During the suspension of dine-in in Beijing
The caterer calls a pickup truck to deliver takeaway
Set up stalls and change takeaway stalls
Starting from "zero experience" live streaming with goods...
The return of "pyrotechnic gas"
It is inseparable from their efforts to "break through" ↓↓↓
"Unwilling" store manager ——
Dine-in service "going global"
When operating a crayfish shop in Shenzhen, Guangdong Province
Yang Shan's performance has always ranked first among all branches
Coming to Beijing to open up the market, she is full of confidence
However, in May, it was affected by the epidemic
The restaurant industry in Beijing has stopped dine-in
The shop that was supposed to be queued up suddenly became empty
Performance is also lagging behind
Although the government exempts shops from tax
Many regular customers recharged directly online to help her get through the difficulties
But Yang Shan was not reconciled
"I think I can still be the first"
Yang Shan's way of self-help
It's about making the takeaways well
She called a pickup truck to deliver shrimp
Not only carefully packed and delivered to your door
Also provides "one-stop service"
On-site plating, shrimp peeling, cleaning...
Today, "group meal delivery" accounts for about 15% of the total turnover
In July, as the number of passengers increased
Business in the shops is also gradually resuming
Yang Shan was busy for several days until four o'clock in the morning before closing
But she said she "liked the tired feeling"
New Store Manager——
Smash the window to change the gear
Ten years ago, Wu Xiuli came to Beijing from rural Sichuan
Start with a waiter
She just became a store manager last year
In May this year, during the epidemic
Wu Xiuli moved out of the table and organized employees to set up stalls
There are also employees pushing trolleys around to sell
They sell from morning to night
Eating is squatting under a tree on the side of the road
However, to avoid crowds gathering
Stalls had to be stopped
Wu Xiuli recalled that she was in a hurry to "scream and cry" at that time.
She could only cry and direct the withdrawal of the stall
I also rode a battery car to run all over the 2 km radius
See how the surrounding shops are coping
In the end, Wu Xiuli was the master
Smash one of the wooden windows in the store
Changed some dine-in areas to takeaway stalls
Business was exceptional on the day
The operating income reached more than 30,000 yuan
Wu Xiuli excitedly sent a circle of friends
"There are always more ways than difficulties, toss it up!"
"Zero experience" anchor ——
Dry catering can also be carried live
"Give the anchor a little bit of attention likes."
Turn around inside the small house in the lower right corner."
Chen Dan from DaliangShan
Never thought about it
You can also be an anchor by doing your own food
Set up the live room
Check the good dishes and links
Chen Dan and his colleagues started broadcasting on time
She also made up some passages
"After drinking sour plum soup, I don't panic in my heart"
"After eating Mao Blood Wang, life is strong enough"
Colleagues laughed at her as a "delayed rapper"
On the first day, I received a notice to do a live broadcast
Chen Dan, who has zero experience, is hard to "go to battle" quickly.
Although only received simple training
I was also nervous
But she understood
Seize an opportunity right away
Never do it, never dare to go
Nearly 40 live broadcasts in two months
Chen Dan said
"I will continue to do live broadcasting in the future"
Now, she brought out the apprentice
You can also "stand alone" in the live broadcast room
During the live broadcast, Chen Dan sang a song
Yi folk song "Ajaru"
"No matter the cold or heat
Whether it hurts or is difficult, don't be afraid."
A sentence of "Fireworks is back"
Behind it is the catering people who do not give up
Come on!
CCTV News WeChat public account comprehensive "Theory of Relativity"
Reporter | Zhuang Shengchun, Zhang Weize, He Chang
Source: CCTV News