I believe that recently everyone uses all kinds of social platforms have been washed by the same news, yes, this headline that has been spread is the flash marriage news of Japanese artist Niigaki Yui.
Text: Chu Doraemon Entertainment
As soon as the news of the marriage of The New Gaki Yui, known as the "National Wife", came out, Japanese netizens left messages on social platforms such as "Lost Love" and "Youth is over" to express their admiration for their idols. Not only that, I heard that some Gakki fans in Japan even chose to take leave from the company to recuperate their emotions at home because they were too sad to work. The heartbreaks of Japanese fans make us wonder what is the characteristic of Niigaki Yui that makes her attractive to the Japanese masses today; today, let's start with Gakki's example and explore Japan's unique star-chasing culture.
▼▼▼Click to take the lead in understanding the three major cultural reasons, and there is a more detailed explanation below▼▼▼▼
Spiritual sustenance
In recent years, Yui Niigaki, who has repeatedly topped Japan's "Best Girlfriend" list, is a well-deserved ideal type in the eyes of Japanese people. Whether it is the high school girl in "Love Void" or the role of the human wife in "The Wife of the Month", the pure and lovely Niigaki Yui is a existence that people want to protect and cherish.
The image of Gakki has not only made her an ideal type for countless people, but also a spiritual sustenance for some fans. Maybe just like the plot in "Love Void", even if it is a blond and grumpy school bully, Niigaki Yui can soften the gang and make Junbai fall under her pomegranate skirt without the slightest initiative.
Another major reason why Japanese fans reacted strongly to the news of The New Yuki marriage is, of course, the single problem of Japanese men. As we all know, the single rate of modern men in Japan is far ahead of most modern countries, coupled with the relative indifference of Japanese society, many middle-aged men will take idols as their spiritual sustenance when facing loneliness. Fans said that after having such a spiritual attachment, life gradually became full of longing, and some even confessed that this is one of the motivations for them to survive in this stressful Japanese society.
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What is an idol: "effort"
There is a slight gap between the Japanese understanding of idols and the Chinese culture's understanding of idols. More traditionally, idols are people with enviable traits for Chinese, such as beautiful features and slender legs. In contrast, although idol stars who debut in Japan have to look at some looks, fans are more concerned about the "efforts" of idols the day after tomorrow than their natural beauty.
Japanese audiences' respect for "effort" is deeply rooted. Such an example can be traced back to the post-war period in Japan (1945~), when a young actor named Yujiro Ishihara was all the rage and was once called the "national male god".
Japanese actor Yujiro Ishihara was all the rage and was once known as the "National Male God" (Ishihara Yujiro Memorial Hall website)
With no neatly arranged teeth or facial features that conform to the Japanese aesthetic, Yujiro took the route of "Sun Clan" (a pejorative term to describe young people who had no goals in Japan's post-war period) when he first debuted. Although due to the high controversy of the style route itself, it seems that there was some heat immediately after his debut, but most of these topics came from the audience's dissatisfaction with Yujiro's attitude of good and bad work.
In the face of constant negative rumors, Yujiro began to transform in the second half of the 1950s, including changing the type of role he played and his attitude towards the media; he eventually succeeded in transforming from a wandering and idle goon image to a hard-working young man. Although Yujiro's appearance still did not conform to the aesthetic concept of the public at that time, his new packaging of characters deeply impressed the Japanese people, and as the negative evaluation gradually disappeared, his acting career also flourished.
Back to the main topic, from her debut at the age of 10 to more than 20 years, Yui Niigaki transformed from a model to an actor, and even tried to sing, Gakki's acting career has always been a step by step. Especially in 2007, Gakki, who had just graduated from high school, took over three movies in a year and starred in TV dramas at the same time in order to hit iron while it was hot, which can be said to be a model in the show business of that year. Can such a hard-working and good image of Niigaki Yui not be loved by Japanese audiences?
Inbreeding is the illusion of proximity
The "illusion of inbreeding" is a spiritual phenomenon and a commercial act. Describing fans as mistakenly believing that they have a substantial intersection with their favorite idols, the "inbreeding illusion" injects their thoughts into the process of consumers' star chasing through tweets, news, news, peripheral products, etc.
This approach effectively strengthens the interaction between the fan group and the idol, but this degree of realism also makes the fans gradually feel that they have the right to understand and even interfere in the private life of the idol.
This phenomenon can be used to explain the heartbreak and loss of love of Japanese fans for Yui Niigaki. Fans who have long believed unilaterally in the feelings of both sides may not only be sad, but also have negative emotions such as betrayal and anger.
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However, I believe that because Yui Niigaki and the object Hoshino Genji have a long-term positive evaluation and popularity in the industry, coupled with the couple image that cp was very popular in "Monthly Salary Wife", their marriage is definitely supported by the masses. I also hope that Japan's Gakki iron fans can reinvigorate after taking a leave of absence, and give the most beautiful and kind idol to her partner.