Trend retailer KK Group submitted a listing application on the Hong Kong Stock Exchange and has received investment from many well-known institutions such as JD.com Group, Hongtai Fund, Matrix Partners Venture Capital, and Shenzhen Venture Capital
KK Group is a leading new retail ecological enterprise in China, founded in 2015, with a number of chain retail brands such as "KK Pavilion", "KKV", "THE COLORIST" and "X11". Among them, "KK Pavilion" focuses on the collection of imported products, which is currently the largest imported collection store brand in China; "KKV" focuses on creative lifestyle collections, and is currently one of the hottest main store brands in shopping malls; "THE COLORIST" is the founder of the domestic makeup collection store format, and it is also the brand with the first market share and influence. The product portfolio covers a wide range of product categories, including beauty, trendy play, food and beverage, home furnishings and stationery.
In terms of GMV, KK Group is one of the top three trend retailers in China and the fastest growing trend retailer among the top ten players, with a GMV compound annual growth rate of 163.0% from 2019 to 2021.
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