In the current car market with serious involvement, for any car company, sales will have the right to speak in the market.
Since the beginning of this year, the reshuffle of the market has accelerated significantly, and WM, Skyrim, and Hengchi have successively "risked", and recently Aiways has also joined it, to the point where life hangs by a thread.
Recently, according to relevant media reports, the Shanghai headquarters building of AIWAYS is empty, and the entrance to each floor is locked. In addition, there was no salary for two consecutive months, and now social security allows employees to pay in advance. So in general, Aiways cars are already uncovered.
In addition to the lack of money to owe wages and social security tickets, office rent, property fees and utility bills were also in arrears, resulting in employees of Aiways headquarters having to work from home. Not only that, but some dealers said that they were owed money and could not contact Aiways, which shows that Aiways is really short of money.
It is also the current situation that many Aiways employees have chosen to leave, and learned from the departing employees that Aiways said that they will pay back wages in August, but to be honest, this is really a bit of a suspense!
What is even more exaggerated is that according to the information of the internal communication group of Aiways Automobile, the middle and high-level employees led by financial director Wu Lei recently launched a "forced palace" to President Fu Qiang on the approval of the social security provident fund, saying that CEO Qiu Xiaochuan and Chairman Zhang Yang have signed and approved, and they can only pay after the approval of President Fu Qiang. To this, Fu Qiang responded that Wu Lei was "throwing off the pot", and he had already signed the social security, and more than once, this matter had nothing to do with him, and asked everyone to find a responsible leader.
However, in response to Fu Qiang's response, Wu Lei was also ready to "fight to the end", directly refuting that Fu Qiang had never signed and approved the April social security provident fund, and asked Fu Qiang to provide a signed attachment. Then there is no more, after some debate, the social security payment problem has not been solved, which shows that the employee social security payment in April is likely to be cut off, but in this way, those who urgently need social security useful workers, can only pay at their own expense or choose to find the next home!
In fact, when it comes to Aiways, its start is not bad, founder Fu Qiang has served as the head of Shanghai Volkswagen Skoda Business Unit, Beijing Benz Executive Vice President of Sales and Marketing, President and CEO of Volvo Cars China Sales Company, etc., can be described as very experienced. In addition, since its establishment in February 2017, Aiways has obtained more than 10 billion yuan through a total of 9 financings, so it is still an "early catcher" among its peers.
With money, it's really easy to do anything. In July 2019, AIWAYS acquired 50% of the shares of Jiangling Holdings for CNY 1.747 billion to become the largest shareholder, officially resolving the issue of car manufacturing qualifications. Then in December 2019, Aiways' first mass-produced car, Aiways U5, was officially launched, so it was also a relatively early new force to achieve mass production and delivery, and then in October 2022, Aiways' second mass-produced model U6 was launched, but it did not set off too many "waves".
Compared with Wei Xiaoli, Nezha, and Zerorun, Aiways' sales are really a bit ugly. The data shows that in 2020, 2021 and 2022, Aiways sales will be 2600 units, 3011 units, 4626 units, respectively, and the sales situation will be even more bleak in 2023, with a cumulative sales of 537 vehicles from January to April, of which only 1 sales in April, it is no wonder that Aiways will fall into a money shortage.
Due to the downturn in the domestic market, Aiways also aimed at the overseas market, but it backfired, the overseas market is also not very prosperous, according to the official website statistics of Aiways Automobile, since the official export in May 2020, as of November 2022, Aiways has sold a total of 6,464 units overseas, and the cumulative overseas sales have not exceeded 10,000 units for more than two years on the market, which can be described as a global market failure, no wonder some netizens commented "The first time I saw this brand, but it was the last appearance."
Nowadays, the survival of Aiways cars is worrying, sluggish sales and serious lack of money, so that Aiways is embattled, President Fu Qiang has not updated Weibo for a year, open Weibo under the information of employees bargaining for salaries, in this case how long can Aiways last?