The Gucci Spring/Summer 2023 eyewear campaign is a splash of disco style. Brand spokesperson Ni Ni wears uniquely designed glasses and brings a set of unique portrait blockbusters and videos, freedom and individuality throughout, bringing the vitality of the nightlife scene to life.
GUCCI
In the new campaign, Ni Ni dances under the flash, wearing square half-rim glasses made of lightweight metal and embellished with the double G interlocking logo at the temples, which subtly blend vintage and modern charm. In this celebratory nightlife scene, the new sunglasses and optical glasses are full of vitality.
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Film crew
Artistic Director: Sarah-Jayne Todd
Photo by Trunk XU
Makeup: GAO Jian
Hairstyle: GAO Jian
Music
"Disco Choo Choo"
Performed by Nightlife Unlimited
(Antonio Bentivegna, Luigi Toteda, Pietro Dimilo, Luisa Dorazio)
© 1979 Rebera Music / Rick's Music Inc
Courtesy of Warner Chappell Music Italiana S.r.l.
(P) 1979 Unidisc Music Inc.