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Alipay's WeChat digital business project, cognitively upstream people have long been silently doing

Digital business projects have been out for a long time, but many people do not actually understand what digital management is, or do not have a comprehensive understanding, and see that the inner pioneer has long been silently making money. From a professional perspective, I will briefly talk about the internal motivation of the feasibility of digital business projects. To borrow a phrase from "The Way of Heaven", in fact, any social event can be interpreted as system, technology and culture.

First, the system, in the context of the times, digital upgrading is an inevitable trend

Alipay's WeChat digital business project, cognitively upstream people have long been silently doing

In addition, the Internet has long been closely related to people's lives, you can think carefully about the subtle now people's business activities are basically carried out on the Internet, major platform network giants in the Internet world will make their own rules, so people naturally live in the Internet rules.

Second, technology, the arrival of the information age is of course because of the breakthrough of Internet technology, so we want to do something through the Internet is naturally inseparable from technical support.

Digital operation or call it digital store, through the Internet technology to the traditional physical store to do digital upgrades, to the merchants to build a small program, is equivalent to online stores, the traditional marketing methods to the network and extended, to the business marketing and customer consumption are convenient, this is its technical advantages, technological development is also the internal driving force of people's lifestyle change.

Alipay's WeChat digital business project, cognitively upstream people have long been silently doing

Third, culture, since the Internet has penetrated into all corners of people's lives, the Internet environment is also a concentrated embodiment of social culture

The Internet has a publicity effect on any event, which is convenient for people to promote, ferment and exchange some things, and can play a good role in promoting in the business field, which is conducive to people reaching a consensus quickly. Thinking that a few years ago we were still using cash, and now we are using WeChat and Alipay, it seems that we suddenly accepted it naturally. In the Internet era, people's cognitive refresh frequency will become faster and faster, and we can see the wonderful world outside even in remote mountain villages. This ever-changing cultural atmosphere is about making it easy for people to accept new things, so the promotion of digital business projects is a matter of course, and many early movers have already made a lot of profits.

Alipay's WeChat digital business project, cognitively upstream people have long been silently doing