Men prefer to buy Pro
According to a new report from CIRP, it reveals the difference between Apple male and female users buying products, with men buying the Pro version more than women, while women mostly buy the basic version.
The data shows that 12% of female consumers in the demographic bought the iPhone 14 or Plus model, while only 8% of men bought the two basic models.
From the statistics of the official website purchase, the proportion of men who buy iPhone 13Pro / 14Pro is 41%, while the proportion of women is only 33%, the difference is very large, but this data is limited to purchase data and does not represent the proportion of use.
After all, most women buy iPhones for their own use, and will not pursue things such as high brushes, while many men may buy iPhones for their girlfriends or wives.
Apple 3D map
Many people may not know that Apple launched the 3D map function a long time ago, and users can see the appearance and rendering of each building in Apple Maps, making navigation more intuitive.
Recently, Apple launched a 3D map of the Boston area of Massachusetts, USA, from the experience map, this 3D map is indeed very good, compared to the satellite map that lags behind time.
In Apple Maps, these buildings are not detailed, but they seem to be completely fine, and the map has such a huge amount of data, it is very good to be able to do this.
According to Apple's official website, 18 large cities have supported the 3D map function, and due to privacy issues, Chinese mainland uses not real Apple maps, but Amap's data.
Apple's new patent
Recently, Apple has applied for two new patent functions, the first is about the automatic protection function of folding screen devices.
According to the content of the patent, Apple has added accelerometer recognition to the folding screen device, and when it recognizes that the device is falling at an extremely fast speed, the device will automatically fold up to prevent the screen from directly hitting the ground and causing damage.
However, according to news, Apple's first folding screen should appear on the iPad, not the iPhone.
The second patent is a patent for the automatic tightening of a watch strap, which indicates that the characteristics of the strap can change when placed in different configurations, and that each of these characteristics can be related to each configuration of the various configurations, and these characteristics can be measured to detect which configuration the strap is in.
Speaking of people, after wearing the Apple Watch, the strap will automatically tighten, and when you take off the watch, the strap will automatically open for you to charge conveniently.
Of course, Apple applies for a large number of patents every year, because of technical limitations, only some patents can really be used in future new products.