Urumqi Symphony Orchestra and Choir jointly showed the musical charm of the fusion of symphony and chorus; Located on Nanhu Road, the Urumqi Municipal Library held a poetry reading meeting with the theme of the Qixi Festival "Qixi Poetry Classics and Legends", and read Qixi culture with readers. Located in the Qiyi Sauce Garden Comprehensive Shopping Center, Xinjiang Crosstalk Bazari has many witty words and baggage, attracting laughter; The special performance of Peking Opera Folding Opera brought by the Urumqi Peking Opera Troupe (Xinjiang Peking Opera Troupe) was held at the Urumqi Peking Opera House, and the actors showed the charm of Peking Opera art and enriched the cultural life of audiences of all ethnic groups through excerpts such as "Tiannu Scattered Flowers", "Selling Water" and "Shouzhou Rescue"; In Shuixigou Town, Urumqi County, the large-scale live-action musical "Kunlun Covenant" takes the audience to appreciate the charm of history and culture through thousands of years under the night sky...
A variety of cultural activities have become the reason for art lovers from neighboring prefectures to come to Urumqi for the weekend. Zhang Baijun, a citizen of Wujiaqu, said that now the transportation is convenient and the rich cultural activities make every weekend wonderful.
Urumqi's colorful cultural tourism activities have injected new magnetism into the city and attracted tourists from all over the country to fly to Urumqi.
Since the beginning of the summer season, the passenger flow of Urumqi International Airport has repeatedly reached new highs, with a single-day passenger throughput of more than 90,000 passengers for 16 consecutive days from July 28 to August 12, including 96,800 passengers on August 5, the highest record since the start of the flight.
Take a look, participate in a music festival, check in a scenic spot, taste a meal, stay in Urumqi for longer and longer, from 1 day to 3 days, from 3 days to a week, a week to two weeks, tourists have retained their footsteps, tourism consumption has also increased.
Song Xuan, the person in charge of Yuanlai Ruyu Homestay, said that the homestay is close to the Silk Road Mountain Resort and the "Kunlun Covenant" live performance stage. This summer, the marathon held in Urumqi and the performance of "Kunlun Covenant" brought many guests to the homestay. Most of the people in the hotel are self-driving tourists who are family-based.
Urumqi's rich tourism resources provide tourists with diversified choices, and more and more tourists combine in-depth and leisure tours, staying longer and longer.
Retain tourists and upgrade cultural tourism consumption
From January to July this year, Urumqi received a total of 56,879,400 domestic and foreign tourists, a year-on-year increase of 25.74%; The tourism revenue reached 51.287 billion yuan, a year-on-year increase of 59.25%. The growth rate of tourism revenue greatly exceeded the growth of tourist arrivals.
Cheng Chaogong, chief researcher of Tongcheng Research Institute, believes that Urumqi's wonderful cultural and tourism activities are continuously staged every week, including brand effects such as the Strawberry Music Festival and the Midi Music Festival, which have attracted more tourists to Urumqi, and tourism consumption has naturally increased significantly.
The sharp rise in cultural tourism consumption in Urumqi has also been confirmed by the market.
Wang Lei, manager of the Livehouse Inn, said that since August, the orders of the inn have been full. Especially these days, 80% of the guests staying are flute fans from all over the world. On the evening of the 19th and 20th, the inn specially organized a party, so that the flute fans in the inn could gather here to their heart's content.
Chai Feiyue, a flute fan from Kunming, booked a hotel for a week in advance, and prepared a travel guide before coming, intending to have fun in Urumqi after attending the Midi Music Festival.
In the early morning of August 20, on the terrace of the Island Art Youth Hostel, more than 20 flute fans from all over the country set up tents, played guitar and sang here, reminiscing about the 2023 Urumqi Midi Music Festival.
"In the past week, nearly half of the customers staying in the store have come from all over the country to attend the Midi Music Festival." Chen Long, the head of Xiaodao Art Youth Hostel, said that most of the residents they receive are self-driving tourists and backpackers, and this summer, the store often has a hard time finding a room.
"It's not only the music I love, but also the breathtaking scenery." On August 21, Lin Yaxuan from Lanzhou, Gansu Province, wearing an Adeles skirt, took photos in the courtyard of Ruyu Homestay on the edge of Pingxi Liang Village, Shuixigou Town, Urumqi County. In August this year, taking advantage of the Midi Music Festival, she and her friends arranged a trip to Xinjiang for nearly a week.
In the past few days, they have visited the Grand Bazaar Pedestrian Street, Consulate Alley, Hotan Second Street and other characteristic streets and alleys, Lin Yaxuan specially arranged the end of the journey in Nanshan, sat quietly with friends to make a pot of tea, overlooking the snowy mountains, running on the endless grass, enjoying rare comfort and relaxation.
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