The best location to open a store in the next two years must be kept in mind.
The best location to open a store in the next two years, fruit shop opposite the hospital, snacks near the school, office building, breakfast shop, vegetable sales at the entrance of the community, clothing stores in the pedestrian street, and handicrafts in tourist attractions. The flow of people is not equal to the flow of customers, the more steps from the first to the second step of the location, the less customers enter the store.
Can people now lie down without sitting, sit without standing, can take a car without walking, and expect to go up a few more steps? There are four gates in a street, don't choose. The next transfer is that if there are recruitment stickers at the door, you can choose with confidence, the rent is very cheap or directly free, you must not want.
Now is the era of Internet big data, relying on location experience alone may not all work, digital information store opening is about to crush the traditional model. Let's take a case, the well-known catering brand Shanghai Auntie, does the rapid expansion of thousands of stores rely on traditional site selection? Of course not. In the early days, Shanghai aunts needed to go to the local area to conduct field surveys in the traditional site selection, and after a long period of squatting to see the flow of people and the measurement of the proportion of men and women around, the statistics of business districts and other dimensions to calculate, it would take a month at the earliest to implement whether it was suitable for opening a store.
Therefore, this cycle is relatively long, and it is difficult to achieve rapid expansion. Therefore, the brand conversion and expansion decision adopts big data location selection tools, and it is known in a few minutes the ratio of men and women around, customer portraits, population size heat distribution, and the income and consumption level of surrounding customers. According to the above dimensions, give your store rating above 4.0 is that you can open a store, and you can tell you through data. The return on investment is accurately predicted through data, reducing the risk of site opening failure and decision-making errors.
The big data site selection tool that can achieve the above functions is on the staff app in the lower left corner of the video, and its data is covering various cities across the country, with 600,000 business district portraits and 300,000 community data, so it not only teaches you how to choose a location to open a store, check the brand, check takeaway, etc., but also teach you to open a good store and seize business opportunities and outlets.