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The seven-color theme ended successfully, Double 11 Hu Bing Rio Tinto live broadcast new format

author:Entertainment Business News

On the evening of November 11, the popular Double 11 Shopping Festival officially ended, "Hu Bing-Fifth Space Cabin" also took Chinese Yue Opera as the theme as the last performance of the "Brilliant Soldiers" live broadcast room, so that the fashion trend returned to traditional culture, and just like what Hu Bing has done in the past two years, he has constantly opened up territory in the field of e-commerce, innovated and integrated a variety of element concepts, leading the trend while always maintaining the original intention, providing brands, new designers and Chinese consumers with the most assured channels and the best quality services.

The seven-color theme ended successfully, Double 11 Hu Bing Rio Tinto live broadcast new format
The seven-color theme ended successfully, Double 11 Hu Bing Rio Tinto live broadcast new format

Throughout this year's Double 11 event, Hu Bing once again boldly upgraded his live broadcast room, whether it was the eye-grabbing seven-color theme or the Douyin metaverse 8G cloud show, which caused heated discussions on the Internet and made the audience feel new ideas and hearts.

The seven-color theme ended successfully, Double 11 Hu Bing Rio Tinto live broadcast new format
The seven-color theme ended successfully, Double 11 Hu Bing Rio Tinto live broadcast new format

The theme of Yue opera ends A circle-breaking fusion of tradition and trendiness

On the closing night, in order to match the theme of Chinese Yue Opera, Hu Bing put on the costume of Liang Shanbo in the new version of "Liang Shanbo and Zhu Yingtai" of Zhejiang Little Hundred Flowers Yue Opera Troupe, and even shaved off his beard that had grown for a long time, and the light green costume appeared in ink, very similar to a Yue opera student. He also introduced to the audience in the live broadcast room the origin of this costume on his body, Zhejiang Little Hundred Flowers Yue Opera Troupe is a pure women's Yue Opera Troupe, generally speaking, there will not be such a large size that he can wear, so his upper body of this costume is actually redone for Zheng Yunlong, a teacher of the creation camp and musical theater actor, when Mr. Mao Weitao did a project called "Mao Weitao Minds School Drama + Creation Camp" at the Butterfly Theater in 2019.

The seven-color theme ended successfully, Double 11 Hu Bing Rio Tinto live broadcast new format
The seven-color theme ended successfully, Double 11 Hu Bing Rio Tinto live broadcast new format

Chinese Yue opera has always been promoted and supported by the state as an intangible cultural heritage culture, and Hu Bing set such a theme in the last scene of Double 11, which shows his intention to bring traditional classics to the emerging runway. On the other hand, it is also a unique promotion for the recent hit "The Voice of China" special season of Vietnamese opera. After the first episode of the "Yue Opera Special Season" was broadcast, it gained great popularity on the Internet, because there were not only "old tunes" on this stage, but also "new songs", which made netizens sigh "make Yue Opera young", which is Hu Bing's inspiration when looking for a live broadcast theme. E-commerce live broadcast industry as a new field in recent years, trendy, fashion seems to be synonymous with it, Hu Bing has always been an international supermodel gentleman image, but traditional culture has always been the charm of China, Hu Bing wants to bring Yue opera to the vision of young people through his own strength, with the theme of Chinese Yue opera to end Double 11, do a bold fusion of tradition and trend, bring the audience a different visual experience.

The seven-color theme ended successfully, Double 11 Hu Bing Rio Tinto live broadcast new format
The seven-color theme ended successfully, Double 11 Hu Bing Rio Tinto live broadcast new format
The seven-color theme ended successfully, Double 11 Hu Bing Rio Tinto live broadcast new format

Seven-color theme review The metaverse concept leads Double 11

Looking back at the outstanding performance of Double 11 "Hu Bing-Fifth Space Cabin", the seven-color theme is amazing, the pink Budapest theme, the blue Santorini theme and the red Moulin Rouge theme have left a deep impression on the audience, and under the bold color decoration, Hu Bing also actively explores emerging formats in the live broadcast industry, he continues to explore market opportunities with his leading vision, not only brings pet trends to the live broadcast room, held the "cute pet fashion week", but also cooperates with the pet medical life service platform Yunpetbao and the manager Chunying. Intimately looking for innovative and personalized service organizations for pet owners. In addition, Hu Bing also did an 8G cloud show on Douyin that no one dared to imagine, and before many people could figure out the definition of the meta-universe, Hu Bing had already played with this concept and even integrated it into his own live broadcast room to create a new meaning of e-commerce live broadcast.

The seven-color theme ended successfully, Double 11 Hu Bing Rio Tinto live broadcast new format

After more than 20 years in the industry, Hu Bing has always had a variety of identity blessings, model, singer, actor, and now in the live broadcast industry, his daring to be the first is a necessary factor for him to succeed in various fields. Every upgrade and every explosion in the live broadcast room is a new gameplay and strengthening of the live broadcast experience that he has brought to the audience with his hollow thoughts. In his view, e-commerce is not only sales, but also to use subjective initiative to extend live broadcast content, while emphasizing quality and weight, it is also necessary to pay more attention to consumer experience, provide interesting and effective dialogue channels for brands and consumers, promote the quantitative commercialization of brands through a short direct linkage, and better serve consumers. Let the live broadcast room retain the audience, and then let the audience be converted into consumers, this is the proposition that Hu Bing has been thinking about and constantly solving.

During Double 11, Hu Bing's live broadcast was carefully planned and creative, bringing consumers a steady stream of freshness and the ultimate shopping experience, which was another success in his career and a breakthrough in the entire e-commerce live broadcast track. The successful conclusion of Hu Bing's Double 11 made everyone see more possibilities of live broadcasting, and they were looking forward to what more surprises he would bring later.

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