This year's mobile phone industry is very sluggish, even if it is a mobile phone giant like Apple, its overall sales are not optimistic, especially the performance of iPhone 14 is relatively sluggish, but also led to the iPhone 14 series in 618 began to significantly reduce the price promotion, of course, the mobile phone industry recession is only one aspect, what's more, mobile phone manufacturers began to smear each other, which is very unfavorable to the development of the mobile phone industry.
Recently, Cai Zuxuan, the public relations manager of OnePlus, personally went down to direct and act to smear Xiaomi, bought a Xiaomi 13Ultra and then hung it on the Xianyu platform for trading, posting on Weibo that the price of Xiaomi 13Ultra dived. After being caught by netizens, he sputtered and played tricks, and his eating was ugly. Immediately, netizens picked up the black history of the idle fish account, grabbed Huawei mobile phones as scalpers, sold second-hand Xiaomi electric scooters had problems and blocked buyers, sold second-hand mobile phone invoices and mobile phones could not match. So much so that it was ridiculed by netizens that "Green Factory PR is a scalper + scammer".
In fact, the competition between mobile phones is very normal, but there are always some people who will break this normal competition relationship, and begin to play black hands behind it, deliberately smearing friends, Lu Weibin even shouted at the press conference that you want to fight, then fight, the probability is also to see too much insider, the heart is more angry!
OnePlus this brand has always been my favorite, and I have used several OnePlus mobile phones before, your mobile phone reputation is also very good, especially in foreign sales is very bright, can even be comparable to the iPhone, can make foreign consumers queue up overnight to buy, but since being recalled to China, the overall sales style has changed a lot, not in the direction of high-end refinement, but has become a cost-effective brand of the main terminal.
Of course, as a pioneer brand under OPPO, it is no problem to focus on the direction of cost performance, but his public relations always to smear friends for marketing, and even to spend money to hire water army, in the conference of friends to maliciously brush the screen, this style is obviously not advocated, if mobile phone manufacturers are doing this, then, the victim will be consumers, they do not know which mobile phone is good or bad in the future? There will be a big bias in consumers' perception.
It is said that IKEA's public relations team is all from the previous glory past, and the glory brand, it is by touching porcelain Xiaomi, at that time, when the honor brand was established, it was the main online, at that time, Xiaomi released what mobile phone, honor will immediately release benchmark products, so the marketing style is very similar to OnePlus.
The domestic mobile phone market competition is very fierce, the more so, the more need for a good competitive environment, because only in this way, mobile phone manufacturers can put all their minds on the design of mobile phones, which is more conducive to the overall development of the mobile phone industry, I don't know how everyone treats this matter? Looking forward to your comments and discussions.