"Because it is close to the Zhangye Colorful Danxia Scenic Area, our homestay here is particularly popular, and it is difficult to book in the peak season, which is difficult to find a room." Recently, with the warmer weather and the increase of tourists, Wang Lidong, the person in charge of the "Warm Inn" of the Suzhan Village B&B in Ganjun Town, Ganzhou District, Zhangye City, has been busy.
"In the past, my family's income mainly came from farming and working. The year before last, we transformed the new house built in the village into a homestay room, which can increase the income by 50,000 yuan a year. Wang Lidong said bluntly: "It feels so good to earn money at the doorstep." ”
In recent years, taking advantage of the favorable opportunity of Ganzhou District to comprehensively promote rural revitalization and concentrate efforts to build a demonstration city of all-round tourism, Ganjun Town Suzhan Village has built a cultural and tourism complex project covering an area of 98,000 square meters with the characteristics of "Jiangnan Water Town" and the "Xiyu Suji" cultural and tourism complex project with the characteristics of the Western Regions, and the unique experience brought by the idyllic scenery attracts many tourists every year.
From low-value-added agriculture to medium and high-value-added service industries, the development of tourism industry in Suzhan Village has opened up a new way for agricultural restructuring and sustained income increase for farmers. In 2022, Suzhan Village will receive more than 100,000 tourists, provide more than 80 jobs, and drive surrounding farmers to increase their income by 8 million yuan, initially launching the rural tourism brand of Suzhan Village.
From Suzhan Village, walk about 3 kilometers in the direction of Danxia Scenic Area to Ganjun Market Town. For a long time, various trading and business activities have been active here, forming a prosperous market area.
"Noodles, stewed meat noodles, large plates of chicken... Northwest specialties in our restaurant. Recently, Li Zemin, a self-employed entrepreneur in the market town, is in a particularly happy mood, since moving into the newly built commercial area, not only the business environment has improved, but the business is also much better than before.
"In recent years, the market town has undergone earth-shaking changes, its appearance has improved, the scenery has become more beautiful, and more and more tourists choose to stay here." Li Zemin said, "Now our daily turnover exceeds 4,000 yuan, and when the tourist season comes, our business can be more prosperous." ”
In recent years, Ganjun Town has vigorously implemented the market town renovation and upgrading project, completed the transformation of 24 residential buildings and 145 shops in the first phase of the north side of the market town and 20 shops on the second phase of Wenhua North Road, and built 31 resettlement buildings in the east-west commercial area on the south side and 44 houses in the demolition and resettlement area of Ganjun Village, realizing the gorgeous transformation of the old appearance of the market town.
By encouraging the development of new business formats such as catering and accommodation, trade logistics, and rural tourism, it has further promoted the integration of culture and tourism, and the common prosperity of industry and commerce, creating a characteristic town and tourism business area with perfect facilities, suitable for both business and residence, prosperous popularity and prosperous market. Up to now, more than 150 businesses of various types have settled in the east-west commercial resettlement area and the north commercial area of the market town, creating more than 400 jobs.
"In the next step, we will accelerate the construction of ADB-financed agricultural culture science popularization bases, tourist service centers, ecological parking lots, and the second phase of the market town resettlement area, further improve the bearing function and agglomeration effect of the market town, attract more tourists to come and spend, and let more people share the fruits of rural tourism development." Dai Junzhou, secretary of the party committee of Ganjun Town, Ganzhou District, is full of confidence.
In recent years, Ganzhou District has taken the establishment of provincial-level rural tourism demonstration zones as the starting point, vigorously developed the rural tourism industry with distinctive regional characteristics, and invested 2.65 billion yuan to build 19 key rural tourism projects such as Jing'anbao Cultural Tourism Water Town, Sanzha Ganzhou Water Station, and Pingshan Lake Khalkha Town, accelerating the creation of pastoral villages that integrate the four beauty of "environmental beauty, production beauty, life beauty and humanistic beauty".
Adhering to the goal of "one township, one characteristic, one village and one scenic spot", we have built 60 rural Internet celebrity check-in points such as "Shuiyun Township" sharing farms, cultivated 113 agricultural (pastoral) family entertainment, and built Xiyu. There are more than 50 rural tourism spots such as Suji, which have successfully passed the acceptance of provincial rural tourism demonstration areas and rural tourism key villages (Qianqian Village), and Qianqian Village has been shortlisted as China's beautiful leisure village and China's most beautiful leisure village, selected as a national rural tourism key village, and 7 villages including Gucheng Village have been listed as provincial rural tourism demonstration villages.
Carry out the "Rainbow Zhangye, Enjoy Ganzhou" flower season, cool season, colorful forest season, ice and snow season four seasons tourism series activities, hold apricot blossom festival, pear blossom festival, sand jujube flower festival, ice and snow sports art festival and other activities, launch 21 boutique routes such as "one city, two rings and six corridors" and "colorful Ganzhou tour", rely on Hexi University and Ganzhou District Zhituo Education Group to establish a rural tourism college, establish a rural tourism expert service group, and create a characteristic brand of rural tourism. In 2022, it will receive 7,977,700 rural tourism tourists, a year-on-year increase of 39.1%, and achieve a comprehensive tourism income of 1.534 billion yuan, a year-on-year increase of 78.37%.