Nowadays, topics such as protecting the living environment of animals and maintaining biodiversity have become hot topics of social concern. More people call on everyone in their own ways to join the ranks of protecting animals and caring for life. As a popular imaging brand among young people, Fuji instax also felt this love, and an activity with the theme of #Come to the instax museum to find the Porcelain Orange Elephant# was carried out in the Fuji instax Museum located in the Daning business district of Shanghai's Jing'an District.
During the two-month themed event from June 1st to July 31st, Fuji instax Museum, together with Shanghai non-governmental welfare stray animal rescue organization Yumaoyuan and senior wildlife photographer Xu Zhengze, presented a wonderful journey of love to all visitors in various forms such as photography recording, fun interaction, workshop handicraft, and public welfare donations.
Fuji instax has always encouraged people to keep records and share a good life, and has also called on everyone to contribute to environmental protection with practical actions. The flute, Yiyi, porcelain porcelain, and orange elephant in the instax family are the four cute image spokespersons of the Fujifilm instax brand, in addition to the flute is based on the instax Polaroid camera, the other three friends have animal attributes: Yiyi represents dogs, porcelain porcelain represents cats and cats, and orange elephants represent elephants. Through the instax family, Fuji instax hopes to arouse people's love for animals and the environment. In this themed activity, they acted as guides, guiding visitors to complete interesting and popular science interactive tasks in six scenes, and felt the beauty of all creatures.
Pick up a mission card at the door and follow the footsteps of the instax family, where you can see different species of wild animals from the sky, land and sea, observe their living environment, learn about the cold knowledge that you have not noticed, and even listen to the different emotions expressed behind the sounds of different animals. And all of the above, from precious wildlife footage to rare sound material, is presented through Polaroid photos. By freezing the frame between square inches, a vivid animal kingdom is constructed, making every visitor feel like they are in the scene. Marvel at the playability, fun and expansiveness that Polaroid Photos are unique to.
In terms of interactivity, in addition to completing the tasks of each level, visitors can also take photos at any location in the museum. To match the new theme, the instax museum has also unlocked new sets. The museum is decorated with the instax family "Springfield Flowers" series, and the cute and mischievous images of the four spokespersons convey the brand concept of "timely creation, cute and happy". Especially in the Zootopia and the check-in area of the museum, visitors can take photos with their favorite instax family members, remember to upload the check-in photos to social platforms, and get unexpected surprises!
If you care about stray animals, you can also participate in the #30 days to record stray animals # shooting activity jointly launched by instax Museum and Royal Cat Garden, and have the opportunity to become an instax stray animal photographer, record their real living environment with Polaroid cameras, and let more people understand and create a friendly living environment together.
During the event, in addition to making instax fur photo frames as commemorative gifts, visitors can also use old clothes, courier boxes and other idle items to create animal toys, animal dens and other items needed by stray animals, and hand them over to the Royal Cat Garden for public welfare projects of stray animals, so that your love can be transmitted in kind. In addition, a cork panel wall was also set up in the workshop area, sharing the touching stories of three caring people and stray animals, hoping that more people can adopt instead of buying, and provide a warm home for more homeless furry children.
It is worth mentioning that the Fuji instax Museum promises to donate all the sales around the instax family theme season during this event to a stray animal protection public welfare organization, so that people's love can continue to be passed on.
How to make humans and animals live in harmony is a topic that needs to be constantly explored. Through this new themed event that integrates image culture, the instax family will lead everyone to experience and explore more possibilities of the instax image culture lifestyle. At the same time, we call on the society to pay attention to the real situation of animals, hope that more people can pay attention to and care for stray animals, start from their own side, and use their modest efforts to create a friendly environment suitable for common survival for every lovely life, and every life deserves to be treated well!