"Performance-level intelligent electric SUV" Lantu FREE officially debuted overseas on the occasion of hot sales in the Chinese market for nearly a year. On June 11, Norwegian time, LanduFREE landed in Northern Europe for the first time, located in Klingenberggt, centrally in Oslo, Norway. 7, Oslo) of the first overseas Landu space opened simultaneously, the Chinese Embassy in Norway representatives and guests from Germany, the Netherlands, Israel, European media, overseas users and other more than 100 people gathered to witness the opening of Oslo Landu space. This also means that Lantu Automobile, as the first electric vehicle national team to go to sea, officially opened competition with international high-end brands in the global market. On the opening day, Landu FREE launched the booking synchronously, and it is expected to open delivery to Norwegian users in the fourth quarter of this year.
Lu Fang, CEO &CTO of Lantu Automobile, said: "As a high-end new energy brand launched by Dongfeng Motor Group for the world, Lantu is committed to promoting products that perfectly integrate driving control performance and intelligent technology to the world, and actively shaping the influence of Chinese brands in the world. The opening of the first Landu space in Northern Europe is the first step for Landu Automobile to enter the global market. As the first new energy national team to go to sea, Lantu will rely on Dongfeng's strong overseas resources, rely on innovative technologies and business models, continue to lay out overseas markets, lead Chinese brands to go overseas in a new era, and bring a new intelligent electric vehicle experience to global users. ”
At the opening ceremony of The Landu Space in Oslo, Norway, Aleksander Gamme, a famous Norwegian explorer who had crossed the Antarctic on foot, as the brand promotion ambassador of Landu in Norway, was also the first batch of experience users of Landu Automobile in Norway, combined with his own car experience, expressed his love for Landu FREE: "If you want to adventure and explore, Landu FREE is the perfect choice, I hope we all use a more environmentally friendly way to explore the world and power up for the future!" ”
Landu FREE landed in Northern Europe The design concept and high quality strength have been well received by overseas users
Landu FREE is the first model of Landu Automobile to be exported to Europe, which is highly compatible with the local geographical climate environment of Norway, the concept of environmental protection and the needs of high-end electric vehicles in the local market. Norway has the world's highest penetration rate of new energy vehicles, perfect supporting infrastructure and great policy support, and there are many mountains and a cold climate in winter. Landu FREE has a power advantage comparable to supercar, stable battery performance, while equipped with 100mm adjustable air suspension, the whole vehicle intelligent four-wheel drive, matching the "economy, comfort, high energy, outing" four driving modes, can calmly cope with a variety of complex road conditions, whether it is driving control performance, luxury comfort configuration or intelligent performance, are in line with the travel needs of Norwegian users.
In the view of the Nordic expert team participating in the test drive evaluation, Landu FREE is "born for European design", the appearance of the interior is high, the integrated liftable triple screen interactive experience is strong, the intelligent auxiliary driving function is safe and reliable, compared with the traditional luxury brand products that are electrified on the basis of fuel vehicles, Landu FREE has found a differentiated competitive advantage in the Nordic market.
After potential norwegian users experienceDland FREE, they were impressed by the exterior interior and intelligent cockpit of LanduFRE. "The shape and visuals of Lando FREE are stunning, combining elegance, power and technology. Through-wing headlights, Kunpeng wingspan front face and yacht-style body, the classical elements and modern style are integrated, so that the vehicle is full of life temperature, and the innovative interpretation form is very in line with the aesthetics of the Norwegian people. I was amazed by its intelligent dimmable panoramic canopy and integrated liftable triple screen, which gives the technology a sense of temperature and ritual, which I like very much. The LANDU FREE interior material is OEKO-TEX certified, this leather-wrapped material is very soft, comfortable, healthy and friendly. ”
After the test drive of the local partner in Norway, he believes that Landu FREE has a strong competitiveness in the European market, "Landu FREE brings the driver the real control pleasure of electric vehicles, the vehicle is very agile in sports mode, and the power performance, braking performance, and wind noise performance are very good; Chassis tuning, handling stability, support and comfort surpass the European counterparts of traditional luxury brands. ”
The opening of the first overseas Lantu space combines Nordic elements and oriental aesthetics
Norway's first Landu space is located in Klingenberggt, central Oslo, Norway. 7, Oslo), continuing the brand concept of "light, quiet and elegant", the design is inspired by the nordic natural culture, lifestyle and unique aurora elements, and integrates Chinese cultural elements such as stone carving, tea art, pine trees, etc., integrating oriental aesthetics with avant-garde technology to create a temperature science and technology space. The design team pays homage to nature, rendering beautiful aurora special effects through elegant stepped design, carefully arranged lighting and sound stages. Users are immersed in the Norwegian Lantu space, like walking in the mountains of nature, with a full range of immersive car buying experience.
Liang Zhijun, first secretary of the Chinese Embassy in Norway, said, "China's electric vehicle industry has a leading edge in the world, and Lantu chose the Norwegian market as the first stop to go to sea, seizing the opportunity of Norwegian electrification to be at the forefront of the world, and also showing the confidence and strength of Chinese brand cars to participate in global competition." ”
As the first new energy national team to go to sea, Lantu entered the Norwegian market and played an important role in leading the national brand upwards. Landu FREE will also continue to give Norwegian users a better car experience with excellent new energy product strength. Entering the Norwegian market is only the first step for Landu to go to Europe. In the future, Lantu will continue to enter other European countries, and gradually enrich the product layout overseas, continuously improve product experience and user services, and promote Chinese brands to continue to rise and go global.