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-Latest Financing-
Smart glasses manufacturer "Singularity is approaching" to complete a 100 million yuan angel round of financing
Image source: brand official
Recently, smart glasses manufacturer "Singularity Is Near" completed a 100 million yuan angel round of financing, funded by Joy Capital, Matrix Partners venture capital and Huaying Capital. This round of funds will be used for the research and development of the first smart glasses.
Founded in December 2021, "Singularity Approaching" is the first chief scientist and first chief architect of Huawei's mobile phones, and one of the core pioneers of Huawei's P and Mate flagships. The unique feature of "Singularity Proximity" smart glasses products is that they perceive the environment from the first perspective, identify all things, and free their hands in front of their eyes through real-time feedback information, so as to better improve people's lives and production efficiency in reality.
Editor's Comments:
Smart glasses are the next generation of technology products after personal computers and mobile phones, with broad development prospects and high technical difficulties. The Singularity Proximity team has been working in related fields for a long time, with advanced technology and rich experience. It is believed that their products can become an important builder of the meta-universe ecology and provide an unprecedented experience for the majority of users.
Ruichen Pet completed a new round of financing
Recently, Ruichen Pet Hospital Group completed a new round of financing, led by KKR, and followed by the old shareholder Chenyi Investment.
Founded in 2021, Ruichen Pet is the third largest pet hospital chain enterprise in China, managing more than 130 pet hospitals. Since its establishment, Ruichen Pet has focused its business development on specialty diagnosis and treatment, and established 15 specialties such as anesthesia and soft tissue surgery, cardiology, stomatology, oncology, and ophthalmology.
Editor's Comments:
In China, pet ownership is growing rapidly and the demand for high-quality pet medical services is also increasing. Against this backdrop, KKR completed its investment in Ruichen. In the future, Ruichen will also occupy a key position in the industry.
The cutting-edge brand of pre-made dishes, "Haolin Chuangyi", completed an angel round of financing
Image source: brand official
Recently, the domestic prefabricated vegetable cutting-edge brand "Haolin Chuangyi" completed a multi-million yuan angel round of financing, invested by Jittershan Capital. This round of financing will be used for team building and marketing.
Established in August 2020, Haolin Chuangyi mainly deals in frozen meat products such as beef, pork, chicken, lamb, abalone, conch, sea cucumber, squid whiskers and other prepared dishes.
Editor's Comments:
With the expansion of the single group and the rise of the home economy, the pre-made vegetable track has broad prospects for development. Based on this, Haolin Chuangyi can be expected in the future, and will further increase its market share after financing.
Pet food company Bond Pet Foods received Series A funding
Image source: brand official
Recently, pet food company Bond Pet Foods raised $17.5 million in Series A funding from ADM Ventures, Cavallo Ventures, Genoa Ventures, Lever VC, Thia Ventures, iSelect Fund, Stage 1 Fund, Lifeely VC, Satori Capital, etc. The funds will be used to develop new products, start production of new plants, and expand production scale.
Bond Pet Foods was co-founded by Rich Kelleman and Pernilla Audibert, whose first consumer product was a protein-wrapped dog snack bar made from pure nutritional yeast. At present, the company's business focus is biased towards the B-side, mainly in cooperation with large pet food brands to provide meat protein raw materials.
Editor's Comments:
The global pet food market is already worth $110 billion in 2021 and is expected to grow at an annual rate of 5% over the next decade to reach $164 billion in 2029. Bond Pet Foods will also continue to launch more high-quality products with the support of funds.
-Acquisition News-
DTC brand aggregator Mensa Brands acquires peanut butter brand MyFitness
Image source: brand official
Recently, Mensa Brands, an Indian DTC brand aggregator, announced the acquisition of peanut butter brand MyFitness, the amount of which has not been disclosed, which is also Mensa's 22nd acquisition transaction.
MyFitness products mainly include flavored peanut butter, crispy peanut butter and high protein bars. Mensa Brands said the acquisition of MyFitness aims to strengthen the brand's reach, enabling the brand to continue to expand into new category areas and continue to expand DTC, invest in brand building and expand the brand into global markets.
Editor's Comments:
As a fast-growing and consumer-loved health food brand, MyFitness, with the support of its acquirers, will rapidly expand its brand size and have an omni-channel presence.
-Coffee Circuit-
Xtep applied for the registration of the trademark of Special Coffee
Recently, Xtep (China) Co., Ltd. applied for the registration of 3 "special coffee" trademarks, and 3 "XTEP COFFEE" trademarks, which are internationally classified as catering and accommodation, convenience food, and advertising sales, and the current trademark status is awaiting substantive examination.
In the first half of this year, Xtep International's revenue reached 5.684 billion yuan, an increase of 37.5% year-on-year; Operating profit was RMB922 million, up 34.8% year-on-year; Net profit attributable to common equity holders was RMB590 million, an increase of 38.4% year-on-year.
Editor's Comments:
In fact, this isn't the first time the sportswear industry has ventured into the coffee track. In April this year, Li Ning applied for a coffee-related trademark - "Ning Coffee". This time, Xtep also joined the coffee track, which is enough to confirm the popularity of this category.
"NOWWA Coffee" launches a new series of hand-beaten watermelons
Image source: brand official
On September 13th, "NOWWA Nova Coffee" launched a series of new hand-played watermelon products: hand-played watermelon pony ice, duck fragrant hand-played watermelon tea, hand-played watermelon raw coconut iron, the new products are new in NOWWA South China designated stores, limited to 30 cups per day.
Hand-beaten watermelon pony ice is made of seedless watermelon plus smoothies, and the taste is cool and sweet; Duck fragrant hand play watermelon tea select duck fragrant tea base, add honey Meido melon, tea aroma is rich; Hand-beaten watermelon raw coconut iron is made of cold squeezed coconut milk, with watermelon pulp, and the taste is milky and fragrant.
Editor's Comments:
I have to say that the launch of new watermelon products at the end of the summer is slightly late, but combining watermelon and coffee is another new way of playing, which may be able to give users a new experience.
-Brand new-
Kardashian launches vitamin supplement brand LEMME
Image source: brand official
Recently, Kardashian launched the gummy vitamin supplement brand LEMME. With innovative scientific formulas and packaging from 100% recyclable materials, the brand is the cleanest vitamin supplement available.
Kardashian said LEMME will be the first to launch three gummy-based supplements made from clinically studied ingredients: LEMME Matcha, which contains organic matcha, coenzyme Q10 and vitamin B12; LEMME Chill, which helps reduce stress; LEMME Focus, which improves concentration.
Editor's Comments:
The Kardashian family continues to expand their brand portfolio, and the launch of the LEMME brand this time not only accurately stepped into the health track, but also integrated the concept of environmental protection, which is very advanced.
-Fashion Trends-
BURTON officially entered JD.com to open an official flagship store
Image source: brand official
A few days ago, snowboard brand BURTON announced that it will officially open the official flagship store of BURTON in JD.com on September 16, in order to create a better online shopping experience for Chinese consumers and convey the spirit and culture of the brand "We Ride Together".
In order to celebrate the opening of the Jingdong flagship store, BURTON specially prepared to sign the same Kindm snowboard and other pro-signed gifts for the signing skater Su Yiming Competition.
Editor's Comments:
Since last November, luxury brands have been launching a series of products specifically for skiing. Such an intensive bet on the sport sector of skiing is causing great concern in the industry. BURTON's layout of the Jingdong channel this time may be trying to seize a broader consumer group.
Uniqlo launches the HELMUT LANG joint series
Image source: brand official
A few days ago, Uniqlo's official Instagram account released a preview that it will launch a denim collection in conjunction with the American minimalist designer brand HELMUT LANG.
The denim collection, which will go on sale on September 23, will cover specially tailored jeans, available in both black and blue, both with a micro-taper effect.
Editor's Comments:
It is worth mentioning that UNIQLO cooperated with HELMUT LANG in 2014 to launch minimalist products such as sweatshirts and jackets. Can this re-cooperation set off a new wave? Let's wait and see.
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