Wen Chun Gongzi
Today I will talk to you about the past of Internet companies and banks!
A few days ago, Tencent's WeChat had to charge a certain handling fee, but it was boycotted by many universities across the country. As netizens said, what Ma Yun has not been able to do, how can Ma Huateng do it?
As early as 20 years ago, banks became the "sweet potato" of China's business market! The reason why banks are sought after by young people is that their business models are so good that they make money lying down in the vernacular.
The business model of a bank can be summarized as providing financial services, including deposits, loans, payments, investments, insurance, etc. Banks make profits in this way, with loans and investments being the main sources of profit for banks.
Banks have a monopoly in the financial industry because they are the only institutions that can legally create money. This monopoly position allows banks to acquire a large number of customers and funds, and therefore higher profits.
Previous data show that in the past year, the six major state-owned banks achieved a total operating income of 3.691273 billion yuan, a total net profit attributable to the parent of 1.348296 billion yuan, and a daily income of nearly 3.7 billion yuan.
In terms of earning power, ICBC is still the strongest, with a net profit attributable to shareholders of the bank of 360.483 billion yuan. China Construction Bank followed with a net profit of 323.861 billion yuan. The net profits attributable to shareholders of ABC, BOC, Bank of Communications and Postal Savings Bank were 259.14 billion yuan, 227.439 billion yuan, 92.149 billion yuan and 85.224 billion yuan respectively.
Banking has always been one of the most profitable industries, but now more and more people are dissatisfied with the services of banks.
Now many people are disgusted with the bank's service, mainly because the bank's service experience is not good enough, and the bank's service quality is not high enough.
For example, some people need to queue long and wait too long when doing business; Some people need to fill out a lot of forms when handling business, and the procedures are cumbersome; Some people need to provide a lot of supporting materials when handling business, but banks require unnecessary supporting materials.
With the development of technology and the strengthening of supervision, banks also need to continue to innovate and reform to adapt to the new market environment and development trends.
Jack Ma said many years ago that if the bank does not change, then let him change the bank. The trump card in Ma Yun's hands is Alipay, which has led the era of China's mobile payment and has a certain impact on the banking industry.
First of all, Alipay has greatly promoted the digitalization of financial services by providing convenient mobile payment and collection services, making users' fund management more convenient and faster. Secondly, the popularity of Alipay has also promoted the reform and innovation of banks in payment and transfer, and many banks have launched their own mobile payment services to cope with competition. However, it may be too early to say that Alipay has revolutionized the bank, because the main business of the bank, such as deposits and loans, still maintains its traditional operating model.
But overall, Mr. Ma hasn't completely changed the bank. Even if Alipay and WeChat Pay are convenient, they always have to go through the bank.
Even Jack Ma has not been able to change the bank, let alone Ma Huateng's Tencent?
A few days ago, WeChat charged a certain fee in colleges and universities, which was boycotted by many universities across the country, which caused heated discussions on the Internet!
Some media broke the news that many universities across the country recently issued announcements that the use of WeChat Pay began to be suspended from July 1. The announcement issued by Northwest University said, "Because Tencent's WeChat Pay will carry out refined management of campus scene users from July 1, other fees will be restricted and a 0.6% handling fee will be charged except for tuition fees." In order to safeguard the interests of teachers and students, from June 30, the provision of WeChat QR code payment service will be suspended for on-campus card users, and the campus card, Bank of Communications App, Cloud QuickPass, Alipay and other channels will be used normally. Zhoukou Normal University, Zhengzhou University of Light Industry, Zhengzhou Institute of Aeronautical Industry Management and other universities have also issued similar announcements, all because WeChat Pay has begun to charge service fees for the campus industry, with a rate as high as 0.6%.
WeChat Pay's response was: "For non-profit payment scenarios on campus (tuition and miscellaneous fees, life services, etc.), it will continue to maintain a preferential policy of zero rate, and it is planned to continue to provide services at preferential rates lower than the market average for a small number of profitable scenarios such as e-commerce and wine tourism." In other words, most of them still maintain zero rates (the consumption scenarios that everyone is most concerned about are canteens and supermarkets).
In fact, regarding WeChat's charging a certain fee, Ma Huateng responded many years ago!
Ma Huateng said that WeChat transfer brings great cost pressure to WeChat, with an average of up to 300 million a month. He pointed out that the use of third-party software consumption does not incur fees, but the cost of transfer is as high as one thousandth, an average of 300 million a month, and what is more frightening is that this cost is increasing rapidly and is unbearable. Therefore, WeChat has to charge merchants or users a certain fee to cover these costs.
Ma Huateng also said bluntly enough, not that Tencent is charging fees, but that the bank has to charge WeChat. Tencent is a company, not a charity.
Popularize the Chinese payment system. In the banking system, WeChat (Tenpay) is a third-party payment company, like UnionPay Commerce, Lakara, Zhongpay, Helibao, etc.
In the payment process, the money is transferred from the personal bank account to the merchant's account, first the bank and UnionPay charge a handling fee, and then the third-party payment company collects the handling fee, and finally the remaining money is given to the merchant, this process is called liquidation. From the liquidation process, it can be seen that the payment fee is actually paid by the merchant. The same is true for other national card networks, which charge fees for providing payment services, such as VISA, MasterCard, American Express, JCB, and Discovery.
In the campus scenario, the free payment fee is actually WeChat subsidizing the handling fee of UnionPay Bank. So what's the discussion about this kind of thing? Who took advantage, isn't it self-explanatory?