China News Network, September 1 (China-Singapore Financial Reporter Zuo Yukun) Smart and cute mascot, charming new scenes, green water and green mountains of the overall situation... After the tenth year, the China International Fair for Trade in Services (hereinafter referred to as the "Service Trade Fair") has made a new big move this year.
On September 1, the two exhibition areas of the 2022 Service Trade Fair National Convention Center and Shougang Park were officially opened. New friends, new technologies, new products and new services have been unveiled, fully demonstrating the strong attraction of the service trade fair as one of the three major exhibition platforms for China's opening up to the outside world.
The service trade fair has been newly launched, there are "services" to share, come and see it.
On September 1, the two exhibition areas of the 2022 China International Fair for Trade in Services National Convention Center and Shougang Park were officially opened. Photo by Li Jun, a reporter from China News Network
The mascot "Fuyan" came to the banquet
Big, shiny eyes, arms-like outstretched wings, a white pattern in the shape of a water droplet on the chest... After ten years, the service trade fair finally ushered in its own mascot, a small and flexible blue swift flew down on the event.
The mascot is named "Fuyan", and the main image is taken from Beijing Swift, indicating that the development of service trade benefits the world, reflecting "global service, reciprocal sharing", and the harmonic sound of "going to the banquet" and "serving the banquet", which means inviting domestic and foreign merchants to go to the feast of service trade.
A robot in the shape of the mascot "Fuyan" of the service trade fair. Photo by Zuo Yukun, a reporter from China News Network
In the exhibition hall of the National Convention Center of the Service Trade Fair, the robot in the shape of Fuyan became the "little star" at the exhibition. This is a service robot modeled on the shape of a mascot, which looks lively and cute, and can do many vivid and interesting expressions and dance moves.
"Traditional mascots may be dressed up by people and have no intelligent attributes. The image of making the robot into a mascot can give it more intelligent functions. According to the staff of the company to which the robot belongs, the mascot robot "personality" is also very friendly, can take the initiative to chat, make people happy, and take photos with people. The robot can move autonomously along a set route, be used indoors and outdoors, and have centimeter-level high-precision and accurate positioning.
As a traditional ecological symbol in Beijing, Swift has a "technology skin" at the service trade fair. The collision of tradition and modernity is the charm of the service trade fair.
"New friends" and "old friends" gather together
In the country exhibition in the comprehensive exhibition area of the service trade fair, the UAE booth put the vaccine products developed and produced by China and Argentina in the forefront of the booth.
This year is the first time that the UAE has set up an exhibition in the name of the country, and it is also the guest of honor of this year's service trade fair, with 10 well-known enterprises and institutions in the fields of air transport and logistics participating in the exhibition. As one of the first countries to join the Belt and Road Initiative, the UAE is actively cooperating with China to build the Aviation Silk Road.
"As the first Middle Eastern country to serve as the guest of honour of the WTO, the UAE is committed to attracting more foreign direct investment. Trade in services is increasingly becoming a new engine of China's foreign trade, and under the impetus of the Belt and Road Initiative, the prospects for cooperation between the two countries in various fields, including trade in services, are promising. UAE Ambassador to China Ali Zahiri said.
The picture shows the audience taking a group photo with the "Paddington Bear" at the Uk booth. Photo by Li Jun, a reporter from China News Network
According to the relevant person in charge of the service trade fair, this year's national exhibition area of about 8,000 square meters welcomed 71 countries and international organizations to participate in the exhibition. Among them, 10 exhibitions in the name of the United Arab Emirates, Switzerland and Italy have been set up for the first time in the name of the country.
Switzerland showcases Swiss brands entering the Chinese market for the first time, Italian pavilions set up investment promotion desks, Norway presents digital solutions and related products from Norway... Through the big platform of the Service Trade Fair, they will showcase local highlight industries, innovative technologies, and special goods.
It is understood that there are 2436 offline exhibitors in this session of the service trade fair, with an internationalization rate of 20.4%, an increase of 2.4 percentage points over the previous session, covering 27 of the top 30 countries and regions in service trade.
The first "collision" between the service trade fair and the meta-universe
In the exhibition area of Shougang Park, there is an experience hall of nearly 10,000 square meters. This is the first time that the "meta-universe" experience hall has been set up at this year's service trade fair, and it has also become a popular punch point for this year's service trade fair.
Inside the experience hall, a green space is quite lively nearby. Performers and visitors pose in the "XR Studio", and in the real-time picture of the TV screen, they are in the snowy ancient town.
Performers make experiential presentations in the XR studio. Photo by Zuo Yukun, a reporter from China News Network
The realization of this "through-experience" adopts XR virtual shooting technology that integrates VR, AR and MR to visualize virtual content, and at the same time projects the lighting in the virtual scene into the real space, completing the fusion and transformation from the real environment to the virtual environment. At present, it is mainly used in radio and television media, exhibition display, film and television shooting and other scenes.
On the outdoor large screen of the net red business circle, relying on the naked-eye 3D technology, the cute panda slowly "climbs out" from the screen; Cultural tourism scenic spots and performance stages, relying on the holographic interactive space, real people and virtual people perform on the same stage... Walking into the entrance of the metaverse, the world is more colorful.
According to the exhibition party, the Meta-Universe Experience Hall is divided into two parts: permanent venues and temporary exhibitions. After the end of the service trade fair, it will continue to build the meta-universe frontier technology exhibition center in Hall 10, continuously promote the key technological innovation and business model innovation of the meta-universe, and help the service trade fair become a "never-ending" business card for opening up to the outside world.
Climate Change and Double Carbon Economy Exhibition Area in the Service Trade Fair. Photo by Zuo Yukun, a reporter from China News Network
The topic of environmental services demonstrates responsibility
The highlight of the service trade fair, the "special exhibition", has also ushered in "new members" this year. Under the background of the continuous increase in the popularity of the global double-carbon theme, this session of the service trade fair set up a special topic on environmental services for the first time, reflecting the general trend of greening and low-carbon service trade.
In the environmental service topic, several strangely shaped cars have attracted the attention of tourists, which have a raindrop-shaped low windward area, low-resistance body design, corresponding to a set of photovoltaic power generation and energy storage solutions.
According to the staff, this system can be used as a supplement to the current electric vehicle, which can increase the cruising range of electric vehicles by 20%-30%, and run at least 1,000 kilometers or more after a charge. "Even if there is no electricity, as long as there is sun, you can drive."
A solar racing car model on display at the service trade fair. Photo by Zuo Yukun, a reporter from China News Network
It is not difficult to feel in the exhibition hall that the current environmental protection industry has been more and more integrated with the Internet of Things, big data, cloud computing, artificial intelligence and other technologies.
As the air pollution prevention and control work becomes more and more refined, an exhibitor introduced the current ecological environment prediction technology to reporters: for air quality forecasts, the past may only be able to predict the next day or two days, and now it is possible to achieve the next 45 days of air quality extension forecasts, so that "pre-control" outperforms "future pollution".
The annual service trade event has new experiences every year and opportunities every year. The 2022 Service Trade Fair has just opened, welcome to take a look! (End)