Founded in 1997, Dongxu Group is a large high-tech group with more than 2,600 patents, and has won the "National Science and Technology Progress Award" and the "China Patent Gold Award". Dongxu Construction is a subsidiary of Dongxu Group, and like the name, the main scope of work is construction.
Because of the earlier cooperation with Dongxu Group, out of trust after the establishment of Dongxu Construction, the work of logo design was also handed over to our design team.
In the communication with the customer, the direction of the design is determined, and it can be seen at a glance that it is a subsidiary of Dongxu, and the visual system should be inherited, and the characteristics of the construction industry should be highlighted.
We conducted a thorough analysis of the brand logo graphics, colors and fonts of the Dongxu Group and carried out design work based on the results of discussions with our customers.
The color of Dongxu Construction inherits the red, white and blue colors of Dongxu Group, and the main shape is still round, but the interior has been redesigned, we use white as the light surface, blue as the negative side, forming the visual effect of the building. The image of the three buildings is layered and conforms to the public aesthetic.
When we delivered the logo of Dongxu Construction to the leaders of Dongxu Group, the other party was very satisfied, and once again recognized our design team and established a long-term cooperative relationship.
Next, let's enjoy the VI design of Dongxu Construction together and feel the geometric shaping of inheritance and innovation!
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