Ganzhou, located in the middle of the Hexi Corridor, surrounded by the majestic undulating Qilian Mountains in the south and the vast Tengger and Badain Jaran Deserts in the north, is the throat fortress of the Hexi Corridor and the commercial and land hub of the ancient Silk Road, with superior location advantages, long history and culture, and magnificent and beautiful natural scenery, so that the cultural tourism industry of this land has achieved rapid development.
China's famous historical and cultural cities, China's excellent tourist cities, China's most beautiful rural top 100 counties and cities... The golden city business cards have brought vitality to the integrated development of cultural tourism in Ganzhou. Today's Ganzhou is being known and yearned for by more and more people. In the first quarter of this year, the number of tourists received in the region was 5,631,300, a year-on-year increase of 72.12%; The comprehensive tourism revenue was 3.194 billion yuan, a year-on-year increase of 159.11%, and the tourism in Ganzhou District showed a good trend of rapid recovery and vigorous development.
Culture Ganzhou - "Taste is the story and feelings"
There are many ways to travel, scenery tours, food tours, cultural tours... With its unique history and culture and border stories, Ganzhou District opens its mind and welcomes tourists from all over the world.
"Not only is there a variety of scenery, delicious Northwest food, but the locals are also very hospitable." Ms. Lu from Sichuan chose to travel west during the May Day period, and the important stop was Ganzhou, "I like history and culture very much, I learned from the Internet that Ganzhou is a place where history, culture and natural scenery coexist, and I decided to explore it." "Like Ms. Lu, there are many tourists who follow Ganzhou's rich cultural resources." History and culture, red culture, intangible cultural heritage... In the northwest, you can appreciate a variety of cultures and gain a lot. Mr. Guo from Heilongjiang Province said that the local government wins by integrating culture and tourism well for tourists to experience in depth.
"Sleeping Buddha sleeps for a long time, sleeps for a thousand years, does not wake up, the inquirer will always ask a hundred lifetimes, and it will be difficult to understand." The couplets full of meaning on both sides of the main entrance of Zhangye Big Buddha Temple make passing tourists unforgettable for a long time. "We came from Inner Mongolia last night, and the first stop today is to visit the Big Buddha Temple, which is spectacular, magnificent, has a long history, and the overall cultural atmosphere is very strong." Mr. Ren, a tourist from Inner Mongolia, lamented after the visit. As the imperial temple of Western Xia, Dafo Temple is famous for Asia's largest indoor wooden clay sculpture of the reclining Buddha, and is an art museum integrating architecture, sculpture, mural painting, and scripture. The Dafo Temple Cultural Industrial Park, together with the Sui Dynasty Wooden Pagoda and the Ming Dynasty Bell and Drum Tower, have become important symbols of the Silk Road culture in Ganzhou District.
Hexi treasure scroll, Shao family team staff head puppet show, Ganzhou minor tune... Various intangible cultural heritage programs were displayed in the scenic spot, allowing tourists from all over the world to have a deep understanding of the intangible cultural heritage culture of Ganzhou District. "Through the performance, the audience can better understand and recognize our cane puppet show, and at the same time enrich the cultural life of the common people." Shao Weihong, the inheritor of the Shao family's cane head puppet show provincial project, said. "Between the performances, there are many tourists from other places who bring children to watch and experience, and we will seriously cooperate with the guidance so that the children can plant the seeds of intangible cultural heritage from a young age."
Qing Dynasty Ma Xirui Shiyun: "The three Qin locks the key mountains and rivers, and the road of the Wanguo Cheshuyi is open." "Ganzhou is not only an important town on the ancient "Silk Road", a place where soldiers must fight and business travel, but also the political, economic and cultural center of Hexi in different historical periods. Ganzhou District fully excavates historical and cultural resources such as Silk Road culture, Han and Tang Dynasty culture, Buddhist culture, intangible cultural heritage culture, etc., integrates local history and culture with modern urban construction, and promotes the creative transformation and innovative development of traditional culture, so that tourists can appreciate the thick history and culture of Ganzhou everywhere when they come to Ganzhou.
Ecological Ganzhou - "Swimming is magnificent and beautiful"
In the north-northwest, sitting on the two major wetland advantages of Qilian Mountain and Heihe, which have been nurtured for thousands of years, a majestic and fresh three-dimensional picture has been created here. In Zhangye National Wetland Park, patches of reeds provide a good habitat for wild birds. Flocks of waterfowl frolic for food, sometimes chasing and frolicking, sometimes spreading their wings and soaring on the surface of the water.
The vast wetlands are a precious treasure that nature has given to this land of Ganzhou. Its beauty is magnificent, showing the unique style of the northwest. Zhangye National Wetland Park, a 4A-level tourist scenic spot born from wetlands, is a unique park in the national urban planning area, and is also a national wetland park integrating ecological protection, scientific research monitoring, scientific research, resource management, ecotourism, publicity and education and biodiversity conservation, and is an important window to display the achievements of Zhangye's ecological civilization construction.
Zhangye National Wetland Park is just one corner of Ganzhou's green ecological tour. Ganzhou District relies on the national reserve forest project to build 60,000 mu of Olympic Forest Park, layout pocket parks and street gardens according to local conditions, and build 85 urban green parks such as Baita Rainbow Park, Liuquan Park and Shuiyunxiang Ecological Park, with a new land green area of 527,000 mu, a green coverage rate of 20.8%, and a per capita green area of 55 square meters. Relying on the resource advantages of Lushuiwan Ecological Scenic Area and Zhangye National Wetland Park, Lushuiwan Provincial Tourism Resort has been built, and the night tour project of Jiuqu Yellow River Lantern Town Scenic Area of Ulan Ancient Town Scenic Area with an investment of more than 200 million yuan has been selected as the largest lamp array record in the Guinness World of Shanghai, and a total of 7 4A-level scenic spots and 8 3A-level scenic spots have been created, and the number of A-level scenic spots ranks first in the province.
Township meets Ganzhou - "feel the simplicity and warmth of the farmhouse"
"Because it is close to the Zhangye Colorful Danxia Scenic Area, our homestays and food here are particularly popular, and you need to make an appointment in advance when it comes to peak season." Recently, with the warmer weather and the increase in tourists, Wang Lidong, the person in charge of the warm inn of Suzhan Village B&B in Ganjun Town, Ganzhou District, has become more busy. From farming, going to the city to work to renovating homestays, Wang Lidong has increased his annual income by more than 50,000 yuan, and Wang Lidong has gradually realized his "dream of moderate prosperity". This transformation has benefited from the policy of vigorously developing the rural tourism industry in Ganzhou District, and in just a few years, the villagers of Suzhan Village in Ganjun Town have eaten "tourist rice" at their doorstep.
The butterfly transformation of Suzhan Village in Ganjun Town is only a microcosm of the development of rural tourism in Ganzhou District. In recent years, Ganzhou District has focused on creating a rural revitalization demonstration area in the province, and the article "Longshang Rural Encounter" with the theme of "rural accommodation, rural travel, rural taste, rural knowledge, and rural view" has gradually entered a good situation. Up to now, 7 villages in the region have been selected as provincial rural tourism demonstration villages, 5 villages have been selected into the sixth batch of Chinese traditional villages list, and "Picturesque Ganzhou Sangma Land Vacation Tour" has been listed in the national rural tourism boutique route. Invest 2.65 billion yuan to build 19 key rural tourism projects such as Jing'anbao Cultural Tourism Water Town, Sanzha Ganzhou Water Station, and Pingshan Lake Khalkha Town, build 60 rural Internet celebrity check-in points such as "Shuiyun Township" sharing farm, cultivate 113 agricultural (pastoral) family entertainment, and build Xiyu. There are more than 50 rural tourist spots such as Suji, and Qianjin Village has been shortlisted as China's beautiful leisure village and China's most beautiful leisure village, selected as a national rural tourism key village, and 7 villages including Gucheng Village have been listed as provincial rural tourism demonstration villages.
In addition, Ganzhou District also carried out a series of activities for the four seasons of the "Rainbow Zhangye, Enjoy Ganzhou" flower season, cool season, colorful forest season and ice and snow season, held apricot blossom festival, pear blossom festival, sand jujube flower festival, ice and snow sports art festival and other activities, launched 21 boutique routes such as "one city, two rings and six corridors" and "colorful Ganzhou tour", relied on Hexi University and Ganzhou District Zhituo Education Group to establish a rural tourism college, established a rural tourism expert service group, and created a characteristic brand of rural tourism. In 2022, Ganzhou District received 7.983 million rural tourism person-times, an increase of 39.2% over the same period in 2021, and achieved tourism revenue of 1.534 billion yuan, an increase of 78.4% over the same period in 2021.
Taste Ganzhou - "Eating is healthy and delicious"
Whether you eat comfortably or not is an important factor in the choice of destination for tourists. Ganzhou snacks have a long history, and there are many varieties of them. Ganzhou noodles have a long history, a wide variety of varieties, different flavors, distinctive characteristics, among which rubbing roe, cannon sticks, noodles, powder skin gluten and other most distinctive, deeply loved by local people and foreign tourists.
Ganzhou because of the country's second largest inland river - Heihe River through the border, developed agriculture, cultivation of wheat has a history of more than 4,000 years, excellent texture, excellent taste, pregnant with a rich food culture, "fried cannon" is one of the local people's favorite noodles. In the Sun Ji Fried Cannon Shop in Binhe New Area, the endless stream of tourists proves the "status" of fried cannon in Ganzhou cuisine. Mr. Chen from Jiangsu is accustomed to eating the elegance of Jiangnan, and when he sees the combination of stir-fried cannon and marinated meat, he is full of happiness when he takes a bite. "I came here to eat not only pasta, but also experienced the boldness of the people of Ganzhou."
"The Ming and Qing Dynasty streets are relatively old streets in Zhangye City, and the daily flow of people is particularly large, and we come out to set up stalls to increase income, and the night market economy will be better and better." On a summer evening, Liu Haiyan, a merchant who was overwhelmed with tourists, said happily. At night, in the Ganquan Cultural District, the ancient buildings of the Ming and Qing dynasties on both sides of the streets and alleys exude the atmosphere of the precipitation of time, and the food stalls in the night market are already full of people, and all kinds of exquisite handicrafts attract many tourists.
Houdao Ganzhou - "Enjoy the warmth and comfort when traveling"
"Seeing that the Lushui Bay in Zhangye, Gansu Province is very beautiful, and the Big Buddha Temple has a very historical charm, check on the Internet, there are all high-speed railways, so I quickly booked tickets and rooms." Ms. Wang from Jiangsu said, "When traveling, convenient transportation and comfortable living are the most basic things, and Ganzhou has done it." ”
After experiencing the green ecological beauty of Ganzhou, some tourists unload the fatigue of the day, enjoy the taste of Ganzhou, and share the beautiful scenery and interesting facts with their distant families. "No matter where you go, food, clothing, housing and transportation are very economical," Mr. Zhu from Henan praised, "If you don't eat enough for breakfast, you can add it for free, whether it is in scenic spots or restaurants, you can feel the warmth and generosity of the people of Ganzhou." ”
"Increase investment in cultural tourism infrastructure and public service construction, vigorously implement the 'six special actions' of attracting tourists to Ganzhou, publicity and marketing, expansion and efficiency, brand promotion, guarantee improvement, and cultural excellence, and promote the quality and efficiency of the cultural tourism industry in Ganzhou District." Wang Rui, secretary of the party group and director of the Ganzhou District Bureau of Culture, Sports, Radio, Television and Tourism, said. In recent years, Ganzhou District has accelerated the pace of in-depth integration of culture, tourism and agriculture, increased the infrastructure construction of scenic spots, optimized the tourism environment, and comprehensively improved the service reception capacity, so far, there are 18 star-rated hotels, 138 travel agencies, 42 star-rated farmhouses, the number of tourist beds has reached 28,000, the number of direct tourism workers has exceeded 20,000, and there are 776 main units of various cultural operations.
In order to make tourists who come to Ganzhou feel like home, Ganzhou District has introduced a number of measures. Since last year, Ganzhou District has deeply implemented 122 key projects in 12 categories, built 8 new tourist service centers, added more than 1,000 parking spaces, set up and updated 1,140 urban tourism and scenic spot guide boards, laid out 420 urban furniture, rebuilt 156 tourist toilets, relied on "three stations and one station" to build a global tourism tourist service center, and a cluster of high-grade tourist attractions and public cultural service facilities has gradually formed. At the same time, Ganzhou District integrates the resources of Zhangye Old Street, Mingqing Street, Ganzhou Fucheng and other characteristic blocks, builds a "Ganzhou taste" and "Ganzhou courtesy" cultural and creative products exhibition and sales base, carefully holds cultural tourism activities such as Ganquan light show, old street night performance, special food and snack competition, etc., Ganquan Cultural Tourism Block has successfully created a provincial night consumption agglomeration area and was included in the key guidance and cultivation list of night cultural tourism consumption agglomeration areas of the Ministry of Culture and Tourism, focusing on creating a night tour Ganzhou cultural tourism IP.