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Huawei's latest press conference! Fried up the product that Apple most wanted to make!

After watching last night's 2023 Huawei Summer All-Scenario New Product Conference, the dark horse is still that sentence: untouchable "decent".

This time, Huawei threw out more than a dozen new products in one breath, directly smashing people.

Huawei's latest press conference! Fried up the product that Apple most wanted to make!

Huawei MateBook X Pro, Huawei MateBook Digital Series, Huawei MateBook E 2-in-1 Notebook, Huawei MatePad Air, Huawei WATCH 4 Series, Enjoy 60 Pro, Huawei Vision Smart Screen 3, Huawei Whole House Smart 4.0...

Good guys, tablets, laptops, watches, mobile phones, smart screens, whole house intelligence, all in one.

I have to say, it's a real full scene. This time, Huawei is killing crazy with the naked eye on the subdivision track.

Huawei's latest press conference! Fried up the product that Apple most wanted to make!

Smartphones

Among the more than a dozen new products, computer products accounted for one-third.

Huawei MatePad Air: The screen is a 2.8K resolution, 87% screen-to-body ratio of 11.5 inches, 3:2 ratio full screen, and supports 144Hz high brush. The processor chip is Snapdragon 888, the battery life is 8300mAh, and the starting price is from 2899 yuan.

Huawei's latest press conference! Fried up the product that Apple most wanted to make!

Huawei MateBook E two-in-one notebook: The screen is a 12.6-inch OLED primary color full screen, and supports 120Hz high brush. The processor is the 12th generation Intel ® CoreTM i7-1260U, and the starting price is 7499 yuan.

Huawei's latest press conference! Fried up the product that Apple most wanted to make!

Huawei MateBook X Pro: The screen is a 3.1K primary color floating full screen, supporting 90Hz high brush. The processor is the 13th generation Intel ® CoreTM i7-1360P, and the starting price is 9999 yuan.

Huawei's latest press conference! Fried up the product that Apple most wanted to make!

Huawei MateBook Digital Series: Huawei Digital Series includes Huawei MateBook 14, Huawei MateBook 14S, Huawei MateBook 16S.

The screen of the Huawei MateBook 14 is a 2K resolution 14-inch touch full screen. The screen of the Huawei MateBook 14S is a 14-inch professional large screen with 2.5K resolution and 3:2 ratio. The screen of the Huawei MateBook 16S adds 14 inches to the 2S.

The processors of the three computers are the 12th generation Intel Core i5-1340P, the 13th generation Intel Core ™ ™ i5-13500H, and the 13th generation Intel ® ® ® Core ™ i9-13900H. The starting prices of the three computers start from 5499 yuan, 6599 yuan and 9799 yuan respectively.

However, Huawei has launched so many computer products in one go, and the final landing point is only three words: productivity.

However, unlike Apple's main productivity suite, which mainly pushes the type of work such as cutting videos and making pictures, Huawei's computer products mainly focus on office functions such as WPS and other basic text work.

It seems that Huawei understands everyone's daily reports, weekly reports, reports, and work summaries...

This office productivity has been dismantled by Huawei into mobile productivity, collaborative productivity, and AI productivity.

Mobile, easier for everyone to understand. Just like a mobile phone, you can carry it with you wherever you go.

Tablets and laptops are a mobile terminal. Therefore, for student parties or office workers, these thin and high-value Huawei computer products allow everyone to write homework and check information anytime, anywhere.

Huawei's latest press conference! Fried up the product that Apple most wanted to make!

Collaboration means that these devices and products of Huawei can be called in a large inclusive circle.

As we all know, Huawei has been building a Hongmeng ecosystem based on the Hongmeng system.

Therefore, under the Internet of Everything that Huawei has been calling, these office tool products have all been circled.

For example, this - Huawei HyperTerminal function, is delegated to Huawei MateBook X Pro and Huawei MateBook digital series. In other words, they can be fully interconnected with other Huawei devices.

For example, the dark horse in the office, with a Huawei phone, can also switch to the page that stays on the WPS on the Huawei tablet at home before being turned off. It's a bit like sharing a desktop computer, but it's not as cumbersome.

There is also Super Turbo technology placed on computer products such as Huawei MateBook X Pro, which can be more reasonably matched when scheduling software and hardware cooperation, realize resource optimization, and open various office software in seconds.

There are also their multi-screen collaboration, touch collaboration, super transfer station, to put it bluntly, these are all hope that users can achieve "multi-tasking" when they use it, all in order to improve everyone's office efficiency.

It is worth mentioning that Huawei has also loaded some AI functions to improve the practicality of the product in office scenarios.

For example, AI insight, AI voice input, AI translation function, AI subtitle function. But what they can solve is actually relatively small functional points.

For example, the AI translation function allows everyone to use a translation pen directly as your simultaneous interpreter when meeting with foreigners online.

In fact, these applications that introduce AI into office scenarios are not uncommon in the market. For example, Google's AR glasses can translate the foreign languages you hear in real time synchronously, and can also display them as text.

Huawei's latest press conference! Fried up the product that Apple most wanted to make!

In terms of office productivity, the addition of AI can definitely be increased. But now, compared with traditional computer products, after Huawei has added these functions, it will increase the price of ordinary computers.

So whether this price and this cost performance, whether everyone can accept it, has to say something else.

Huawei's latest press conference! Fried up the product that Apple most wanted to make!

Smart watches

Huawei's computers focus on office productivity, and Huawei's watches monitor your health.

To be honest, in the past two years, everyone has really become more and more alive and understood. Health, that's the first thing.

And Huawei WATCH 4 series, really the Chinese people's current thoughts on health, to death.

——Because, it is the first smart watch that can realize high blood sugar risk assessment.

Huawei's latest press conference! Fried up the product that Apple most wanted to make!

In fact, this kind of watch that measures blood sugar, Apple and Samsung have been eager to try. For example, Apple Watch 7 and Galaxy Watch 4, but they are still only measuring heart rate and stress, and cannot be fully evaluated.

The method of Huawei WATCH 4 is to generate a risk assessment of the user's hyperglycemia based on the sensed vascular state and vascular pressure, and then matching the vascular status of diabetics in the large database.

Note, though, that this is an assessment. To put it bluntly, it is still the assessment after the physical health monitoring status, which can only remind the user to go to the hospital at the appropriate time.

But to put it bluntly, you still can't raise your hand to see the blood glucose value, and you can't use blood to measure blood sugar as accurately as pricking your fingers and burying needles.

Huawei's concern for the health of niche people is very humane, but the actual effect is afraid that it will not be too ideal.

Huawei's latest press conference! Fried up the product that Apple most wanted to make!

In general, Huawei launched a total of more than a dozen products at this conference, covering most of the current vertical market segments. But now, there are not many really very resistant products.

However, Huawei's computer is engaged in office and watch health, which is really the two major pain points of life in Chinese. So relying on these things, Huawei is not without opportunities.

Crazy additions on other tracks, Huawei's ecosystem is becoming more and more interesting.