Something happened again in South Korea! Not only stealing culture and history, but also recently learning to evade taxes.
South Korea's snack brand Holliyou because of tax evasion on the hot search, triggered netizens to discuss, in the import goods commodity number declaration, Holliyou exploited loopholes, underpaid 122,500 yuan in taxes, affected the national tax collection, was discovered by Tianjin Customs and punished.
▶ Holliyou "double-standard behavior", the money earned Chinese is still Chinese
As a Korean snack brand, Holliyou has been popular in China for 27 years and has almost perfectly integrated into the Chinese market, but because of its hidden schemes, it has been repeatedly boycotted and almost can't get mixed up in the Chinese market.
It is not the first time that Holliyou Keng Chinese, there is support for "THAAD" in the front, and there is a double standard of raw materials and price increases for the Chinese market, which has caused dissatisfaction among Chinese consumers.
In foreign markets, the main raw material of Holliyou is labeled "cocoa butter", while the Chinese market uses a cheaper substitute for cocoa butter. We spent more money and bought inferior products.
Cocoa butter is a natural vegetable oil, widely used in pastries, and cocoa butter is a kind of artificial stearin, is a trans fatty acid, it is difficult to be metabolized in the human body, long-term consumption will also cause harm to the human body, affecting human metabolism and health.
As a snack, teenagers and children are the main consumer groups, this double standard is really difficult to accept, and the Holliyou brand immediately caused dissatisfaction among Chinese netizens.
What is more bullying is their response, chewing words, claiming that it is a translation problem, this wave of Holliyou does not pay attention to the Chinese market at all, wants to make money and play tricks, no wonder it will be boycotted.
▶ Provoking the Chinese market and endangering the legitimate rights and interests of Chinese, the "double standard" has been hammered
Over the years, the Chinese market has generated nearly 50% of Holliyou's turnover, making it Holliyou's largest market, but they feel that Chinese money is the best to earn, and they want to earn more at a low cost.
We are not fools either, and unfriendly businesses can quickly lose the goodwill accumulated over the years.
Nowadays, there are many snack brands on the market, and there are many freshly baked cake houses, baking rooms, etc., and there are more and more types of cakes and breads. For Chinese consumers, Holliyou is not irreplaceable.
South Korean companies that harm Chinese consumers and make black money should understand that Chinese consumers are not wronged. Affected by the double standard of raw materials and targeted price increases, it will continue to die this year, evading taxes and evading taxes, how far can this brand go in China?
▶ Repeatedly challenging the bottom line, we don't want this "good friend"
Holliyou has repeatedly challenged our bottom line, the Chinese market on which it depends has been in crisis again, in fact, Holliyou's current consumer group is no longer broad, and many young people do not tend to buy Holliyou products because of high sugar and salt.
Once they lose the trust of consumers, it is difficult for them to regain the market, after experiencing this incident, netizens also understand the importance of supporting domestic products, and compared with Holliyou, domestic brands such as Dali Garden and Panpan need our support more.
Those companies that make Chinese money, but stab in the open and in secret, don't want to encroach on the Chinese market again, Chinese will not tolerate their black-hearted behavior, Holliyou, this "good friend", don't do it!